It is obvious that Autohome is much better than Sina Automobile, Sohu Automobile, which is still in its infancy, and this is beyond doubt.

But now Sina Auto and Sohu Auto have a deep user scale, which is much thicker than Autohome.

If you wait for a few years, it doesn’t even take a few years. With the more advanced concept of Autohome and the model of a comprehensive automobile information platform, Sohu Auto will not be too difficult at all.

But Sina Auto will not give Autohome this time. They do not allow Autohome to grow up for time, just to cut the mess quickly and suppress Autohome.

The outside world is worried about Autohome, and some investment institutions even have a bit complicated attitude towards Autohome. They know that if they really wait for Autohome to grow up, their future prospects will definitely be very outstanding.

Judging from the layout of Autohome, it is obviously more potential than Sina Automobile, Sohu Automobile, etc. When Internet technology is further developed and users further accept the automotive information platform, Autohome's development is almost expected.

However, what the outside world is now worried about is that with the current fierce competition in the automotive information industry, can Autohome last until that time?

How great is Chuke's determination to support Autohome? It is unimaginable for the outside world to imagine. Without Chuke's technology's strong support, Autohome would have no power to fight back against Sina Automobile and others.

Moreover, compared with the layout of Autohome, simple and crude advertising models such as Sina Auto can see clearly. It does not take time to predict the future growth potential of Sina Autohome, while it takes time to give the answer.

Faced with the pressure from competitors and the doubts from the outside world, Autohome did not respond much, and it seemed that it did not see any.

After a brief adjustment, Autohome announced several plans in succession, first cooperating with multiple professional automotive media, including "Auto Magazine Famous Cars Automotive Guide" and other media specializing in automotive reporting.

Autohome will create a new pattern of domestic automotive information with media such as "Auto Magazine". These automotive media will cooperate with Autohome in the news section of Autohome to provide users with the best automotive news services.

Autohome then announced again that it will reach cooperation with multiple automobile exhibition centers at home and abroad to provide the latest and most comprehensive automobile cooperation for domestic automobile enthusiasts!

After cooperating with automobile media and automobile exhibitions, before the outside world could react, Autohome announced again that it will cooperate with many third-party professional automobile evaluation agencies at home and abroad to build Autohome into the most professional automobile information platform in the industry!

Continuous cooperation allows the outside world to see Autohome’s layout in the automotive industry. These layouts can also make users feel the difference between Autohome and other automotive information platforms. At least in terms of professionalism, Autohome is far more trustworthy than other automotive information platforms.

Faced with the layout of Autohome, Sina Auto and other automobile information websites and platforms also followed up, without giving Autohome a chance to breathe. The entire automobile information industry was in chaos and inseparable for a while.

This time, facing Sina Auto and Sohu Auto's tit-for-tat confrontation, Li Xing did not make too many remarks, but sent all the personnel from the marketing business department of Autohome. The marketing department manager cooperated with major automobile brands, and the general marketing department personnel were sent to domestic first- and second-tier cities to start cooperation negotiations with local automobile dealers.

Faced with Autohome's actions, including Sina Auto, Sohu Auto, etc., they have already minimized the cost of cooperative advertising, and they were almost able to make a profit just now.

They have a profound foundation, mature teams, extensive cooperation channels, and can compress operating costs. Autohome is different. Due to business and market reasons, Autohome's cost is much higher than that of them.

According to the current market advertising costs, even if Autohome attracts car dealers to cooperate, it will definitely lose money. The more market it gets, the more serious the losses it will be!

So this time, Sina Auto, Sohu Auto and others didn't care too much about it, but the subsequent news caused the entire automobile information industry to be blown to the ground. The entire automobile information industry was stunned when faced with the new cooperation plan proposed by Autohome.

The Autohome Operation Department directly announced that in order to expand the entire market, Autohome will implement a trial operation plan and will cooperate with car brands and car dealers for free to expand the entire Internet car marketing market!

