Some things are only discovered when they really happen that they are out of control.

"Green Lantern" brings to Warner Bros. and DC Comics, and it is undoubtedly this kind of feeling.

In the conference room, more than a dozen people attending the meeting looked serious. Kevin Tesuhara, who was sitting in the first place, had been tense, as if even the air was about to stagnate.

All those who directly participated in the production of "Green Lantern" had a bad premonition.

Executive producer Donald Delane, co-producer of DC Comics Goff Johns, Warner Bros. Pictures senior executive Jeff Robinoff, Lynn Harris of the distribution company, etc. Everyone felt a slight slight blaze on their heads.

Even Kevin Tessulhara's absolute confidants Charles Rowan and Diego Harris looked cautious.

Kevin Teshura looked around and spoke slowly: "Tell me, you should know very well what the situation is now."

No one spoke casually because everyone here knew that the failure of "Green Lantern" was not just a failure of a movie, it would affect the entire Warner Bros.'s strategic plan.

As the actual person in charge of DC Comics, Diego Harris cannot remain silent forever and said first: "The box office results of "Green Lantern" did not meet expectations, which has a great impact on our entire plan, and we must respond in a timely manner."

With the first person to speak, the others have relaxed a little bit, and the problem is here and must be solved.

Even if it is not solved, someone will inevitably take the blame.

Jeff Robinoff responded: "Is there a possibility of turning over from behind?"

This kind of luck mentality was directly shattered by Lynn Harris: "Based on the prediction results obtained from various data, we are basically consistent with the conclusion of cinema  score. The North American box office of "Green Lantern" is around $100 million, and it may not even exceed $100 million."

He sorted out his thoughts a little and said: "Based on the normal box office and international market box office comparison of Hollywood's first-line productions, the overseas box office of "Green Lantern" will not be higher than that of North America, or even lower. Therefore, the most optimistic estimate is that the global box office of "Green Lantern" will be around 200 million US dollars."

The conference room was quiet, and everyone understood what this number represented. Although there was an offline market, if it was so miserable online, offline would not be much better.

Huge losses! Huge losses...

Charles Rowan said: "What is more terrifying than box office failure is reputation. If the reputation is bad, it will seriously drag down the subsequent plans."

Out of a strong sense of responsibility, Lynn Harris suggested: "Stop the loss. We have invested $200 million in production, and global publicity and distribution have already spent $130 million. If we increase the investment, it will not have much effect on the film market."

Kevin Tessuha had no expression on his face, making people unable to see what he was thinking. After more than ten seconds, he spoke: "Lynn, in terms of publicity and distribution, do what you said and stop the loss in time."

At this time, impulse and anger cannot solve any problem, and the problem must be considered based on the actual situation of the market.

But the failure of "Green Lantern" brings more than losses.

"What would happen if "Green Lantern" continued to start with the Justice League movie universe?" Kevin Tessulhara asked directly: "Is there still a possibility."

Diego Harris was the first to say: "The failure of this video will drag down all the subsequent videos."

Jeff Robinoff also said: "The Green Lantern has failed, and this cannot be changed. It is best not to affect the subsequent plans."

Charles Rowan had been thinking about it for a long time, and then slowly spoke: "I suggest adjusting the series and giving up "Green Lantern" for the time being."

Such a decision is painful, but it is the wisest choice.

Others also have the same opinion.

In order to avoid negative effects dragging down the entire Justice League cinema universe, Kevin Teshura quickly cut the mess and made a decision: "Abandon "Green Lantern" and mobilize the media as much as possible. In the new publicity, "Man of Steel" directed by Zach Schneider is the beginning of the Justice League cinema universe."

Charles Rowan asked: "Where is the Flash's solo movie?"

"Still temporarily suspend script creation," Kevin Tesuhara said: "In addition to Superman and Batman, other superhero movie projects have been suspended and re-examined."

Diego Harris said at this time: "Our progress will be far behind Marvel."

Kevin Teshura glanced at him and said, "Let's speed up the progress. I have an idea, why should Warner Bros. and DC Comics follow the pace of relativity and Marvel Entertainment? The failure of "Green Lantern" proves that Marvel's model does not necessarily fit in DC, so we have to determine our plans."

"It's true." Many people agreed.

Kevin Tesuhara has obviously considered it and said: "The signatures of DC Comics are Superman and Batman, and they are also the most influential superheroes in the United States. We will let Superman and Batman appear in the same movie as soon as possible, and use Superman and Batman to drive other superheroes."

