As the media becomes more and more developed, publicity and marketing have an increasingly greater impact on the subsequent income of movies. In the past two years, the promotional budget of commercial films has successively created new records.

In addition to the production cost of $70 million, Universal Pictures and Jenkins Pictures have issued a promotional and marketing budget of $30 million for Jurassic Park, with a considerable share of it being overseas.

Eastern Europe has undergone drastic changes, polar bears disintegrated, "The Destiny" is the first to enter the other side of the Pacific Ocean, and the last few large markets in the world have gradually opened their doors to Hollywood movies. The overseas box office numbers of many commercial blockbusters have completely crushed the North American box office, and the overseas market is becoming increasingly popular among producers.

Like the crew of "Jurassic Park", the troops were divided into two groups and launched propaganda offensives in Europe and the Far East at the same time. Even Catherine Kennedy and Stephen Spielberg were dispatched in person, which was still very rare for Hollywood in this era.

But the benefits are extremely obvious. In the UK and Australia passing by on both sides, Jurassic Park was painted with a destructive momentum. In the roar of the Tyrannosaurus Rex, there was no enemy to be found.

On July 29, "Jurassic Park" officially landed in Hong Kong. Jiahe Film, which signed a distribution contract with Universal Pictures, also held a premiere at the Hong Kong Cultural Center Grand Theater. The film's hot momentum in North America gave them strong confidence.

If the estimated box office figures can be obtained, Jiahe's profits can be worth the profits of their selfie movies in a year.

The promotion of the film began a few months ago, and recently it has become the box office champion of North American film history.

The crew came to Hong Kong in front of the film. There were only Ryan and Nicole, and their huge posters were hanging in front of the theater. Nicole's appearance was Dr. Ellie Setler, while Ryan was holding the Tyrannosaurus Rex model in one hand and the other with the novel version of "Jurassic Park".

"Ryan, I really like your movies. I have watched "The Sixth Sense", "Home Imperial" and "Terminator 2". Why haven't you played roles recently?"

"Will the next episode of Harry Potter be released next year?"

Hong Kong is also the dumping place of Hollywood, and English is one of the common languages. There are not many obstacles to communicating with some fans.

Ryan signed the poster handed over by the other party, and smiled and nodded.

There were too many fans on both sides of the red carpet. Ryan paid attention to Nicole on the other side and walked forward quickly, only occasionally checking out a few posters.

He casually gave the fountain pen to a girl opposite him. Ryan returned to the red carpet, as if he had a heart of touch, and Nicole also walked over and tacitly pulled into his bent arms.

Walking to the end of the red carpet, answered several irrelevant questions from the reporter, and met the requirements for taking photos. The two walked into the theater.

Ryan and Ni were one of the finale guests, so it was quite late to come in. He looked around and was full of familiar faces.

Jiahe invited many celebrities to help, and many of them were familiar figures in Ryan's previous life. Of course, for him now, these people are no different from the unfamous Hollywood stars he met before. They are just passers-by.

"Hello, Mr. Zou!"

Ryan shook hands with the founder of Jiahe who was walking over.

"Miss Kidman and Mr. Jenkins are really young and promising." Old Man Zou shook hands with Nicole Kidman again.

"It's not as good as Mr. Zou's starting from scratch." Ryan politely said. As for face, they are all given to each other.

Then, Old Man Zou introduced several VIP guests to them, including executives of Jiahe and bosses of other film companies.

Some people know English, some speak Cantonese, and Ryan is all in English. During the years he was in the welfare home, he learned Cantonese and had no problems with listening and reading every day.

But what can this happen? Will they regard him as their own person if they show off a few Cantonese words?

Ryan knew very well that the blonde and blue-eyed appearance would never be able to integrate into their circle. The bond that maintains the relationship between the two parties was just a benefit.

Many familiar stars in the past life flashed past him until a pretty man shook hands with him that Ryan talked about other things after polite greetings.

"Mr. Zhang, I have watched "Farewell My Concubine", it should be this name?"

After the other party nodded, Ryan continued, "Your performances in it are very exciting. If you didn't get the Palme d'Or, you could have won the Best Actor."

Ryan wasn't running the train. Harvey Weinstein went to Cannes in May and bought the North American screening rights for the movie. He saw it when he went to Miramax.

"Thanks!"

The other party was calm and unrestrained, as if he didn't care too much about losing this crown.

Ryan exchanged a few more greetings and walked towards Nicole. In fact, even the three major European film festivals that advocate fairness and justice are no different from Oscars. In essence, they are just cakes.

