What was the content of ugc in the past?

It might be a class reunion for a middle-aged man, and a group of people were drinking and chatting, and the picture was shaking and blurry.

It may also be a warm moment for a certain family, where parents and children talk in a nagging manner.

A little more refined may be game-passing videos, reading experiences, new technology products recommendations, film and television program commentary...

What's more awesome is a splicing video similar to "The Tragedy caused by a Potato".

Unlike the mature model of oil pipes, this kind of content is almost of no help to video websites except wasting storage space and bandwidth.

This is also the reason why Tudou, Jiujianfang and Kuliu gave up on UGC one after another.

Now Jiujianfang has picked up ugc again, but it has changed to a show mode, which not only makes this small video website with limited strength come alive under the impact of the financial crisis, but also makes it lively vivid.

Feng Xinqiao casually pulled the web page down, and there were more than a thousand live broadcast rooms running, some rooms with only one or two people, while others had hundreds or even thousands of viewers!

This is still the morning. If it is the night with the most traffic of the video website, it can be imagined to be more lively.

Feng Xinqiao casually clicked on a room, and after jumping, a brilliant picture that made middle-aged people trouble.

Big red, big green, big yellow, big purple, all kinds of gorgeous colors are arranged in every corner of the page like money, without any artistic conception of the whitewash ink paintings, and they do not care about the color matching technology of Western oil paintings. Anyway, it just makes people feel pain in their eyes!

In addition to the bold and unruly color matching, the homeowner also sets various elements that run through Chinese and Western styles, including wind chimes, flowers, sunny dolls, big dogs, kittens, elephants, crayon Shin-shi, and Bodhisattva statues on the page. A cultural fusion that many great politicians cannot achieve, exists harmoniously and uniformly on this page!

The huge corner of the page is the video of the homeowner. The homeowner is a cool-wearing "little girl". It is really hard to see how small he is because of heavy makeup. He may be eighteen or forty-eight years old. Anyway, maybe he may be in this range.

Compared to the homeowner's careful layout of the page, she seems to be less concerned about the imaging effect. She neither set up a suitable stage nor had she turned on a fill light. She is as rough as a straw troupe invited during weddings and weddings in the countryside.

The owner was singing with emotion and emotion, and his expression was a bit hideous, and he could hear it without professionalism. Her tone is up to date.

It was just such a room full of grass-roots flavor, with seventy or eighty audiences still speaking and supporting them.

[Grave Fairy - Unified Earth]: The fairy sang so well, let’s have another song!

[Grave Fairy - Half of the grudges]: Fairy Fairy, Fairy Fairy, Fairy Fairy, I love you the most!

[The graceful fairy - Yumeng who loves to eat fried cuttlefish]: Fairy, I'll give you a gift. Can I add my jiu number?

[The graceful fairy - The Stick King Arrives]: Send out a small trumpet ×1, ×2, ×3, ×4…×20!

...

Feng Xinqiao and Wu Zeng were both stunned and looked at Li Rui in unison, hoping to hear his explanation.

Li Rui smiled and said, "Do you think it's quite vulgar and you can't understand it? You are standing too high, always thinking about the great rivers, the high-rise and the snowy scenery, and ignoring the needs of the people of the Liba people. The anchors you see are just one of the thousands of anchors in Jiujianfang, which is the content provider. These people live broadcasts every day or every few days, each live broadcast for several hours, without spending bandwidth or spending a lot of money to buy copyrights. Just turn on the camera and set up a microphone at their respective homes, and you can complete a performance."

"Maybe you don't believe it, but as far as I know, Jiujianfang relies on such performances to attract 300 to 50 million users to watch every month. On average, each user spends more than an hour in Jiujianfang."

"So high!" Feng Xinqiao was stunned.

All the data Li Rui said are more than Cool Six!

Wu Zeng swallowed, but shook his head and said, "This is too vulgar... And the large traffic does not mean revenue, why didn't I see the advertisement?"

Feng Xinqiao also said: "Yes, I didn't see the advertisement!"

For video websites, advertising is almost the only source of income. Even if Jiujianfang has many users, where can they get money without advertising?

Li Rui spread his hands and said, "It's not that there are no advertisements, it's just very few. If it were you, would you be willing to place advertisements in such places?"

Feng Xinqiao frowned and said, "Some web games may be possible, but if they are more high-end PC games, I don't want to advertise here."

Wu Zeng even sneered: "Of course not! This will lower the level of the product."

Li Rui said: "That's right. Advertising revenue only accounts for a very small part of Jiujianfang's overall revenue. Their main income comes from fans!"

"fan?"

Once upon a time, fans were a kind of food.

But with the popularity of Super Girls in recent years, the meaning of fans has gradually changed from food to a group reference.

Li Rui pointed to a line of bold and enlarged prompts on the screen.

[The graceful fairy - The Stick King Arrives]: Send out a small trumpet ×1, ×2, ×3, ×4…×20!

"Did you see this? This user named King Jian Jia gave twenty small speakers to the Yaoli Fairy, and each small speaker costs him one yuan to buy. The gift he gave is worth twenty yuan. After the website pays the tax, the website draws 40% and the homeowner gets 60%. This is the main source of income for Jiujianfang."

"It costs money to give gifts?" Wu Zeng couldn't believe it, "How could someone spend such money?"

Li Rui asked back: "Have Mr. Wu visited a concert or a football match? Have you seen a movie? It is also an entertainment event, why can those who can spend money, but not here?"

"That's different!" Wu Zeng wanted to refute.

Li Rui interrupted him and said, "Then I ask you, have you been to a bar or performing arts? If the performance on stage is very good, will you send flowers? Let's take a step back, you have met street artists when you were studying in Magnesium. If the performance of the other party is very suitable for your taste, will you throw him a few dollars?"

Wu Zeng was speechless because he had indeed done all the things Li Rui said.

Li Rui said again: "I'm just a little rude... You should have been a fan of your wife. When you pursued her, did you feel like fans chasing stars? In order to catch her, you must have paid a lot of extra price? If so, what's the difference between you and the user who sends speakers in the room?"

Wu Zeng was very angry, but could not refute.
Chapter completed!