"The Return of the Dark Knight!" Diego Harris immediately thought of the comic that Christopher Nolan had borrowed greatly: "Adapting part of this comic, we can start the battle with Superman and Batman on the screen!"

Charles Rowan also reacted: "The strongest mortal is challenging the god of the world, a good idea!"

Kevin Teshura thought for a while, nodded slightly, and said, "Get out a plan as soon as possible!" His eyes swept across the entire conference room: "Everyone, in the superhero movies of DC, you must be more proactive, make more suggestions, and participate in more specific matters. The Harry Potter series is about to be completed, and we need a new and successful series of movies as support."

The others breathed a little relieved. Judging from the current situation, the boss who is good at passing the blame has no intention of letting them take the blame for the time being.

Kevin Tesuhara emphasized: "We have been too much lost by Marvel Entertainment, so we should take your efficiency and all work should be accelerated! I hope to catch up with Marvel within the next three years!"

Relativity Entertainment, Ronan was looking through the information about "Green Lantern" that he had collected specifically. The failure of "Green Lantern" has become a foregone conclusion, and there are many lessons worth learning from.

It is now that after the release of "Green Lantern", many of the information Warner Bros no longer keeps it confidential, and others can get some of it.

Luo Nan has read it carefully and summarized it.

The most important point is that unlike the Marvel Avengers Cinematic Universe, which was completely different from the decision-making between him and Kevin Feige, too many Warner Bros. have exerted influence in the filming and production of "Green Lantern".

Kevin Tessulhara knew that she was not good at film production and did not directly interfere with the crew's shooting and production. Charles Rowan and Diego Harris under him led the project "Green Lantern".

It would be fine if there were only these two people. In fact, there was an obvious multi-channel phenomenon during the filming and production of the movie.

Many senior executives of Warner Bros., such as Donald Dryan, Goff Johns, Jeff Robinoff, Gray Hillman and Lynn Harris, have exerted a lot of influence on the production of "Green Lantern".

This is not a good thing for filmmaking, but it is a Warner Bros. tradition.

Ronan vaguely had an impression that many senior executives of Warner Bros. once liked to directly interfere in the production of DC comic-adapted movies, even if they were not a producer on the crew.

So, there was a saying that was very popular at that time. A considerable part of the DC bombing was not destroyed by the directors and producers, but was ruined by Warner Bros.'s senior executives.

Now that "Green Lantern" has failed, Warner Bros. will most likely follow the old path.

"Green Lantern" turns over? That's impossible, and the box office may face a huge drop the next weekend.

Relativity Entertainment has a movie released on the weekend after "Green Lantern", which is James Cameron's "Avatar".

In order to promote the publicity, in mid-May, Embassy Films screened a 15-minute clip in many 3D and IMAX theaters around the world. Almost all viewers who have watched it should be described as crazy.

The marketing of "Avatar" is different from the traditional promotional activities that release trailers and marketing. Although 3D and IMAX technologies are becoming more and more popular in North America, globally, the latest wave of 3D movies has just begun, and a wider range of movie viewers have not yet had the opportunity to enter 3D cinemas. Some viewers are still discouraged from 3D movies due to their high ticket prices.

This new promotion method can allow more people to enter the theater and learn about 3D movies for free, which is a very forward-looking initiative.

This day was also named after "Avatar Day" by Relativity Entertainment.

During the "Avatar Day", 248 IMAX theaters across the United States and 438 theaters in 77 other countries and regions jointly screened the "Avatar" trailer that requires wearing 3D glasses to watch.

The 15-minute trailer includes 5 paragraphs in the film "Avatar" and a quick editing preview. Director James Cameron appears on the three-dimensional screen and leads the audience into the world of Avatar.

"The 3D three-dimensional effect of "Avatar" surpasses all 3D three-dimensional movies in recent years. It can be said to be a brand new 3D three-dimensional realm. In addition, the realistic and realistic level of the CG characters in the film is also a new milestone in the history of the film industry. Several clips can show Director Cameron's intention and super directorial skills in this film. However, 15 minutes is too short, and it ends when everyone is still satisfied. I really want to watch the complete "Avatar" directly..."

Senior movie fans who have watched the trailer are not stingy with exaggeration. Even though the ten minutes James Cameron cut is far from the real essence of the film, they can fully deserve such praise.

"James Cameron has been sharpening his sword for ten years!"
Chapter completed!