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Chapter 1112 The girl we chased together in those years

The film and television industry expressed twelve dislikes Makino's "new products". This kind of relaxed breath and then unscrupulously criticized the other party's mentality, the root of which was their fear of Makino's vision. .

No industry welcomes competitors, and the same is true for the film and television industry, especially the competitors like Makino Yingxiang, which has huge resources and capital behind it. So when Li Mu founded Makino Yingxiang, the industry was particularly wary of it.

However, at this moment, the film and television industry's vigilance for Makino's image has basically disappeared.

I originally thought that Li Mu would create something amazing in this industry, but now it seems that this kind of worry is purely redundant.

Moreover, when these film and television companies calmed down to analyze the problems, they found that the current scale of Muye Yingxiang is not large in itself, nor does it have a big fanfare signing artists and directors. If he follows the routine of Li Mu doing things in the Internet industry, he must spend money to make big moves in the film and television industry. However, it seems that Muye Yingxiang has no major moves at the moment.

Although Makino Yingxiang has created two theater movies this year, for first-tier film and television companies, the amount is so small that it cannot catch their eye. Even for third-rate film and television companies, it is indeed a bit inequality to do only two works a year.

From this we can guess that Li Mu may not be really interested in the film and television industry, but just came in to play with the tickets. In this way, everyone can keep their hearts in their hearts and don’t care too much about Li Mu and Muye’s reflection.

Amid the industry's contempt, "The Girl We Chased Together in Those Years" began its first wave of preview.

At 10 o'clock in the morning, the five theaters were full of trial rooms, all of which were won by the winners of the two platforms of yy and Taobao. They were very concerned about the movie. Some of them were concerned about the two starring Du Wei and Zhang Kexuan, some of them were concerned about the campus emotional story that looked more attractive from the trailer and introduction, and some of them were just aiming at the theme song. They listened to some clips in the trailer, but they didn't have the chance to hear them all.

Because all the winners have different expectations for this movie, almost every show is full and no one is absent.

Li Mu was not in Yanjing, but Muye Yingxiang arranged several staff members and the main creators of the crew, including director Teng Huatao, to the scene to learn about the audience's evaluation.

Although every shot of this movie was filmed under the direction of Teng Huatao, Teng Huatao is still full of disconfidence about the commercial prospects of the movie. It’s not that he doesn’t like the story, but that he feels that the user audience of this story is too young.

Teng Huatao has never experienced the age of young actors in later generations and the years when youth dramas are rampant, so he has a good judgment on the commercial value of this movie. He feels that although the male and female protagonists in the whole movie have experienced high school, college and society, its maximum length is to describe the emotional life of the male and female protagonists in high school. In other words, this movie actually describes the love story of high school students.

Since it is a love story for high school students, will young people aged 20 to 35, middle-aged people, who are the main force in the box office, still be interested in such videos?

Not only Teng Huatao, but others in the production team are not very hopeful about the commercial value of this movie. Even peers in the industry have never seen this movie, but judging from the information they have learned, they have great doubts about the commercial effect of this movie. Although Makino Image has mobilized Makino Technology's promotion ability and everyone knows that this movie has been promoted, after all, what really decisively caused is how many people are willing to buy tickets for this movie.

At present, the one who has the greatest hope for "The Girl We Chased Together in Those Years" is Li Mu, because Li Mu knows very well that the reason why this movie was released that year was largely due to the fact that this movie has made a deep dive into users' needs and in-depth exploration.

Everyone thinks that the audience likes to watch blockbusters, big stars, big productions, Feng's comedy, Zhang's movies, nonsensical comedy, and modern urban pretentious emotional stories. So everyone is making movies around these key points, believing that this is the essence of commercial movies. No one is willing to use his brain more and think about what deeper needs the audience has.

The core audience of movies like "The Girl We Chased Together in Those Years" will never be high school students, but all those who have high school experience but have entered society, may be young people who have just graduated from college at the age of 22 or 3, or middle-aged people who have worked for several years, may be middle-aged people who are in their thirties, who have married, have children and have four children. As long as they have had high school experience, as long as they have a premature relationship, as long as they still have some remembrance of their high school career, then they are all the core audiences of this movie.

It was precisely because "The Girl We Chased Together in Those Years" that it accidentally fell into the "nostalgia" of users that it caused a huge explosion in the box office. This explosion, everyone, including the production and distribution company and the main creative team, had never expected it.

