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Chapter 574: The Battle of Hongwen! The one who has been called out for a long time comes out!(1/2)

"Targeted... publicity?"

In the conference room, Moritani looked at Shen Miaomiao, who was sitting in the chair with a serious face, and then turned to Gu Sheng next to him:

"Uh... this... ah...?"

Just now!

The chairman suddenly held a meeting and said that he wanted to adjust the future promotion strategy of "Call of Duty: Modern Warfare II".

Moritani was quite confused.

Because the promotion strategy they have formulated for "Modern Warfare II" has always been relatively conventional, all of which are normal promotions.

Although in theory, from E3 to the present, they have been competing with Yunwei's "Eve of Catastrophe".

However, in formulating the publicity strategy, Gu Sheng did not adopt the targeted plan to fight against Comella.

In his words, "We just need to promote our projects well. On the eve of the catastrophe... God will have his own arrangements."

As for Moritani, who was leading the announcement, although he didn't know what Gu Sang meant by "divine arrangement", as Gu Sheng's number one supporter, Moritani had no doubts and just went ahead with it.

But now!

However, the chairman suddenly held a meeting and said that he would change the next publicity strategy and began to target "The Eve of Catastrophe" harshly. And judging from his expression, Gu Sang had no idea about this.

For a moment, Moritani hesitated, not knowing what the chairman wanted, and asked Gu Sheng with his eyes.

"Tsk! Don't look at him, look at me!"

Shen Miaomiao rolled her eyes and said in her heart that they are really a bunch of traitors and traitors. I am the one who pays you wages, bonuses, dividends and gifts. Why do you all look to Lao Gu when making decisions?

"Ah, oh, what do you mean..."

Moritani shrank his neck and seemed to realize that his subconscious actions were a bit contrary to Tiangang, so he quickly turned to Shen Miaomiao again:

"Chairman, did you make it clear?"

"What else does this mean? It means literally."

Shen Miaomiao spread her hands:

"In the previous confrontation between "Resident VII" and "Silent Hill II", how we dealt with Comella, now we will deal with Yunwei!"

hiss--!

Hearing this, Moritani couldn't help but take a deep breath.

You know, he was the one in charge of the publicity and distribution work of "Resident Evil VII" at that time.

At that time, he had just joined the Golden Wind, and that promotion war was also the first time he dealt a heavy blow to his former club.

It can be said that Comella suffered heavy losses in that battle.

But now, Director Shen actually asked him to deploy his plan again, change his target, and use full firepower against Yunwei.

Although this was not a difficult task for him, theoretically speaking, such an arrangement ran counter to Gu Sang's plan.

For a moment, Moritani was in a dilemma and hesitated to speak.

Seemingly seeing Moritani's confusion, Gu Sheng also spoke in time:

"Director Shen, can you tell me the specific ideas?"

Gu Sheng was actually quite confused. He didn't know what the little ancestor was thinking about today, and he suddenly had a convulsion.

It is not impossible to change the publicity strategy.

The question is – why?

Nowadays, the situation of "Modern Warfare II" is very good. The spontaneous promotion by media players alone is enough to maintain the topicality and popularity of the game.

At this time, he suddenly changed his strategy and began a targeted publicity attack on "On the Eve of Catastrophe"...

Isn't it necessary?

After all, it is "Before the Cataclysm", you don't even need to touch it, it will die suddenly on its own after a while.

The two looked at each other.

Shen Miaomiao avoided Lao Gu's gaze with a guilty conscience and secretly cursed——

Why is it not necessary? Why is it not necessary!

How can I make them Hongwen without targeting Yunwei?

If they don’t have Hong Wen, how can Eve of Catastrophe overshadow Call of Duty?

If it can’t beat Call of Duty, how can I get rebates?

Don’t understand anything! Stupid big pig’s hooves! This family depends on me!

She rolled her eyes in her heart and saw Shen Miaomiao clearing her throat:

"Ahem...that's it. Although judging from the current situation, we are completely in a favorable position and the publicity is relatively high."

"but!"

"As the official release date of Eve of Catastrophe is getting closer, Yunwei will definitely not let our popularity continue like this,"

"Then, the first-mover advantage is very important to us,"

"Only by responding in a timely manner to Yunwei's upcoming full-scale propaganda counterattack can we gain a firm foothold and not be afraid of the latecomers from "On the Eve of Catastrophe"..."

Um--!!!

rational!

Far-sighted and insightful!

After hearing this, everyone nodded and secretly said that the chairman really has a long-term vision!

Only Gu Sheng scratched his nose, his grin seemed a bit ambiguous.

Is there something wrong with what little Nezha said?

Obviously, no problem.

Regarding Yunwei's upcoming publicity counterattack, they have no problem making targeted arrangements at this time.

It can even be said that little Nezha has an extremely keen sense of smell this time!

But again -

That was "Before the Cataclysm"...a fraud project that died suddenly at the sight of the light and died at birth.

It's really a waste to spend money on this thing.

but!

Only he knows this situation.

As a result, the situation becomes more embarrassing——

Gu Sheng wanted to persuade Little Nezha not to worry, but he could not refute her far-sighted strategic vision.

A trade-off!

Gu Sheng finally nodded:

“Congratulations, Chairman!!!”

Ever since!

An outrageous publicity war in which "each has its own agenda" has begun with great vigor!

On the surface——

Golden Wind was far-sighted, and in order to avoid being at a disadvantage in the subsequent announcement of "On the Eve of Catastrophe", it took the initiative to kill Yunwei.

Yunwei Games is ready to go. In order to further increase the popularity and reputation of its own projects and increase game sales, it will give it a go and deal a heavy blow to the Golden Wind.

And behind the scenes——

Shen Miaomiao's idea was to use targeted propaganda to anger Yunwei, make Kaunike red-hot, and suppress them regardless of the consequences, thus overwhelming the momentum of COD and prompting her to return profits.

Gu Sheng wanted to make such a targeted announcement. As the saying goes, the higher you fly, the harder you fall. If Yunwei wants to fight them to the end regardless of the consequences, the final result will only be an even more tragic death.

As for Cornick and some core senior executives who know the inside story, they want to stabilize investors and the financial backer Vivendi, continue to increase the stock price and market value, create short-term prosperity, and create greater space.

A publicity war, two top manufacturers, overt and covert with eight hundred intentions!

In a weird atmosphere!

The final battle begins here!

It can be said that both sides used their full strength in this battle and frequently made strange moves!

In terms of Yunwei, it goes without saying that he is wealthy and powerful, and a tsunami-like publicity campaign is sweeping the world!

As for the Golden Wind, Moritani Tetsuya's skills are also top-notch. His "black and white" style precise strikes can always find gaps in Yunwei's publicity craze to achieve precise sniping!

Crazy!

The clouds are majestic and warm, and the funds are like the flowing water of the Yangtze River, flowing endlessly.
To be continued...
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