Chapter 28 Discount one leg and reward one hundred thousand.
Of course, Ding Yu, the famous name of Guomei Electric Appliances, knows that they are the future home appliance sales giants in China. The fastest update
However, didn’t they just start in southern Jiangsu Province at this time? Why did they suddenly hit Huahe?
Even if they want to set up Huahe, build shopping malls openly and carry out promotions?
They actually played Gionee's sales strategy for tie?
When Xiangjiang's tie king was an advertising brand for a long time, he did not promote specific products, which aroused the extreme curiosity of the people in Xiangjiang. When the tie was finally launched, people flocked to the mall and the tie was sold out.
However, their advertising methods are a bit different. Guomei only speculates on the huge discounts for home appliances and does not tell consumers where they can buy them. Finally, they launch a brand.
Before Guomei Electric has become awesome, people have gone to "take advantage" as soon as the store opens. However, this hype method is unique.
If their home appliances are really 10% off, then someone must have made trouble behind the scenes, killing one thousand enemies and hurting themselves 800, without hatred or resentment. Who can use this method to start the home appliance store?
There is only one reason for them to do this, and they are afraid of the counterattack of Yusi Electric. Since the sign of Guomei Electric is launched, there should be a physical store address soon, right?
Ding Yu asked Yao Hong to survey the situation and asked Zhang Jiaqiang to tell Yao Hong about the logistics channels and time of various home appliance manufacturers to Huahe.
It is very simple to investigate. The manufacturer is obliged to keep the store confidential, but everyone will always want to distribute the goods, right?
When I arrived at Huahe, apart from going to some small appliance stores and raindrop appliances, the remaining large amount of goods must be stored by Guomei Electric.
Yao Hong only took one night to find the location of Guomei Electric Appliances.
It was actually the Cultural Palace where Ding Yu and Wen Li had been to!
Cultural Palace? Ding Yu suddenly realized!
After the popularity of "Titanic", the Palace of Culture created the illusion that the film market was about to rise.
The city also approved a new location for the Cultural Palace in the central area. It took half a year to build the New Cultural Palace and it will be put into use soon.
The old cultural palace has three floors in total and covers a considerable area. Unexpectedly, Guomei took advantage of this loophole!
Ding Yu also slapped his thigh. His stall was too big, so why did he forget about the relocation of the Cultural Palace?
I remember before I was reborn, in the winter of 1998, he and his classmates went to the New Culture Palace to watch movies.
If I had known that he could rent the Cultural Palace, it was indeed a good place to open a home appliance shopping mall, located near the department store business district, and the flow of people was also very large.
Yao Hong also investigated something. The Kennedy Restaurant was rented in the former site of the Cultural Palace.
But how big can Kentech use? The remaining 90% of the business area was sublease for them to sublease to Guomei Electric for a second time.
Ding Yu was stunned. Is Kennedy going to open a branch again?
He suddenly remembered what Rong He said last time. Isn’t Bai Jiangfu’s son Jia Wenbin the first Kenji restaurant in Huahe?
Could it be that he is causing trouble?
Yao Hong went to investigate again, and sure enough, the person who rented the Cultural Palace was Jia Wenbin!
Now it’s easy to investigate who is behind the scenes. Maybe Jia Wenbin is recruited by Guomei Electric Appliances!
Although if there is no electrical appliance, it is a direct-operated routine and does not recruit franchisees or agents, it is not impossible to cooperate with others in the early stage to squeeze out opponents.
Guomei can expand quickly, which is inseparable from their strong acquisition methods!
After thinking about it, Ding Yu has not found a solution for the time being. Without Jia Wenbin, he really doesn't care about Guomei Electric.
Although Yusi Electric has not begun to expand, a good corporate culture and excellent channels cannot be squeezed out just by just one person.
Unless there are giants like Bat who forcefully enter the market in later generations, no one in China would have the strength to do this at this time in 1998.
The main reason is that unicorn companies have not been born yet, and there are also state-owned enterprises. It is too late to encourage private enterprises to show, so will state-owned enterprises merge private enterprises?
At least it won’t appear in the home appliance industry!
If Jia Wenbin joins the game, things will be difficult to handle!
The Jia family is an energy enterprise, and at this time the wealth level of top private entrepreneurs in each province is not much different.
If Jia Wenbin participates, he will invest huge amounts of money and raindrop appliances together.
Ding Yu sat in the library of Huahe University, holding a pen and writing strings of numbers there.
He was estimating that even if Jia Wenbin had to invest all of it, how much money would he need to invest to fight him.
Ding Yu calculated that at this time, the Jia family could at least take out 500 million yuan of funds, but this battle was fought by Guomei, which would hurt 800 yuan and hurt one thousand yuan of enemies. They would not take out all the money!
It should be enough to have 200 million yuan in price war with Guomei Electric, but in fact Ding Yu didn’t!
He might be able to count the funds in Yusi Electric, but as time is coming to settle the funds of the appliance manufacturer, he has to pay.
In addition, Donghai Pharmaceutical Factory needs to invest about 30 million equipment and early human capital.
Wang Jiaying has already started to make arrangements in Donghai. In the initial stage, he will need 30 million yuan in land selection and decoration investment. He has already paid half of the money in advance and will make up for the money in the future.
Yusi Education is expanding wildly in central cities across the country, and it also requires about 50 million yuan in funds.
After all the calculations, Ding Yu can't afford the price war!
Once the price war breaks out after three months, he will return the manufacturer to the electrical appliances and the capital chain will be broken!
The next day, Ding Yu went to Yuhu Electrical Appliance again. It was not a weekend, and there were only a few customers in Yuhu Electrical Appliances.
