728 Incredible
After entering the screening stage, the pace of "Fruit Hard Candy" was always orderly. Although the popularity of online discussions remained high, no one could deny that this work was completely unacceptable to ordinary audiences from subject matter to style to content. This also destined that the movie could not be qualified to show the 3,000 theaters like "City of Sin". Despite this, "Fruit Hard Candy" still delivered a perfect answer during the screening stage.
From 683 to 977, then it grew to 1,196, and reached the peak of 1,467 in the third week of December. After two weeks, it fell back to 1,280. Then it spent the noisy period of the Golden Globes with a screening of 984, and then it fell to 630. It successfully lasted for five weeks. After the Oscars ended, the awards season ended. The screening scale of this work gradually shrank and finally released for 26 weeks. It was offline in mid-April, announcing the end of the North American box office battle journey of this work.
Since the North American market then entered the Thanksgiving period led by "Harry Potter and the Goblet of Fire", followed by the Christmas period led by "Narnia Legend". The whole vision showed a lively scene of blooming flowers. "Fruit Hard Candy" was not even closer. The fifth place on the list in the third week of release was the best performance, but even so, "Fruit Hard Candy" successfully stayed in the top ten of the list for eleven weeks, and only fell out of the top ten after entering 2006. Such a firm performance made the media waiting to watch jokes lose their temper.
Considering that the schedule for "Fruit Hard Candy" to enter the market was a deserted autumn period, and it was an unusual cult experimental work, the movie's performance of box office exceeding one million for twelve consecutive weeks on weekends was shocking. Many commercial films that tried to take advantage of the waters in the autumn period could already be considered a victory if the box office lasted for five weeks and exceeded one million for five weeks. However, "Fruit Hard Candy" actually persisted for twelve weeks, which made the entire market panic. Such box office energy performance is indeed impressive.
Finally, the North American box office of "Fruit Hard Candy" stopped at $58 million.
After all, this result was not able to exceed the 60 million "City of God". It has indeed become the worst box office performance among all the works directed by Lance. However, considering the completely different styles and the bottom line of the two works, the results of "Fruit Hard Candy" are amazing.
More importantly, the cost of "City of God" is three million, while the cost of "hard fruit candy" is only nine hundred thousand. From a profit perspective, the latter is obviously better.
This also made people truly realize that the name "Lancelot Strello" has not only become a guarantee of quality, but also a guarantee of box office. Even an independent art work with unique style that makes people love-hate and intertwined, North America's box office has reached 58 million. You should know that this achievement is even better than the "Saharan Cavalry" that broke Diorama Pictures.
Chapter completed!