As soon as the news came out, the entire Internet industry was silent, just like a storm of level 10 that passed through the Internet industry, and everywhere you go, it was quiet. Autohome's approach was like opening a shopping mall. Faced with competition, the mall did not charge any management fees for the products listed on the shelves, just to allow more products and users to enter!

This is almost overturning the table. Sina Auto and Sohu Auto use low-priced advertising fees to suppress Auto Home. Now Auto Home simply overturns the table. Since it is not profitable, everyone will not charge advertising fees. They will compete at the same level!

When they heard this news, Sina Auto and Sohu Auto's operating departments were all stunned. They thought of various possibilities, but they didn't expect that Autohome would not charge advertising fees!

All car information websites are hesitant about whether to follow up with Autohome's strategy. This is obviously a pit, and it is the kind of bottomless pit. As long as there is still one person who has not fallen, the competition will not stop!

For Sina Auto and Sohu Auto, it is a question of whether to follow up. For small and medium-sized car platforms such as Aika.com, Yiche.com, Pacific Auto, etc., it is a question of whether to dare to follow up. If they dare to follow up, they must be prepared for losses and bankruptcy!

The entire automobile information industry has completely entered the capital era. Just when Sina Automobile, Sohu Automobile and various small and medium-sized cars were still surprised by the decision of Autohome, the market began to react.

At present, the user scale of the entire Autohome has exceeded 4 million, and the user viscosity is very high. The number of users visits in a single day has basically reached the top three levels in the entire automotive information industry, almost the same as Phoenix Auto, second only to Sohu Auto and Sina Auto!

After facing Autohome’s free cooperation move, it is especially the top three platforms in the entire industry, and no one can stand it!

Although everyone knows that free is the most expensive, people with vision know that today's Autohome implements cooperation for free, so when Autohome occupys the market, it may recoup today's expenses exponentially!

However, history is moving forward spiral. Even though we know that the future will cost us, when facing the temptation in front of us, there is still no car dealer tolerate it.

After the announcement of Autohome, in just a few hours, more than 20 cities, more than 160 car dealers, and more than 300 4S stores reached cooperation with Autohome.

Seeing the cooperation of car brands and car dealers, one by one, one starts to cooperate with Autohome. Sina Auto and Sohu Auto can no longer bear it and have no choice but to promote free cooperation.

The most expensive period for the entire automobile information industry has arrived. This time, Sina Auto and Sohu Auto should have other automobile information platforms. When facing Autohome, they no longer have any advantages. They are all on the same starting line.

The cost is to pay millions of dollars a day, server costs, labor costs, promotion costs, and other costs, basically cost millions a day!

In just a few days, a large number of automobile information platforms announced their bankruptcy. Major automobile brands and dealers chose to cooperate with large automobile information platforms, and no one car information platforms were interested in them.

Just like Wanglaoji and Jiaduobao, it was just like the cold. The industry leader competed with the second, but the others were in trouble. Now it was Autohome and Sina Automobile, Sohu Auto, and other large and small car information platforms. There was no accident. In just a few days, the entire automobile information industry was wailing everywhere. Just like what they were worried about at the time, after Autohome was launched, they had no place to stay.

They guessed the result, but did not guess the process. This time they were jointly dug a hole by Autohome, Sina Auto, and Sohu Auto. If they knew this result, they would not have done anything wrong with Autohome. Even if they were drinking soup with Autohome, it would be much colder than now!

The entire car information platform has entered the most tragic moment. Except for Autohome, Sina Auto, and Sohu Auto, other car information websites of all sizes can only watch the show on the side, but this show is also extremely expensive. Every day, their market share decreases a little.

Several third-party data statistics agencies have announced the current market share of the entire automotive information industry, which has undergone tremendous changes compared to several months ago.

The six major automotive platforms that previously accounted for 60% of the entire automotive information industry market, now have four stores, and their combined market share is less than 5%. This decline rate is beyond everyone's imagination.

