Chapter 1212 An open secret?(1/2)
Even the well-informed Zhao Jianfeng couldn't help but secretly gasp when he heard from Xiao Bufan the investment in the promotion of "The Fast and the Furious".
For a film that has not yet been released, the investment in publicity alone is close to 200 million yuan. Even if there is a slight error, when converted into Chinese dollars, it exceeds 500 million Chinese yuan, so there should be no problem.
This is not throwing money at all, it is just burning money, burning money like crazy.
Zhao Jianfeng had previously been in charge of part of the family's business, and received tens of billions of dollars in funds from him every year, but nothing could surprise him like this moment.
He quickly calculated the investment in "The Fast and the Furious" in his mind.
According to media reports, the production cost of this film should be about 500 million Chinese yuan. Now that the investment in publicity is included, the production cost of a film is directly towards the astronomical figure of 1 billion Chinese yuan.
To be honest, Zhao Jianfeng has never set foot in the film industry before, so he really didn't know that the production cost of a film has reached this level.
It's simply sensational.
Therefore, even like him, he couldn't help but have a look of surprise on his face.
Haitian noticed the surprise on Zhao Jianfeng's face and explained at the side: "Actually, the production cost of Yang Ming's last film "Three Kingdoms" was higher. This film was divided into two parts. I heard that after the filming, the production cost directly exceeded
One billion Chinese yuan, plus the investment in publicity, the difference is only about 13 Chinese yuan!"
"Three Kingdoms: Red Cliff"?
Hearing this film, Zhao Jianfeng's heart moved. It was precisely because Yang Ming's film was a huge success and it received government support around the world to a certain extent. It gained both fame and fortune at the box office and influence, that the family was completely let go.
The family has begun to think about entering the entertainment and cultural industry.
At this time, Xiao Bufan couldn't help but sigh: "Although this film has a huge investment, Oriental DreamWorks has also made a lot of money. The cumulative box office data of the two movies is almost 17 billion yuan, and Oriental DreamWorks can almost get a share of it."
With a box office of 8 billion yuan, after deducting production costs and taxes, Oriental DreamWorks can earn at least 4 billion yuan!"
After hearing these data from Xiao Bufan, neither Zhao Jianfeng nor Haitian had any strange expressions, or they could be said to have become numb.
This data is no secret.
The outside media has long praised Yang Ming's "Red Cliff of the Three Kingdoms" to the sky, and it is even considered to be a landmark film that marks the entry into a new era of Chinese film history.
All kinds of information about this film have long been exposed by the media in news reports.
Otherwise, the Zhao family would not be tempted to enter the entertainment and culture industry. Taking advantage of the government's emphasis on the promotion of Chinese civilization and building relationships is of course an important reason for the family to lay out the entertainment and culture industry. In addition, the bright future of the entertainment and culture industry is also one of the reasons for the family's determination.
one.
"Actually, these are not the main benefits that Oriental DreamWorks has received from the "Three Kingdoms" film. I have learned through some channels that the derived income surrounding this film will be greater than the box office income. I heard that this film has cold weapons.
And armor models have been sold out abroad!" Xiao Bufan then revealed an unknown piece of news.
When Zhao Jianfeng heard these words, his face couldn't help but move slightly, as expected.
Many family elites believe that with the development of the film industry, the benefits derived from film peripheral products will account for an increasingly important proportion of the revenue generated by the entire film.
Now that he heard the news from Xiao Bufan, he felt more and more that the film industry had great potential.
Thinking of this, Zhao Jianfeng gave Xiao Bufan a meaningful look.
This one is not simple either.
Perhaps in the eyes of the outside world, Xiao Bufan was angry because of his last box office defeat to Yang Ming, and this time he was spending money to suppress Yang Ming, but Zhao Jianfeng didn't think so.
No matter how rich the Xiao family was, there was no way they could let Xiao Bufan act like this.
It is true that they want to block the box office of Yang Ming's new film, but it is also true that they want to increase the Xiao family's influence in the film industry.
The Xiao family has vague ambitions for the film industry, and Zhao Jianfeng had already clearly felt it during the timely film equity transfer negotiations.
Unlike the He family who was relieved about the share transfer of Victory Pictures after He Xinghan's death, the Xiao family refused to give in during the share transfer of Timely Film Platform.
The Zhao family spent a lot of money to obtain controlling stake in Timely Movie Platform, but even so, the Xiao family still controls a lot of shares.
Zhao Jianfeng didn't have a good solution for this.
Although the Zhao family is stronger than the Xiao family, it was Xiao Bufan who started the real-time movie platform.
At present, this e-commerce platform is still firmly suppressed by Yang Ming's Maoyan Movies, and there is no possibility of transcendence for the time being. If internal conflicts occur again, it will be almost impossible for Timely Movies to achieve Maoyan Movies.
Therefore, the Zhao family and the Xiao family finalized the cooperation plan after several negotiations.
The Zhao family became the largest shareholder of Timely Films, but the Xiao family also reached out to Victory Pictures, and both parties made some concessions.
But the situation now facing the two families is very serious.
Both Victory Pictures and Timely Movies are outnumbered by Yang Ming’s Oriental DreamWorks and Maoyan Movies.
