On the official forum of "League of Legends", a new post caused heated discussion among everyone.

The title of the post is: Real filming Chen Mo playing "League of Legends", the Niutou Chief saved his life and helped his wounded and slaughtered his teammates!

When everyone saw this post, their first reaction was that they didn’t believe it. After all, Chen Mo was the number one person in China who beat the major experts in China back then, and he also had the title of “cramps”. How could such a person cheat his teammates when playing "League of Legends"?

As a result, after watching the video, I really cheated my teammates!

"Hahaha, it's amazing. What's going on with God S? Why did you secretly go to the Internet cafe to play games? You're photographed!"

"Looking at this back is indeed Chen Mo."

"I'm so funny. As soon as I started playing, I felt like this cow was playing well. As a result, the scene of pushing the Sword Saint to the side of his card was so funny!"

"It's really a way to save lives and help the wounded cows! I thought I was the only one who would make such a mistake!"

"No, this should be considered as the assist! The best sixth man!"

"It's really unimaginable that Chen Mo can't play "League of Legends" well, God S is actually a cheater, hahahaha!"

"I feel like this awesome is for me to play with, and this wave of group can be exchanged for 0 for 5!"

"I want to play "League of Legends" too. I think I can abuse S God!"

"I want to play too! The lost venue in "Warcraft" can finally be found in "League of Legends"!"

This video not only caused heated discussion among the players of "League of Legends", but even players from other games knew about it.

Chen Mo has another nickname: Save the dead and help the wounded, Serent.

...

Experience store.

Chen Mo was speechless when he watched the video.

Meow, brother is ensuring fairness in the game. How can heal the wounded?

But I can't explain it clearly at this time. I'd better forget it. This video is also very topical, which is equivalent to promoting "League of Legends" in disguise.

So far, the promotion of "League of Legends" has been very successful.

The promotion strategies of game platform promotion, online advertising, Internet cafe linkage and other promotion strategies have taken a multi-pronged approach to a very high position in an instant, sweeping over the target player group Chen Mo is targeting.

Who are the target players of "League of Legends"?

The main focus is on school and non-school teenagers aged between 12 and 30.

These people are characterized by their passion for online games, but face the pressure of academic and work. Most people do not spend a lot of time, and they also prefer this kind of game that tests and operates.

A fatal problem with traditional mmorpg is that it has a relatively high time cost, and some require relatively high financial costs. Players aged 12 to 30, who are still in school or have already worked, don’t have that much time to play games.

The financial ability of these players is generally weak, and many of them are free games. Games like "League of Legends" that can guarantee fairness without spending money and can show off through technology are very suitable for them.

Of course, there are also some rich and leisure college dogs, but those people are a minority after all. And even if they are college dogs, League of Legends is equally attractive to them.

Therefore, Chen Mo's promotion strategy has been targeted to Internet cafes and university campuses. Especially PC Internet cafes, it is very suitable for promoting "League of Legends".

...

On February 10, three days after "League of Legends" was launched, Chen Mo announced the first-day retention data of "League of Legends".

The number of players logged in on the first day reached 390,000, while the next day retained reached 73% of the crazy ones.

Of course, in terms of the number of active users on the entire Thunder Game Platform, 390,000 does not seem to be a particularly terrible number, but most of the players on the Thunder Game Platform are mobile game players (this is true in the entire game market). They like games like "Onmyoji" and "Happy Elimination" and real core PC players do not have the advantage.

However, this number is also very terrifying.

You know, Diablo sold only 280,000 sets in the first week. League of Legends has not yet had such a high-end opening cg, nor has it many fascinating plots. It is not easy to attract so many players just by relying on crazy promotion and free games.

Moreover, "League of Legends" is a brand new type of game. Many players are confused after seeing the game description and do not have much motivation to download it on PC. Therefore, it is already very successful to get this data.

The number of players of this size is enough to support the matching system in the game, ensuring that players of similar levels match together to play the game, and trying to ensure that the winning rate of all players is around 50%.

Although it sometimes seems very stupid to force a 50% winning rate, it also maximizes the gaming experience of most players.

After Chen Mo announced this data, both the Dichao Interactive Entertainment and the Shenhuan Game Platform were a little unsatisfied.

As professional game channel vendors, they are very clear about the meaning of this data, which means that "League of Legends" has the potential to become a super hot game, and this data is equal to some classic dominant game works or even slightly surpassed.

The only good news for Emperor Dynasty and Shenhuan is that players do not have a high evaluation of League of Legends.

Currently, players' ratings for "League of Legends" are basically around 8.4 points. Although this rating seems to be low, after all, when "Warcraft" and "Diablo" were released, the ratings never dropped by 9 points.

Judging from some specific player evaluations, this work has not reached the level of "magical work" in the minds of players.

Most players' evaluations are "not bad", "can continue playing", "new gameplay", and there is not much brainlessness. Obviously, the gimmick of "completely free fair competition game" plays a very critical role in attracting players and raising ratings.

Some players expressed disappointment with this game, even including some of Chen Mo's core players.

"I feel that the style is too cartoony and has no sense of immersion."

"Chen Mo has regressed, right? There is no plot mode, and there is not even a CG at the opening?"

"From the research and development time, I always feel that Chen Mo is playing something again. The old players of "Warcraft" are a little uncomfortable with this game. Maybe players with poor hands will like it more."

"I originally thought Chen Mo would make an official cog, but the difference between it and cog is too big, right? It has changed Chen Mo's style for a long time, and his style has dropped too much!"

These comments gave Dichao Interactive Entertainment a glimmer of hope for a turnaround.
Chapter completed!