Since the premiere of "Fast and Furious" yesterday, both in traditional media and on the Internet, topics related to "Fast and Furious" have been overwhelming, and various news reports and advertisements have emerged one after another.

Even though Victory Pictures has put a lot of effort into publicity, the gap between its momentum and that of Oriental DreamWorks is getting bigger and bigger.

Whether it is real-life activities or topic hype on the Internet, in the eyes of the outside world, there is no doubt that Oriental DreamWorks is completely crazy. It does not regard money as money at all and is simply burning money.

With this kind of promotion, even if the movie sells well at the box office, it won't be enough to make back the money.

In fact, these people don't know that Oriental DreamWorks only spent a small amount of money on these movie promotions, not as much as the outside world thinks.

Today, there are sports car exhibitions in more than a dozen first-tier cities in China. Except for Oriental DreamWorks' initial proposal and an event planning plan, the rest of the matter is basically handled by several automobile manufacturing giants.

There is no need for Oriental DreamWorks to worry about it. Even if Oriental DreamWorks proposes that the cost is not too high, it only needs to invite some beautiful and sexy models, and then drive around in sports cars to heat up the topic. However, several automobile giants,

Obviously don't think so.

This is too petty.

The rental cost of a large shopping mall plaza is too high. Should I switch to a cheaper plaza to hold activities?

If the venue is cheap, the amount of people will definitely not be enough.

Several automobile giants were unwilling to save this money, it was just a small amount of money, and they directly told Oriental DreamWorks that Oriental DreamWorks did not need to worry about these.

If you want it, go to the best one.

In the center of the square, find a venue with the largest flow of people and the most famous place in the city.

In addition, in order to make this event more influential, several automobile giants have used certain resources to find local TV stations to conduct live coverage to spread the influence of this event show.

Are you kidding? The daily advertising budget of the automobile giants is in the tens of billions. These TV stations treat the automobile giants as their bosses and arrange for reporters to conduct interviews and reports. It is not a big deal at all.

Max Giant Screen Company also feels the same way.

Because of the box office success of "The Fast and the Furious", the prospect of Max's giant screen has been increasingly optimistic by the outside world. The company's market value has been overvalued before it has even been listed. This is undoubtedly a huge benefit to the major investors behind Max's giant screen.

information.

In this case, how could the other party not resort to all possible means?

Victory Pictures.

Even though it is almost late at night, several offices in the company are still brightly lit, and many people are still working overtime.

Zhao Jianfeng has not left either.

With a stern look on his face, he walked around the office, looking out the window at the night-shrouded city from time to time, and his heart became more solemn.

At this time, Xiao Bufan opened the door and walked in. When he saw Zhao Jianfeng, he said: "You haven't gotten off work yet!"

"You haven't left either?" Zhao Jianfeng responded calmly.

He felt that ever since the Zhao family replaced the Xiao family and became the largest shareholder of the Instant Movie Platform in China, Xiao Bufan had been vaguely hostile to him.

He could understand this, and now that the company was at a critical juncture, he did not try to provoke the other party.

Xiao Bufan looked at the black night sky outside the window, and suddenly said leisurely: "You think Yang Ming is so crazy about spending money on publicity, can he bear it?"

Hearing these words, Zhao Jianfeng frowned slightly. To be honest, he didn't understand why Yang Ming would do this. The other party seemed to be a bit obsessed with promoting the movie like this, regardless of the cost.
Chapter completed!