"Okay, things have reached this point. It's useless to say more."

After the initial rage, Yu Qi's mood has now calmed down. He picked up the water glass next to him and poured himself a large glass of water to moisturize his lips. He was too anxious and had some chapped lips, and then

before continuing to engage in a new round of discussions.

"How are the implementation of other plans? Now that these two problems have arisen, we must actively find ways to deal with them. We cannot let all our efforts in the past few months go to waste just because of some small mistakes."

Yu Qi calmed down his turbulent heart because he was too impatient. When things reach this point, someone always needs to continue to wrap things up and solve them. If you blindly look for those responsible, it will not be right.

What beneficial effect does the established fact have now?

When a problem arises, you have to think about how to solve it. If you can save it in time, the impact and crisis will not be too great. There is still room for recovery.

"Other plans were implemented very smoothly, and there was no chain reaction caused by these two mistakes. Whether it was the publisher's personal connections or the established publicity strategy for negotiating with chain bookstores, they were all in progress as planned."

When the direct leaders and persons in charge of the propaganda department heard Yu Qi's inquiry, they quickly stood up and reported to the other party the specific situation that everyone was encountering now. They put the matter on the table and everyone had some brainstorming discussions. Maybe they would be better than them.

It is much more comprehensive and effective for departments to consider things behind closed doors.

"This news is the only good news I heard today. Now everyone has to mobilize their own network of contacts and business partners, even if it costs a lot of money, to renew these two channels.

At the same time, we will find ways to add some publicity strategies and forms to increase the popularity of this book through a different kind of influence."

When he said this, a burst of pride arose in Yu Qi's heart. He himself has the characteristic of becoming more courageous with every setback. When encountering some challenges, he would only think about how to conquer them instead of avoiding them in roundabout ways.

Come on.

"Why do competitors use these off-market moves to attack our established strategies? This shows that the excellence of our new book is obvious to all, and the other party has also learned about the general strategy and content of our current new book through some channels. This is already unprecedented in our industry.

It’s a very common thing.”

What Yu Qi mentioned is an unspoken rule in the entire publishing industry. Once two publishing houses are in a state of competition, they will try their best to obtain the unreleased content of the other's new book, and make timely decisions through professional judgment.

Coping means.

When encountering those books of poor quality, they will increase their publicity efforts and crush the other party from various levels. If they encounter those special competitors, they will subconsciously adopt an avoidant attitude and temporarily restrain themselves.

Use your own edge to avoid the opponent's competitive attitude, reselect another period for sale, and achieve a win-win situation of cooperation between both parties.

As for how to obtain the most confidential content of a competitor's new book, it depends on the methods of the person in charge of each publishing house. Everyone has their own methods and methods. You must know that there are never any absolute secrets in this world.

The reason why you haven't obtained the main content of this secret only means that the price you paid is not high enough.

"It is an honor for us to be so valued by our competitors. By using this method, they will naturally be in a weak position against us. And if nothing else, the other publisher's current mentality is naturally timid before fighting."

When they heard this, all the dejected publicity staff immediately figured it out. It was indeed the case. If the strength of the two companies was at the equal stage, the other party would definitely compete openly. After all, using this kind of off-market trick would suffer

Abandoned by all peers.

Using unfair competition methods to attack the strength of competitors, when doing this, they naturally feel that they are inferior to the other party. At this point, they have rekindled their courage and fighting power, and they want to prove it with facts.

, even if some underhanded tricks are used, in terms of literature, if it is good, it is good, if it is not good, it is not good.

"I have a proposal here, but it is relatively difficult to achieve. The editor-in-chief also said just now that our propaganda department needs to make a new plan and adopt more forms of publicity to achieve the purpose of promoting the release of the new book."

Just as everyone was working up the courage, a girl in her 20s with glasses sitting in the corner easily raised her hand to indicate that she wanted to speak, and Yu Qi naturally followed the other person's opinion and gave her a performance

Self-opportunity.

This little girl is a newcomer who just entered the publishing house through school recruitment this summer. She has always been inconspicuous in the entire department and has always completed her work in obscurity. It is precisely because of this kind of non-competition and non-competition.

Her attitude made everyone in the department show special preference and care for this little girl.

Perhaps because she has been on campus, this girl’s way of thinking is unique and fresh compared to those veterans who have been in the workplace for many years. After receiving everyone’s encouragement, the little girl finally mustered up the courage.

He began to explain his point of view.

"Nowadays, the celebrity entertainment industry also has great appeal among the public. Our writer Gu Cheng has some contacts with several current big names in the entertainment industry because of the successful adaptation of his first work. If we can say

If we can mobilize the other party and warm up author Gu Cheng's new book by speaking out in the public media, the effect may be much better than the method we considered before."

"Actually, as someone who likes to watch entertainment variety shows on weekdays, I am very familiar with many entertainment variety shows. The ratings of these programs have always been relatively stable and attracted much attention. Some entertainment variety shows often invite people to

Some of the most popular writers nowadays come to participate in the recording of the program. If we can get some opportunities to participate in such programs, it will not only increase the popularity of the next release of new books, but it will also be very important for our publishing house’s plan to create some star writers.

helpful."

After expressing her opinion, the little girl with glasses saw that everyone seemed to be deep in thought, and quietly sat in her seat with a red face. She didn't know for a moment whether her rash suggestion was influenced by everyone.

Welcome or criticism.

In fact, when she first entered the workplace, the elders in her family had given clear warnings not to stand out too much unless necessary, as she would be jealous and jealous of many people. Originally, she had always followed the instructions of her elders.
Chapter completed!