However, the other party's actor lost a bit of a grievance. Ryan heard from Harvey Weinstein that an Italian female judge probably had a nerve cramp and gave him the vote, but he stubbornly voted for the Best Actress. It was really ridiculous.

There were many people around Nicole Kidman and Catherine Kennedy. One of the men was particularly eye-catching. He was talking about something, and there was someone translating next to him. Nicole kept a polite and polite smile. As for whether he listened or not, only she knew.

Director of Mantou?

Standing back to Nicole calmly, Ryan heard a few words and probably understood what was going on. "Farewell My Concubine" returned with reputation. In addition, after Miramax purchased the North American screening rights, he held a small-scale trial. According to the news that it was rumored to be well received by professionals, the old man's confidence has expanded a lot.

"I think "Farewell My Concubine" can hit the Golden Globes and the Oscars for the best foreign language film."

The other party is now the focus of this group of people, looking very confident and swearing in their words.

Is "Farewell My Concubine" excellent? There is no doubt! With Harvey Weinstein's public relations ability, it is not too difficult to win the Best Foreign Language Film from the Golden Globes.

But if you want to win an Oscar, it is not just about being excellent in the movie. Political correctness is the most basic element.

"What was the movie he was talking about?" Nicole's voice interrupted Ryan's thoughts.

"Just the movie we saw in Harvey about Beijing dramas." Ryan reminded him.

"Ah~" Nicole was still confused.

Ryan shook his head and simply closed his mouth. After living together for so many years, he was not sure where he knew Nicole had no interest in Eastern culture, and the little Chinese he knew was influenced by him.

Neither Nicole nor Ryan knew that this was not their home court, and they adhered to the principle of reading more and speaking less. Without losing etiquette, they kept the necessary distance between the two sides.

Of course, unlike Ryan's elegance and calmness, Nicole shows a cool and beautiful look.

The movie's screening time was coming soon, and everyone greeted each other and walked towards the theater. When passing by Director Mantou, Ryan could not help it.

"Mr. Chen, if you want to get an Oscar Little Golden Man..."

Ryan only said one sentence, and saw the other party showing a puzzled expression. He understood that he probably couldn't understand much English, so he had to change to a little bit of Chinese, "Mr. Chen, if you want to win the Oscar for Best Foreign Language Film in "Farewell My Concubine", it would be best to go to North America in December and work with Miramax to start public relations."

If you do it, you may not get the Little Golden Man. If you don’t, you will definitely not get the Little Golden Man. Ryan said this. He did this not to express his internationalist sentiment, but to be an Oscar for Little Golden Man.

"What did you say to him?" Nicole looked back at the director who seemed to be frowning and thinking hard.

"Nothing, let's go."

After saying that, Ryan strode forward.

There is no need to say much about the screening process. "Jurassic Park" is completely unsolvable in this era. It can be called a trump card product created precisely on the Hollywood assembly line. It makes people fall into the plot every moment and can't extricate themselves.

This is not just the advantages of special effects and films, but the advantages of technology and concepts accumulated over a long period of time by the West after the Industrial Revolution and Information Revolution. It cannot be solved by a few people or the small Hong Kong region.

In fact, the impact and influence of this film in the world's second largest film production center is far beyond imagination.

"A very wonderful movie, it puts human imagination to its limits." After the film ended, Old Man Zou came to the place where the crew sat. "I have also read the novel "Jurassic Park". It is really unimaginable that such a real dinosaur was reproduced in the movie."

"Congratulations, Mr. Jenkins, Miss Kidman, I believe Jenkins Films will take a step this time," he said again.

"We are a win-win situation, aren't we?" Seeing that Nicole had no intention of replying, Ryan had to speak.

"Win-win?"

The other party shook his head without a trace. After all, as long as he is not a fool, he can see that Hollywood has pulled Hong Kong movies further and further away.

After greeting the person who came to congratulate, Ryan and his group walked out of the theater, and the two sides talked about their future itineraries.

"Kate, if it is not a necessary publicity campaign, please push the rest." Ryan thought for a while and made suggestions to Katherine Kennedy.

They came to the Far East to make money, not to make friends. It would be better not to attend those parties that did not help the promotion of movies.

After a night off, Ryan and others participated in a program on the wireless station, left Hong Kong and rushed to the next stop.

The movie has set off a movie viewing craze in Hong Kong, which is even more popular than expected. There are rare long queues in front of many theaters, and it is hard to get a ticket in a short period of time.

PS: The fifth update is available
Chapter completed!