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Chapter 528 [Marketing Right] (Part 2)

Chapter 528 [Marketing Rights] (Part 2)

Zhang Yang left Xu Guangran's office. Although he successfully came to the marketing rights of the Provincial Games from Xu Guangran, he always felt that Xu Guangran was a little hypocritical about him. Perhaps it was his illusion. Logically speaking, he was Xu Guangran's great benefactor, so he shouldn't have done this. In fact, Xu Guangran was very supportive of his work during his meeting with him, but Zhang Yang always felt something was wrong. Cui Guozhu's affairs had already made him wary of Xu Guangran. Zhang Yang remembered a conversation with Gu Yunzhi, the former Pinghai Provincial Party Committee, not long ago. Gu Yunzhi advised him not to be an unlucky child and not to intervene in factional struggles. Zhang Yang found that in politics, he was involuntarily involuntarily. Xia Boda transferred him from Jiangcheng here. In the eyes of others, he was undoubtedly the Xia Boda group. I believe Xu Guangran thought so too, so he showed this attitude towards him.

Zhang Daren was very unfair. He didn't think about turning to either camp. His original intention to come to Nancy was to cushion. After all, his continued stay in Jiangcheng would make it difficult for Du Tianye to do, and he would not be able to improve in Jiangcheng in the short term.

But *** struggle is everywhere. Even if he doesn't want to participate, it is difficult to be alone in the right and wrong circle of officialdom. The longer he spends time in the officialdom, the more he understands in Zhang Yang's heart that if he wants to stabilize his position in the undercurrent officialdom, he either leans on a big tree or is a magic needle to stabilize the sea, let the wind and waves rise and sit firmly on the Diaoyutai. It is easy to say, how many can he really do it?

In Xu Guangran's opinion, it is a fantasy to make money at the Provincial Games, so Xu Guangran was happy to be a favor. To put it bluntly, he was not optimistic about the Provincial Games being able to make profits. Under the current tight financial situation in Nancy, Xu Guangran did not have much energy to care about this matter.

At the Standing Committee, Xu Guangran said the decision to hand over the marketing rights of the Provincial Games to Zhang Yang. However, when Xu Guangran mentioned this matter, he did not say that Zhang Yang took the initiative to ask for marketing rights. He said slowly: "Everyone knows that our Nancy finance has been in a tight position recently. Many of our construction needs funds as a guarantee. The reform process will never be a smooth process. We will face different difficulties at different stages. If we don't be afraid of difficulties, we must mobilize our wisdom to overcome them. I believe that the current difficulties are only temporary."

He paused for a moment, picked up the teacup and drank a sip of tea, and then continued: "The two most important things in front of us are the deepwater port project and the construction of the new sports center. We must work together to ensure the smooth progress of the deepwater port project, and speed up the progress and strive to complete the construction of the new sports center as soon as possible. Next year, we will usher in the 12th Pinghai Provincial Games. We must not only use this event to show the excellent spirit of our athletes, but also use this event to show the achievements made by Nancy under reform and opening up, and show the style of Nancy's new era. After repeated consideration, I decided that this Provincial Games must adapt to the requirements of today's reform and opening up, keep up with the pace of the times, avoid extravagance and waste, and be lively and grand, and make this Provincial Games a unique event."

When Xia Boda heard Xu Guangran say this, he already understood in his heart. He still had no money when he said a thousand words and said ten thousand. Xu Guangran had to reduce the expenses of the conference.

Liang Song, the propaganda minister of the Municipal Party Committee, also realized Xu Guangran's purpose, which was not a good thing for him. This Provincial Games is not only the affairs of the Sports Committee, but also the Municipal Party Committee Propaganda Department has also participated. If the city reduces its expenditure, it means that their publicity funds will be greatly reduced. Now everything needs money to do. Liang Song said: "I agree with Xu***'s opinion, but with the development of the times, the people pay more and more attention to sports. Sports is no longer a simple competitive activity. It has been given too much color and has become a stage for showing the strength and image of the city. I agree with saving, but some expenses are still necessary."

Xu Guangran laughed: "Lao Liang, don't be anxious. I haven't finished speaking. Why are you anxious? I'm afraid I won't give you publicity funds?"

Liang Song was touched by him, and his old face couldn't help but feel warm.

Xu Guangran said: "After my careful consideration and soliciting opinions from some comrades, I decided to hand over the marketing rights of this Provincial Games to the Sports Committee. Comrade Zhang Yang, director of the Sports Committee, was responsible for the specific work!" After saying this, all the Standing Committee members were stunned. The marketing rights of the Provincial Games, including Xia Boda, are a bit new. This is the first time that these knowledgeable members of the Standing Committee have heard of it.

