Chapter 1190 Entertainment Restriction Order
Of course, it is a joke to make a date.
Li Rui has a good stomach and does not need to eat soft food.
But everything Li Rui said to Tao Yuanyuan was heartfelt.
The boss Li Rui and his previous life were one of the links in the TV industry. He took Li Rui to see a lot of worldly affairs and learned a lot of things, which allowed him to have a thorough understanding of every trend of the TV industry in the next ten years.
.
Huaguo's TV industry has been guided by policies and lacks complete marketization and commercial competition. Until the 1920s, with the rise of Internet media and the changes in audience tastes, TV stations felt huge competition.
The pressure has taken measures to improve ratings and commercial monetization capabilities.
Commercial considerations have made TV program producers seriously consider the needs of the audience. In this era, they no longer watch whatever the audience gives, but they must give whatever the audience wants, otherwise the audience will use remote control.
The device is here to vote!
The demand for viewers forced the TV program to be innovative, and the result was that the next few years will be the most fierce battle in the commercial landscape of Huaguo TV. In addition to the national TV station, satellite TV stations from all over the country formed the Mango Channel and Lizhi Channel after a fierce competition.
The situation where Blue TV is the first line, and the satellite TV station ranked fourth to tenth is the second line. After eleventh one, it is an invisible line. You can only rely on broadcasting health product advertisements to make a living...
The three first-tier TV stations that can stand out in the competition initially rose by purchasing copyrights from foreign TV programs, which is exactly the business Tao Yuanyuan is currently doing.
In the process of purchasing, introducing and imitating, major TV stations have made great progress in their production standards, gradually getting rid of their dependence on foreign program models, and turning to creating new models that belong to the local area.
People may not be able to imagine that in this TV series, in another ten years, Huaguo’s variety shows can also export copyrights overseas!
By that time, the soil on which Taoyuanyuan's Huachuan International relies on for survival disappeared. Even if she still has the Tao family's backing resources, her business would only go downhill.
A few years in advance, a major improvement in adapting to the pace of the times, emerge from a field of repurchase and reselling without any technical content, and entering a deeper production process.
Most importantly, the arrival of the entertainment restriction order will trigger a major reshuffle in the television business landscape.
In July this year, the Propaganda Association issued a document titled "Propaganda Association Will Strengthen the Management of Comprehensive Programs on TV" requiring local satellite TV stations to entertain entertainment programs from July 2011 from 17:00 to 22:00 prime time.
It must not be broadcast more than three times a week.
This document was called the "entertainment restriction order" by the public, and it is equivalent to a blow to major satellite TV stations that are competing fiercely.
The document has not been strictly implemented at present, but Li Rui knows that the entertainment restriction order will be officially launched in late October.
Li Rui is a reborn person and knows the strength of the Propaganda Association in implementing the entertainment restriction order. Tao Yuanyuan is an insider, so of course she also knows it.
With the implementation of the entertainment restriction order, the prime time periods that each TV station can take out have been greatly restricted, resulting in a large number of shoddy variety shows being postponed to broadcast after 22 o'clock, or simply cancelled directly. Only high-quality variety shows can be obtained.
Favor.
The suggestions Li Rui made to Tao Yuanyuan happened to target the entertainment restriction order.
Tao Yuanyuan said: "What you said is not that simple... There are only a few popular variety shows every year. The opportunity like "The Good Voice of the Country" is hard to come by."
"Don't forget me. I have acquired a large number of high-quality variety shows copyrights from Chaodao." Li Rui said, "If you want, I am willing to invest in Huachuan International in the name of Green Field Culture, and the two parties will cooperate to develop this batch of copyrights."
.Lvye Culture provides copyright and financial support, and Huachuan International is responsible for production, distribution and broadcasting. How about it?”
Tao Yuanyuan's eyebrows lit up: "Really!"
"If I lied to you, will I still want to stay in the entertainment industry in the future?" Li Rui said with a smile.
Tao Yuanyuan was dancing with a smile: "Then I take it seriously!"
"For the follow-up details, you can talk to Zhu Xiaowu and Chen Qinglian." Li Rui said, "In addition, I will give you another list. You can recruit some talent in variety shows according to the list. You must be willing to delegate power and pay money. Huaguo's
Audiences are not fools. They know when a good show is a bad show. It’s not more than ten years ago. We can no longer use bad shows to fool our cute audiences!”
"I understand that "Xia Guo Good Voice" is the best example." Tao Yuanyuan nodded.
Li Rui said again: "In addition, you must remember to maintain a good relationship with Mango TV, Lizhi TV and Blue TV. I am optimistic that these three companies can still have great development under the restrictions of the entertainment restriction order. If they can develop with them.
The long-term cooperative relationship is very helpful to you, me, and the development and growth of the entire Xingrui system."
"Leave this to me." Tao Yuanyuan said confidently, "They still have to give me my face!"
Li Rui smiled.
The suggestions he gave were really only to be accepted and realized by Tao Yuanyuan. This is the advantage of the three generations, which no matter how many resources others have, they cannot match.
I hope that one day in the future, a female empress can really be born in the entertainment industry of Xiaguo!
Li Rui was wandering around, and Tao Yuanyuan suddenly whispered: "Go to your house tonight."
"Hmm?" Li Rui was stunned, "Aren't you a relative here?"
Tao Yuanyuan held his five fingers with his fragrant lips slightly opened, and the tip of his tongue drew a graceful arc on his lips. Without a word, it made people feel excited.
"It's so good!" Li Rui nodded repeatedly, overjoyed.
That night, I danced, danced, and sang lotus flowers, and I almost got the investment in advance...
On October 2, 2011, Taoyuanyuan left early in the morning.
After receiving a large amount of Li Rui's road-passing liquid disposal last night, Tao Yuanyuan benefited a lot and was eager to go back to deal with the investment and stake in Luye Culture.
Before leaving, she flew with a charming look to Li Rui: "When I become the empress, I will give you the first person!"
Li Rui said annoyedly: "Why, do you want to have a second or third?"
"I don't want me to have a second and third place, you have to take good care of yourself." Tao Yuanyuan left after saying that, leaving behind a string of laughter.
Li Rui got up and just washed his face and received Credit Suisse from Ma Wenxuan.
[Ma Wenxuan]: I'm in Haizhou and am chatting with my dad. I'll go to settle the score with you in the afternoon!
[Li Rui]: What's the calculation?
[Ma Wenxuan]: Don’t pretend to be dead. You treat our Xinlang VB as your back garden. You can go as you want. I have to argue with you!
[Li Rui]: Sister, don’t say it is so cheesy. That is not called the back garden, that is called the back garden...
[Ma Wenxuan]: You are dead!
In the afternoon, Ma Wenxuan came to the door with great momentum, and the two started a desperate battle.
Chapter completed!