The news spread quickly enough that the people in Huahe have already started waiting for Guomei Electric to open, spending less than a thousand yuan to buy a large color TV. It is a perfect match at this time.
There are more than 30 brands of Yusi Electric. Ding Yu went door to door and recorded all the well-known brands in his later generations in his notebook.
Ding Yu also recorded the types of TVs, refrigerators and washing machines that are currently selling popularly in the book according to different categories.
While recording and thinking, he recorded the current appearance, but he was thinking about the trend of home appliances in his previous life.
Liu Tianxing was with him, frowning and trying to find a solution.
At this time, several people walked over from the straight stairs from a distance.
When Ding Yu saw that it was Jia Wenbin who led a group of people to come over with shaking their heads.
"Oh! Isn't this Mr. Ding?" Jia Wenbin pretended to be very gentlemanly and shook hands at Ding Yu.
Ding Yu ignored him and asked Liu Tianxing: "Who is this person? Why do I seem to have seen him there?"
Liu Tianxing really didn't know Jia Wenbin, so he shook his head aside.
Jia Wenbin was stunned and then smiled, "Pretend not to know each other, right? I heard that I have asked someone to investigate me."
Ding Yu was stunned. The people from the Cultural Palace seemed to be very familiar with Jia Wenbin.
"Oh? I remembered it, Mr. Jia, I have eaten too much fast food, and I have come to my place to digest food?" Ding Yu asked with a smile.
"That's right? I won't get a platinum card in the department store. There are too many people, so it's boring. There are few people here. It's so cold that it's just a walk here. Haha." Jia Wenbin has been to college and is very gentle on the surface. Although he is still a little bit entrepreneurial.
"Oh, then Mr. Jia just wandered around, I lost my companion." Ding Yu calmed down and didn't want to get entangled with him.
"Stop!" Jia Wenbin couldn't stand Ding Yu's appearance, and today he took advantage of the opportunity of suppressing the raindrop electrical appliances to show off his power.
Ding Yu didn't stop and said to Liu Tianxing directly, "Look at them, the floor is very clean, if it gets dirty, let them compensate!"
"You..." Jia Wenbin was so angry that he kept Ding Yu, "When you can't do it, do you still be arrogant?"
Ding Yu looked at Jia Wenbin strangely: "Are you an idiot? Are you pretending to be a big-tailed wolf when you go to my place? Just keep a low profile for your money, what are you pretending?"
This sentence is heartbreaking. Some inflated rich second generations are obviously spending their family money, but they are most reluctant to hear this sentence.
The friends behind Jia Wenbin stopped doing it. It seemed that they were all the same with him. When they came up, they shouted that there was something wrong with Yusi Electric's attitude towards consumers.
Ding Yu ignored them, returned to the office to pack up his things, and prepared to go back to school.
Liu Tian walked over and said, "I'm sorry, you are not consumers. As the person in charge of Yusi Electrical Appliances, I would like to ask you to go out."
Jia Wenbin shouted: "What if I don't go out?"
Liu Tianxing picked up the intercom and shouted: "Call the police station and ask them to come, and he said someone outside the mall was coming to cause trouble."
Jia Wenbin and his friends around him laughed, "Call the police? Haha."
Liu Tianxing shouted: "A few people came up and knocked away the people on the fourth floor."
In less than two minutes, more than a dozen security guards came up. Jia Wenbin said with a dark face: "If you dare to touch me, try!"
Liu Tianxing laughed: "The police are guarding outside the gate. You can call to find someone, you can't get in for a while."
...
Jia Wenbin then realized that they called the police to stop people from entering outside. Isn’t this a shutdown and hitting dogs? Ah, bah!
After a stalemate for a while, Ding Yu came out of the office and looked at it and said, "You haven't finished your walk yet?"
Jia Wenbin made a phone call, including the Public Security Bureau. Unexpectedly, his family’s influence in Huahe was decreasing, and the Public Security Bureau did not give him face, but said that it was really not good for him to walk on other people’s territory. Everyone gave in and left quickly.
It is easy for Jia Wenbin to have a coal mine business, but it is still easy for him to keep a few thugs under his command, but Jia Wenbin is funny when he is studying and watching, and no one dares to bully him. He didn't bring anyone up, and now he is blocked by the police outside.
Jia Wenbin said with a thick face and said, "What can you do if I don't leave?"
Ding Yu's face turned dark and shouted: "Is there anyone with no family or family in the Security Department who wants to make money?" He is also the general manager of the entire department store, and no security guard knows him.
Everyone shouted in unison: "I do!"
Ding Yu pointed at Jia Wenbin and shouted: "Now, pinch the watch, for five minutes, if these people don't leave, I will discount their legs! I will reward one leg with 100,000 yuan!"
After saying that, Ding Yu looked down at his watch and stopped talking.
The security guards stared at the mall clock, and were ready to wait for five minutes to pass quickly.
Jia Wenbin felt bad, so he walked up to Ding Yu and threatened coldly: "Ding Yu, do you believe it or not? I can't kill me, will I spend money to buy your whole family's life?"
A cold light flashed in Ding Yu's eyes and he sneered: "It's really a matter of dying to say this now. Can I let you go out alive?"
Jia Wenbin suddenly felt cold on his back, and Ding Yu's eyes were so cold that he regretted it a little.
"Okay, wait and see, let's go the day when you regret it." As soon as Jia Wenbin finished speaking, the friends around him followed him.
Ding Yu called Jia Wenbin again and said, "You want me to lose everything. I won't fight you hard? You'd better not be able to carry a knife in your arms, otherwise I really want to die. I have no father or mother, and you still have parents!"
Jia Wenbin snorted coldly, but he was a little scared of Ding Yu and took everyone away.
Chapter completed!