Once the Weibo post promoted by Xu Rong on "Painted Skin II" was released, not only the industry but also the entire Internet was in an uproar.

Is Xu Rong's team crazy?

"Drug War" starring the boss is about to be released, but it is promoted for its competitor "Painted Skin II"?

At the same time, Chen Guofu, who was thinking about countermeasures for "The Hero of the Rogue", saw Xu Rong's Weibo, and after being stunned for nearly ten seconds, he immediately shouted: "Hurry, let Chen Kun, Zhao Wei,

Zhouxun each recorded a vcr, which was 'On June 15th, watch "Drug War" with me and appreciate the style of the master!'."

Yang Zhenjian just picked up his phone and heard what Chen Guofu said about VCR, and was stunned: "Producer Chen, are you sure you want Chen Kun, Zhao Wei, and Zhou Xun to promote "Drug War"?"

Chen Guofu looked as if he was sure to win and said, "You heard it right."

Facing everyone's puzzled eyes, Chen Guofu explained: "Have you heard of "Good Generals and Prime Ministers"? Next, we will use the humanistic spirit of "Painted Skin II" as our breakthrough point in marketing."

After he finished speaking, he immediately said: "Call everyone to a meeting, and I want to arrange some subsequent promotion measures."

While waiting for the team to enter the conference room, Chen Guofu looked at Xu Rong's Weibo post, which had nearly 20,000 comments in just five minutes, and couldn't help but sigh: "Jin Fangfang is indeed a marketing genius."

People's Art Theatre Rehearsal Hall.

Song Yi, who was lowering his head and playing with his phone seriously, suddenly raised his head, handed the phone to Xiao Zhang, and whispered: "Sister Xiao Zhang, look at you quickly."

Xu Rong, not far away, saw the two of them getting together again and frowned.

Recently, he suddenly realized that he could no longer let Xiao Zhang and Song Yi get together every day.

Those who are close to red are red, and those who are close to ink are black.

Although he couldn't tell who was the red one and who was the black one.

After Song Yi asked Xiao Zhang to finish watching it, he ran to him again, "Teacher Xu, look, Chen Kun, Zhao Wei and Zhou Xun are all promoting "Drug War" for you."

Xu Rong took the phone and looked at the overwhelming praise of himself, Chen Kun and others on the Internet, as well as the "Rampant Hero" that was like a rat crossing the street, so he was speechless.

The marketing teams of "Painted Skin II" and "Drug War" have obviously clashed in the atmosphere in the past ten days. It is something that everyone can feel is that they have met each other's opponents, otherwise they would have been hit long ago, but "The Hero of the Rogue"

The marketing team actually dared to declare war on both sides at the same time.

"Drug War" and "Painted Skin II" directly labeled "The Riot Heroes' Full War" as "villain", "doing any means to achieve their goals", "hindering the industrialization of Chinese films", and "eating inside and out" a series of labels.

Compared with the huge promotional budgets of "Drug War" and "Painted Skin II", "The Riot Hero", which was already a small fight, did not organize decent resistance at all, and before it was released, its reputation fell to the bottom.

Xu Rong looked through the comments online and concluded that "The Hero of the Rogue" is likely to be over. With the quality of the work, the "reputation" can counterattack, but the premise is that theaters are willing to take great risks, and this summer blockbusters are crowded with

In the case, why do theaters take risks?

The marketing strategy of "The Hero of the Rich" is entirely self-defeated. The marketing strategies of "Painted Skin II" and "Drug War" both retain a glimmer of vitality for each other. Even if you can't win, you still have hope of making a profit. However, "The Hero of the Rich" wants to make

Walking together, severing people's wealth is like killing parents. The huge profit of 1.5 billion is no longer as simple as killing parents, but digging people's ancestral graves into ancient times.

No film and television company can bear such huge losses. Once the marketing strategy of "The Hero of the Rogue" is successful, it will even lead to the destruction of some families.

But when he pulled down his comments a little, his face gradually became serious. The overall style of the comments in "Painted Skin II" is quite consistent, while "Drug War" is diverse.

A glimpse of the whole leopard is a reflection of the differences in organizational capabilities of the two parties' publicity and development teams in the subtleties, and this difference is often the cause of failure at key nodes.
Chapter completed!