Originally, Victory Pictures, as a veteran giant, would not be in such a bad situation, but the films released by Oriental DreamWorks in recent years have gained too much momentum.
In this box office blockage, not many people are optimistic about Victory Pictures' "Crazy Race". Yang Ming's undefeated myth at the box office has impressed everyone so deeply; even if Victory Pictures wins, the box office
Data will also be severely squeezed due to the accumulation of large tracts.
"By the way, how is the situation with Pan American Entertainment's film?"
Zhao Jianfeng suddenly asked.
Hearing this, Hai Tian glanced at Xiao Bufan. Under Xiao Bufan's signaling eyes, he reported: "Mr. Zhao, please rest assured that the other party's "Speed Drift" will not pose any threat in East Asia, regardless of whether it is
The box office appeal of the cast and the current publicity efforts are far behind those of us and Oriental DreamWorks, but it’s hard to say in foreign film markets.”
By the end, his voice had changed a lot.
Zhao Jianfeng nodded silently and said nothing more.
Hollywood blockbusters have been conquering the world in recent years, and he is more or less aware of the situation in this regard.
Victory Pictures' "Racing" has a cast that is all big-name celebrities in the entertainment industry, and all of them have good box office appeal. With this powerful collaboration, the box office is guaranteed, at least in East Asia.
This appeal would have been stronger if it hadn't been for the scandalous inside story of various photos and videos that had been exposed previously.
But now due to the counterattack of Oriental DreamWorks, its appeal has dropped a lot, but it is still not something that other films can resist.
Thinking of this, Zhao Jianfeng couldn't help but snorted. This time, numerous photo scandals and video scandals suddenly appeared against Victory Pictures. Although there is no evidence that it was Oriental DreamWorks, anyone with a discerning eye knows that this matter is not Oriental DreamWorks.
It has nothing to do with what you do.
Thinking about this, he glanced at Xiao Bufan, who still hadn't said the purpose of his visit.
If it weren't for the fact that Hai Tian hesitated to speak several times, and that Xiao Bufan's eyes stopped him several times when he wanted to speak, and Zhao Jianfeng observed them all, he really thought that Xiao Bufan came here today just to discuss work matters.
Just when Haitian was reporting on the movie promotion, Xiao Bufan lowered his head and looked at the teacup in his hand. After the teacup turned around in his hand several times, when Haitian finished speaking, he raised his head and asked Zhao Jianfeng slowly: "I don't know, Brother Jianfeng
Have you ever heard of box office fraud in the film industry?"
——Box office fraud?
When Zhao Jianfeng heard this word, his brows suddenly raised and he looked at Xiao Bufan playfully.
He roughly guessed what Xiao Bufan wanted to do, but he absolutely agreed.
If the Zhao family had not acquired Victory Pictures, no matter how messed up Xiao Bufan was, he would not have interfered because it had nothing to do with him.
But since the family controls Victory Pictures, all of this is closely related to Zhao Jianfeng.
The method of counterfeiting is too low-level.
Even when Zhao Jianfeng was in charge of the family's business in other industries, he looked down upon this kind of thing and even had a hint of disgust.
He really didn't know why Xiao Bufan thought of this method?
Could it be that he was really stimulated by Yang Ming?
Once this kind of thing is discovered and evidence is obtained, it will definitely be a devastating blow to the image of Victory Pictures.
It is more serious than tax evasion.
Negotiations with the government's tax department can be settled with money, and it can be alleviated without considering it. However, the matter of fraud involves the reputation and image of the entire company. Once it is confirmed, it will be no less than a disaster for Victory Pictures.
An earthquake.
Xiao Bufan seemed to see the disapproval on Zhao Jianfeng's face and knew what the other person was thinking.
Then he gave Haitian a look, and after receiving his prompt, Haitian immediately spoke.
"Mr. Zhao, in fact, in the film industry, it is normal to do some manipulation at the box office. Even companies like Brother Media and Royal Entertainment are no exception."
Zhao Jianfeng naturally knows the names of the six giants in the film industry, but now that China Film Group has gone bankrupt, the copyright library has been taken over by Oriental DreamWorks. Therefore, although Oriental DreamWorks has only been established for a few years, even if it has a shallow background,
Considered by many to be the company that has most become a film giant.
Hearing Hai Tian's words, Zhao Jianfeng's eyes narrowed slightly, and he couldn't help but become curious. He really didn't know that the film industry was so open to box office fraud, and even so upright.
This was really eye-opening for Zhao Jianfeng.
"Tell me and listen."
When Hai Tian heard Zhao Jianfeng's words, his energy suddenly surged and he was filled with excitement. He immediately told everything he knew.
"In the film industry, as long as there are powerful film companies, there will be more or less manipulation of box office data. Not to mention that we have entered the era of online ticket sales, even in the past, this is actually the benefit brought by the artificial increase of box office data.
Too many!”
"Create topics and increase exposure. To be honest, the most disgusted people in the entertainment industry are definitely media reporters. However, the entertainment industry cannot do without the praise and reports of media reporters. Only by frequently appearing in media news reports can we influence
The tendency of public opinion; in addition, the most important point for our film industry is that the box office of any movie in the first three days is very important and will directly affect the subsequent film schedule!"
Haitian talked a lot, without hiding anything, and told Zhao Jianfeng all the inside stories about box office fraud.
To be continued...