Xu Guangran said: "With the development of reform and opening up and the progress of the times, our thinking must keep up with the development of the times and keep pace with the times. In the past, the holding of the Provincial Games was led by the government, and it gave too many outstanding colors. It can be said that no provincial Games in Pinghai have achieved excessive profits. This time I handed over the marketing rights to the Sports Committee to allow our cadres to exert more subjective initiative, so that our citizens can truly join the Provincial Games and host a sports meeting that truly belongs to the people."

The Standing Committee members applauded together. The applause was not to cheer for Xu Guangran’s words, but to applaud.

Xia Boda believes that Xu Guangran, the Municipal Party Committee member, is setting up a trap. His announcement in public means that his trap has been completed and Zhang Yang and the Sports Committee have fallen into the trap.

No municipal party committee standing committee believes that the marketing power of the Provincial Games has a great commercial significance. No one will believe that the Provincial Games can make money. It has always been a business that loses money and makes publicity. It seems that Nancy's finances have left Xu *** at a loss. Although he has no money to invest, he calls it the marketing of the Provincial Games. Marketing! You want to sell it, but which fool is willing to buy it?

Liang Song said: "Xu ***'s idea is so good. In today's era, you must follow the pulse of the times when doing anything!"

Xu Guangran smiled and said, "Actually, this idea was first proposed by Comrade Zhang Yang. I think it is good and I will fully support his work."

Liang Song said: "After all, they are young people, they have ideas and creativity. We will support their work. Not only do we have to support them, we also have to let them do it. Our Municipal Party Committee Propaganda Department was the first to respond and hand over the media bidding rights and television broadcasting rights to the Sports Committee for unified responsibility." Liang Song said this sentence for this sentence. Now the publicity work of the Provincial Games has become a hot potato. If it is a world-class competition, there is no need to ask the TV station to squeeze out the head when it wants to broadcast. This kind of provincial Games faces the affairs of Nancy TV in Pinghai Province. After all, the Municipal Party Committee Propaganda Department has the final say.

Provincial TV stations and other cities have no interest in such events. Think about it, there are not many people watching such competitions. Without ratings, there is no advertising effect. Without advertising, there is no profit. If the province and other TV stations want to help promote, you have to turn the tables and ask others. Now that Nancy's finance is in a tight position, Xu Guangran has long made it clear that he should reduce all aspects of expenses. Promotional funds are the first to be affected. Liang Song doesn't want to get involved in the Provincial Games. How can he do publicity without money? Pointing at his old face? Who will give him face if he leaves Nancy's three-point land?

Xu Guangran certainly saw that Liang Song had regarded the publicity work of this provincial games as a hot potato. He wanted to throw it out immediately. Xu Guangran smiled and said, "Old Liang, you are the Minister of Propaganda. You must grasp the orientation of the ***. Young people are enthusiastic, but when it comes to the principle of party spirit and experience in talking about *** is still far from enough. You have to take the helm for them!"

Liang Song nodded, but felt extremely depressed. He had already stepped up the pirate ship, so it was not that easy to get off.

The fact that Zhang Yang won the marketing rights of the Provincial Games was in an uproar within the Sports Committee. Several members of the Party Committee felt that Director Zhang was playing too much. It was understandable that he liked to show off, but if he continued to play like this, it would be obvious that the entire Sports Committee would be implicated.

Cui Guozhu went to work on the first day, and several members of the Party Leadership Group were asking about his well-being in his office. When it comes to marketing rights, they sighed. Zang Jintang said: "I have never heard of the Provincial Games making money. Not to mention our Pinghai, even if there is no one in the country who can make money in the Provincial Games. Director Zhang wants marketing rights, who will be interested in our Provincial Games?"

Li Hongyang sighed and said, "At first, I thought he was just young and lacked experience in related work, but he still had enthusiasm for work, but now he is really an amateur. Isn't this pushing himself to the dead? Who is the provincial sports meeting not allocated funds from the city? Now the city is short of money, he doesn't want money and wants marketing rights, so the city of course cannot afford it."

Liu Gang said: "You can watch it. I don't know what this provincial game will look like. If it is messed up at that time, not only himself, but all of us will have to be unlucky." This sentence silently kept everyone's words.

Duan Jianzhong said: "We can't let him continue to do this. Let's talk to him together. Such a big thing must be discussed and approved at the Party Group meeting."