The latest data shows that Sina Auto, Sohu Automobile, and Autohome have a combined market share of more than 80%.

Among them, Sina still has the advantage, but the advantage is no longer obvious, reaching 30%, followed by Autohome 28%, and Sohu Automobile's market share. It is obvious that under the same conditions, the competition between Sina Automobile, Sohu Automobile and Autohome cannot have the advantage!

The entire automobile information industry has become a Shura field. People who were previously forced to leave, and those who stayed are suffering. Autohome and Sina Auto both lose millions of dollars every day just to make each other die!

This is a scene that has never appeared in the domestic Internet industry before. It was true that there was competition before, but it would not reach such a tragic level and almost never stop. Even foreign Internet colleagues felt a little frightened when they saw this scene.

On Li Xing's side, Autohome has burned the funds and urgently borrowed funds from the bank. However, Autohome is not afraid. After all, they are holding Chu Ke Technology's thick legs. At the critical moment, Chu Ke Technology will definitely take action.

Today, Li Xing has handed over all online promotions to Chuke Technology for operation, mainly through Renren Technology, UV Alliance websites and other large and small websites.

The most uncomfortable thing is Sina and Sohu. They had barely maintained their operations before and did not require money to be consumed. Now they are starting to spend money. Sohu is better, with a relatively abundant cash flow, while Sina is a little unable to withstand it. The funds that are already stretched are even more uncomfortable at this time.

Sina's management had no choice but to apply for funds from the board of directors, which came from cashing out from the stock market. Wang Yan convinced the board of directors that during social competition, Sina u lost the market that was within reach by a single thought. If he let go this time, Sina would lose too much.

The Sina board of directors had no choice but to approve this special fee, a fee of up to tens of millions of dollars. After getting the money, Sina began to promote it more vigorously just to get the market!

"How long do you think they can last?" The person who spoke was Wei Mengqi. In the Renren Technology Building, several shareholders of Autohome gathered together, and Autohome is also preparing to invest additionally.

Qin Changqing, Wei Mengqi, and Cao Shengli have all come here, but they are not worried. Chen Chu has already stated the pros and cons to them. As long as you win this game, Autohome in the future will be the absolute owner of the entire automobile information industry. As long as you operate for a period of time, the financial statements will be done well, and there will be no problem with going public!

"It should be soon!" Chen Chu said, "This time we will invest in Autohome for an additional RMB 150 million. Chuke Technology has the main investment, so you can invest in proportion!"

Qin Changqing nodded. The money was not much for them, but Qin Changqing still said, "It's better to end this competition as soon as possible!"

Autohome, which has received investment from Chuke Technology and others, has once again announced measures and has begun to issue more than 40 million coupons to users. This is almost a gift of money, which can be used to offset car purchase insurance costs, etc. When I heard this news, Sina Auto and Sohu Auto felt desperate.

Users of the entire automotive information industry are once again heading to Autohome. Sina Auto and Sohu Auto are at a loss at this time.

Because after additional investment, Wu Xingdao, general manager of Chuke Technology, said in an announcement that, "I am very optimistic about the automotive information industry, Chuke Technology and Autohome, and the investment in front of me is worth it. We expect that the output value of the entire automotive information industry will reach a output value of 10 billion with the development of the domestic automobile market!"

Who knows whether it can reach such a high output value, but now Sina and Sohu's board of directors have had enough. Regardless of whether Chuke Technology is really planning to delay this money-burning war until three years later, the board of directors on both sides do not want to pay any more. On the Nasdaq, the stock prices of the two companies have fallen into a dog because of this. Investors, no matter whether you can make money in the future, you are now losing money!

"Sina Auto and Sohu Auto both announced the resumption of advertising prices. The car information platform war has made Autohome laugh to the end!" Internet Times was the first to announce the news.

Subsequently, major media platforms also reported that after Chen Chu saw these news, he knew that the terrifying money-burning war was over now.

The news that followed surprised Chen Chu.2k Reading Network
Chapter completed!