Chapter 544: The Status Quo of Royal Court Entertainment(2/2)
Wangting Entertainment has been seeking to acquire small platforms with full capital and integrate resources.
There are dozens of companies that are interested, and a few companies that have been negotiated, and there will be a general charter next.
Wang Yan plans to establish a platform department in Zhangjiang Park, unify technical standards, use a set of underlying templates and multiple operation teams to start a tragic road to leeks.
It doesn’t matter if you cut more and less. Spend money to attract traffic, spend money to official business, spend money to maintain accounts...
Anyway, I went into the village quietly, so I didn’t want to shoot.
The third thing is to surrender the team.
There are many teams who want to join Wangting Entertainment. Some Wang Yunxi can make the decision, while others want to talk to Wang Yan in person.
For example, Zhang Dayi, a big internet celebrity who has been working with Taobao for a long time.
For example, Huang Wei and his wife who wanted to enter Taobao live broadcast in Guangshi.
And a number of unknown cultural companies.
Their main goal is to affiliate, or cooperate - because they cannot get the highest treatment for Taobao live broadcasts.
Of course, Wangting Entertainment is incomparable to Taobao, the gap is too far.
However, Wangting Entertainment is in a clear strong position compared with Taobao live broadcast department.
When Taobao was planning live broadcasts at the end of last year, the two were still equal. However, as Wang Dashao appeared in the circle and his popularity exploded, Wang Ting Entertainment became the leader of the brokerage company, and Taobao Live's attitude became softer and softer.
With more than a dozen people and three or five spears, the freshman Taobao live broadcast said that it is very important, but in fact it is just a leisurely move.
If you do well, you can break through and you will have whatever you want in the future.
If you can't do it well, it is one of the thousands of projects that Ali quietly fails every year.
Chen Lei, the person in charge who was under great pressure, has held meetings and communicated with Wangting Entertainment more than once, and officially established Wangting Entertainment as his only in-depth partner in the middle of this month.
Taobao Live will start trial operation on April 1, and a number of anchors, including Gao Ya, are eager to try it out.
Some businesses and internet celebrities who are more sensitive to the outside world have also focused their attention here.
Most people are not optimistic about Taobao's actions, but there are always a few people who are willing to take risks.
Then, in order to get the best conditions and reduce risks, cooperating with Wangting Entertainment has become the only choice.
These teams are different from traditional anchors. They are more commercial, pay more attention to independence, and have a more adventurous spirit, and need to connect with upstream merchants.
Therefore, the possibility of direct merger is not high, and the original contract is not suitable, so one by one has to negotiate.
Wang Yan is very interested in Zhang Dayi.
The hottest internet celebrity this year, Gou Ge ranked first, Wang Siming ranked third, Mizi ranked eighth at most, and Zhang Dayi ranked fifth.
Beautifulness comes secondly, mainly because of her influence in private server fashion, which is a good addition to Wangting Entertainment's efforts in live e-commerce.
It’s like the fact that it’s not successful in making food broadcasts. Koala is preparing to switch to Taobao to sell snacks. It doesn’t matter whether it has created profits for Wangting Entertainment before. What’s important is to open up a new category of strategic significance.
When will the profits created by Taobao live streaming catch up with the female anchor who is like a runaway show?
It's hard to say.
It is very likely that I will never catch up.
But I still have to do it because the ceiling of the show can be seen at a glance, and there is only money and no external influence, so I can't tell a good story.
Wangting Entertainment's profit this year may reach 600 million, which is extremely likely.
If calculated based on the normal net profit valuation method, Wangting Entertainment's valuation should be 10 times the annual net profit, that is, 6 billion.
But investors don't recognize it.
Currently, Wangting Entertainment is only worth 2.5 to 3 billion yuan, and one-quarter of it is brought by Wang Yan himself, because of the uncertainty of the show and the low growth potential.
If you want to break through the barriers, you have to tell a new story.
So, the first thing Wang Yan had to do when he returned to Demon City today was to meet Zhang Dayi.
Financing negotiations must be put behind.
If there is no substantial breakthrough, Wang Yan doesn't even plan to start financing.
If you don’t get a premium of more than twice, what’s the point of cutting leeks?
Now that people have entered the market with a valuation of 3 billion, it is equivalent to becoming a rich boy, using the popularity he has worked hard to fatten investment institutions, don’t even think about it!
Chapter completed!