Zang Jintang said: "Discussion? What to discuss? He is the director of the Sports Committee and the Party Committee. Is it useful for us to speak? I think this matter should be jointly found by Mayor Gong!" He said that Mayor Gong is Gong Qiwei, deputy mayor in charge of sports culture.

Liu Gang said: "Is it useful to find Mayor Gong? Xu ***, the municipal party committee, announced in public that this matter has become a fact. The marketing rights of the Provincial Games have fallen on our Sports Committee. We have to accept it now, and we have to accept it if we don't. I think it will be messed up this time, and everyone is waiting for the bad luck."

Cui Guozhu, who had not spoken, said: "Actually, this matter may not be as bad as everyone thinks. Director Zhang is still a little capable."

Everyone looked at Choi Guoju in surprise. It was logical that anyone who spoke for Zhang Yang would not be him, but he just said this word to protect Zhang Yang.

Choi Guozhu said this for a reason. Although everyone thought he was pretending to be sick, he still insisted that Zhang Yang teased him. From this incident, he realized that the new Director Zhang was a very scheming person and was far from his opponent. Choi Guozhu did not admit that he was incompetent. From this, Director Zhang had extraordinary abilities and even he was made into such a miserable situation. This person is really capable! Choi Guozhu said: "The right to market is also the right. Before he came, our Sports Committee was just a blow to the provincial sports meeting. It was supposed to be sponsored by our Sports Committee, but everyone should have a look. The construction of the new sports center is not ours, and the publicity of the Provincial Sports Committee is not ours. What is our Sports Committee responsible for? It is to mobilize coaches and athletes. To put it nicely, it is to do ideological work, and to put it bluntly, it is to do odd jobs."

Li Hongyang said: "Director Cui's words are indeed very reasonable. I have been very aggrieved for a while. Why? We should be the protagonists for such a big thing in the Provincial Games, and our Sports Committee should not be marginalized."

Zang Jintang said: "We can't be voluntarily doing things. We can't just try to make a sigh of relief and don't think about the consequences. If you think clearly, the city gave the marketing rights to the Sports Committee, but there was no plan to give us any money. If there was no money, what would we use to hold the Maritime Games? Advertising or broadcasting rights? Even if the Maritime Games are live broadcast, how many ordinary people will be interested? Everyone watches the program, how many companies will advertise?"

Whenever the real problem is mentioned, everyone stops talking.

At this time, the door was knocked, but it was Xiao Tiaomin, the assistant director, who came in and notified the meeting.

Choi Guozhu felt a sense of fear when he was held. Last time he was so angry that he was disgusted by Zhang Yang at the party group meeting. When he thought of the meeting, he was still scared and whispered: "I feel a little uncomfortable, you guys go."

Several members of the Party Committee looked at Choi Guoju, sympathetic and funny. This guy pretended to be sick and really pretended to be addicted.

Xiao Tiaomin said: "Director Zhang said that he must attend this meeting!"

Choi Guoju bit his lip, and he wanted to overcome this psychological barrier.

Several people came to the conference room together and found that Zhang Yang was not the only one in the conference room, but also Liang Song, director of the Propaganda Department of the Nanxi Municipal Standing Committee and Municipal Party Committee. No one expected that the leader would suddenly come to the Sports Committee.

Zhang Yang was talking with him with a smile. Although he didn't know what the conversation between them was, judging from their expressions, their conversation was quite pleasant.

When Zhang Yang saw that several members of the Party Leadership Group arrived, he smiled and said, "Okay, they are all here, let's go for a meal together!"

Most people then realized that it was already eleven forty in the morning, and it was indeed lunch time.

When the members of the Party Committee of the Sports Committee saw that the city party committee leaders were coming, no one dared to miss the lunch banquet. They followed them downstairs. They were muttering in their hearts, what was this guy doing?

Liang Song came to the Sports Committee without notifying anyone in advance. Since the last Standing Committee meeting, he felt the need to come to the Sports Committee in person. He wanted to meet Zhang Yang. At the 12th Provincial Games, the Sports Committee and the Propaganda Department are important components. After Liang Song knew that Xu Guangran had a intention to significantly reduce publicity funds, he was eager to hand over the hot potato of publicity work. Originally, with Liang Song's status, he could summon Zhang Yang with one phone call, but after Liang Song repeatedly considered it, this matter should be done more steadily.

Liang Song lowered his posture and came to the Sports Committee for another more important reason. He had a good relationship with Chen Pingchao, a member of the provincial standing committee and the provincial party committee propaganda minister. Chen Pingchao's son Chen Shaobin is Zhang Yang's buddy and best friend. After Zhang Yang came to Nancy, he called Liang Song specifically for Zhang Yang's affairs and asked Liang Song to take care of Zhang Yang more.