Among the many follow-up works, "Charlotte's Troubles" is also an absolute dark horse. His cleverness is that he not only delves into the level of user nostalgia, but also steals the rebirth memes in the online literature circle and creates a fake rebirth, using the entry point of "do it again" to lead everyone to relive high school life.

Others bring the audience to miss high school. "Charlotte's Troubles" takes everyone to "return to high school" together, which shows that the latter's exploration of user needs is more in-depth, and after adding some yy elements, it is even more icing on the cake.

It is precisely because Li Mu understands the fundamental factors for the success of campus youth films that he is very confident in "The Girl We Chased Together in Those Years", which was born nine years in advance.

However, Li Mu knew very well that such a trick would not be able to survive. Once he succeeded in "The Girl We Chased Together in Those Years", he would not have to think about it and know that a large number of campus youth love movies would definitely emerge.

After all, it is commercial competition, and everyone is working for money. The genre pioneers can never and cannot refuse the emergence of imitation and followers. Moreover, Li Mu's mind is definitely not so narrow-minded. What he pursues is a large structure or big rules that can surpass the entire film and television industry. He is the real pursuit of controlling the entire industry from offline theaters, online ticketing systems, and box office.

So he would not refuse the emergence of movies such as "The Girl We Chased To Youth", "You, the Deskmate", "Brother Sleeping in My Bed" and "Charlotte's Troubles". On the contrary, he hopes that such movies will appear more, because the future commercial lifeline of these movies will definitely be in the hands of Makino Anchor and Muying.com ticket systems.

More than a thousand viewers followed Zhang Kexuan's role into the story in five episodes. Zhang Kexuan put on a suit and tie in front of the mirror. The good brother suddenly appeared and said an introduction: "Move faster, don't let the bride wait for you!"

Zhang Kexuan left the camera with a handsome shot, and then the picture suddenly switched to 1992.

The opening chapter gives a meme that the protagonist is preparing to go to the wedding, and also gives the audience an illusion that the movie is recalling the successful love story of the male protagonist, but the audience will only know that the male protagonist and the female protagonist have not really got together until the end.

From this moment on, the audience began to immerse themselves in the plot and scenes of the high school campus, and then was gradually attracted by the plot in the movie, like boiling a frog in warm water, using seemingly ordinary techniques to tell an ordinary story, but in the gentle plot, users could not stop.

Li Mu did not make large-scale adjustments to the characters and personalities in the play, but only made certain modifications to the characters' dialogues and related plots to make it more in line with the high school life in the memory of mainland audiences, so that it can add more sense of substitution.

In addition, the male and female protagonists are also better than the original actors.

If Zhang Kexuan looks alone, he is comparable to Ke Zhendong, but because of playing a band, Zhang Kexuan has a bit more cynical and cool temperament than Ke Zhendong;

Du Wei can surpass Chen Yanxi several streets in terms of appearance, and her temperament is also far superior to her. In addition, she has excellent musical talent, so she has portrayed the heroine's role much better than the original work, which further improved the overall level of the movie.

In today's not mature enough commercial movies, "The Girl We Chased Together in Those Years" can be regarded as a very sincere commercial work. It does not have too profound themes and too high profile. It just presents a touching, sad, regretful and unforgettable emotional story to everyone in the most realistic and down-to-earth way.

In addition to the simple and direct theme positioning, the shooting of the whole film is also very sophisticated. Whether it is the actor, the scene, the light, the use of colors is particularly meticulous, giving the audience a feeling of sincerity and attentiveness.

In addition, the two high-quality theme songs "Those Years" and "The First Day" also add a lot of color to this film, especially the lyrics of "Those Years" that are completely consistent with the theme, which has become a tear-jerking song under Zhang Kexuan's interpretation. Each lyric makes the audience feel empathetic and even shed tears.

The first trial was a great success. Although at the end, all the audience was sadly discovered that the male protagonist at the opening film was not going to marry the heroine, but to attend the heroine's wedding. However, the more imperfect the plot was, the more it could impress the audience's softness in their hearts.

After the end of the film, all the audience couldn't help but applaud this touching and nostalgic movie. After the staff finished the show, they conducted a survey and statistics on the audience participating in the trial. A total of 10 people were interviewed. Under the rating standard of 10 points, these 100 viewers gave an average score of 9.3 points, with a very high evaluation.
Chapter completed!
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