Zhang Yang had a very enthusiastic chat with Liang Song just now, but in fact he didn't talk about any work issues at all. He was talking about personal relationships. When it comes to Chen Shaobin, the relationship between the two invisibly brought them closer.

Liang Song is a standard politician. He wants to give Chen Shaobin a face. He can be kind and enthusiastic about Zhang Yang. But he did not forget the main purpose of coming today. It was not to have a friendship, but to unload the burden and relieve the pressure on the propaganda department. All members of the Nancy Municipal Standing Committee, including him, were not optimistic about this Provincial Games. It was less than a year before the opening of the Provincial Games. The new sports center has not been built yet. This is the face project of the Nancy Municipal Government. In a sense, it is closely related to the face of Xu Guangran, the municipal party committee member.

Guan, his younger brother Xu Guangli contracted the construction project of the new sports center. It can be foreseen that in the next few months, the city will increase its investment in the construction of the new sports center, and the construction speed will be greatly accelerated. According to what Liang Song learned, the city's overall investment in sports will not change, because the project of the new sports center has exceeded the budget, so investment in other aspects will inevitably be reduced, which means that the investment in other aspects of the Provincial Games will be greatly reduced. This is the fundamental reason why Xu Guangran agreed to hand over the marketing rights to Zhang Yang.

Liang Song had a premonition that this provincial game would not be able to achieve the predetermined goals, so someone would definitely fall apart in this provincial game and even come out to take responsibility. Judging from the current situation, this person should be Zhang Yang. Liang Song had no prejudice against Zhang Yang, but he had no friendship with him. Since he had decided to jump into this pit, he might as well bear all the responsibilities alone.

Xu Hongyan, general manager of the guesthouse, has prepared the food and drinks. Recently, he has gained some trust from Director Xiao Zhang by revealing information and selling information.

Members of the Party Leadership Group of the Sports Committee sat down around Liang Song, the Minister of Propaganda. Liang Song had a good reputation in Nancy and was an approachable cadre. He said happily: "Xiao Zhang, didn't you say that you would have a simple working meal? Why did you make it so grand?"

Zhang Yang smiled and said, "Minister Liang, you rarely come to inspect. If it is too simple, it cannot express our warm welcome to you."

Liang Song smiled and said, "It is not necessary to be extravagant and wasteful."

Zhang Yang said: "No waste, no waste. Our leadership team of the Sports Committee is all from sports and has a lot of appetite!" After he said this, everyone laughed.

Xiao Tiaomin opened a bottle of wine to pour wine for Liang Song, and Liang Song said, "Don't drink at noon."

Zhang Yang said: "A small cup, each person has a small cup, which represents the mood. Minister Liang, you must understand our mood."

Liang Song’s bar has experienced a lot and knew that the boy wanted to coax himself to drink a few drinks. He nodded, stretched out three fingers on his right hand and said, “Three cups, each person has a maximum of three cups.”

After drinking a glass of wine, Liang Song said: "Xiao Zhang, this time Xu *** proposed to hand over the marketing rights of the Provincial Games to your Sports Committee at the Standing Committee. Everyone is optimistic about you!"

Zhang Yang smiled and said, "I have no choice but to have money from Xu ***, so I can only ask for power. As the saying goes, if the leader does not give us strong support, we can only find a way for ourselves."

Liang Song sighed and said, "Actually, the city leaders attach great importance to this provincial games. The policy has given you the greatest support. You cadres of the Sports Committee must also understand the difficulties in the city. It is impossible for all money to be spent in the sports meeting. When a leader thinks about the development of the city and the people's livelihood issues."

Several members of the Party Leadership Group nodded and said, "Actually, I know that now everyone must treat me as a monkey and thinks I like to show off." Everyone present felt guilty and didn't dare to look at him.

Liang Song smiled and said, "Xiao Zhang, your association is still very rich. The city supports your ideas from top to bottom. However, the ideas are good, and it may be difficult to implement them in detail. You should be mentally prepared in advance for the difficulties you may encounter."

Zhang Yang said: "Since the leader trusts me so much, I certainly cannot let down the expectations of the leaders. From now on, I will do my best to do it. I have to ensure that the Provincial Games will be held beautifully."

Liang Song said: "If you need help from our Propaganda Department, just talk."

Zhang Yang said: "It must be indispensable. Without your help, the media would not listen to us!"

Liang Song laughed, he patted Zhang Yang on the shoulder and said, "I plan to send you an assistant to better cooperate with you in publicity."

Zhang Yang said: "Who?"
Chapter completed!
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