Chapter 247 Aunt Qin Takeaway(1/2)
The ancients said that good things come in pairs, don't deceive me!
When good luck comes, nothing can stop it;
This is what Ma Yibo was thinking in his heart at this moment.
Since the Lunar New Year in 2013, Aunt Qin’s development seems to have entered a high-speed track;
This kind of rapid development was not something even Ma Yibo could have imagined before;
But everything seemed to be going on so smoothly;
First, Aunt Qin opened ten stores and was a great success;
Then Aunt Qin’s daily orders for her hotpot became popular;
Then Aunt Qin’s takeout platform just received the news and it was ready;
I have to say, these good things happened one after another;
In a few months, Aunt Qin will open ten more stores. This is definitely a rapid development.
Zhao Changle met Ma Yibo when he went to Yuanfang Investment to handle loan procedures;
Originally, Zhao Changle wanted to find Yuanfang Investment to invest in him and support him in building a food delivery platform. However, after being declined, he was deceived by Ma Yibo and came to work at Aunt Qin;
Since Zhao Changle became the leader of Aunt Qin’s takeout project, Zhao Changle has personally participated in the development of the takeout platform, takeout model and future development plans;
Even with Ma Yibo’s suggestions, it is precisely because of Ma Yibo’s suggestions that the functions of the food delivery platform are more complicated;
According to Zhao Changle's original plan, it was just to establish an online ordering platform for takeout to solve the ordering problems of the original merchants and users;
Ma Yibo, based on market outlook experience, turned delivery time, service time, etc. into a user rating system, which is actually a user feedback and system monitoring system;
This system allows customers to rate the merchants every time they order takeout;
With this scoring system, the development of Aunt Qin's takeout will be more formalized, and merchant files can be better established;
Without these functions, Aunt Qin’s takeout platform is estimated to be completed a week in advance;
However, it’s not too late to get it done now;
After all, it has not yet reached the launch of Aunt Qin’s food delivery platform in March as originally expected by Ma Yibo.
"Let's go and have a look";
Hearing Zhao Changle running over excitedly and saying, Ma Yibo also affirmed and went to the computer to look at this takeout platform in person;
"Mr. Ma, look, this is the merchant's dish display area. After the customer places an order, payment is made through WeChat, Alipay and UnionPay channels";
"When the customer places an order, the merchant's background will display the specific order, and the merchant will prepare and deliver the order according to the order requirements";
“When customers receive meals from merchants, they can directly give evaluations”;
"Of course, for some high-quality reviews, we will also give the other party a certain rebate coupon, which can be used for the next order."
Zhao Changle explained the functions of Aunt Qin's takeout platform to Ma Yibo on the computer, with a very excited tone;
A more comprehensive and powerful food delivery platform has been built under his leadership, and is likely to be promoted as the initial platform of Aunt Qin’s food delivery;
As a developer and leader, can you not be proud?
"Well, not bad";
Ma Yibo listened to Zhao Changle's narration, and at the same time looked at Zhao Changle's operating steps on the computer. The most powerful food delivery platform in the previous life, Mei Tuan, appeared in his mind unconsciously;
If the current Aunt Qin food delivery platform has its own delivery staff, it will definitely become an instant killer of other external food delivery platforms;
However, Aunt Qin’s current financial strength simply cannot afford this kind of takeout platform that requires its own delivery personnel;
Not to mention the current Aunt Qin, even the extremely powerful Mei Tuan in the previous life, with a valuation of one trillion yuan, did not dare to sign a labor contract with a delivery person;
Because once a labor contract is signed, it means that employees need to purchase social security;
In the previous life, Mei Tuan was known as one million riders. The minimum monthly social security for one person was RMB 1,000, and the monthly social security expenditure alone was more than 1 billion;
Even if it is as big as the Charming Group, it will be dragged down within two or three years;
Not to mention Aunt Qin, who currently has small arms and legs;
Build the platform well in the early stage, and when the opportunity comes, make a profit and run away. This was Ma Yibo's idea at this time.
“Is the mobile app version ready?”
With the popularization of mobile Internet, the future will definitely be dominated by mobile terminals. No matter how good the web page is, few people will use it;
Only by working hard on mobile phones can we achieve the future.
"Mr. Ma, the mobile version is ready. There are two versions, one for Apple system and one for Android system";
After finishing speaking, Zhao Changle opened the Aunt Qin app on his iPhone and handed it to Ma Yibo;
Yes, Zhao Changle gave Aunt Qin’s takeout app a name;
There are only three words, that is: Aunt Qin, just get rid of the takeout;
For the current Aunt Qin, whether it is Aunt Qin’s store, Aunt Qin’s hotpot, or Aunt Qin’s takeout platform, whichever one develops better will have a mutually reinforcing effect on the other two.
After opening the Aunt Qin app, the app opened in less than two seconds;
However, the content in the app is blank and there is only a virtual merchant interface;
Based on his experience of ordering takeout in his previous life, Ma Yibo operated step by step and it was very smooth;
When it comes to the payment process, you can choose WeChat payment, Alipay payment, or UnionPay payment. Ma Yibo chose the commonly used WeChat payment and jumped directly to the WeChat payment page. After entering the password, he returned to the Aunt Qin app and it showed that the order had been placed successfully.
, and also has an estimated delivery time;
This estimated delivery time is required by Ma Yibo, but it is only an initial hour. The specific time can be adjusted by the merchant according to the situation in the store.
Of course, the shorter the delivery time, the higher the app display will be. This is the recommended display operation in the later stage. In the early stage, the main focus is to expand merchants and users.
"Well, let's go online as soon as possible. At the same time, ask the human resources department to recruit more people to run offline business";
"Aunt Qin's takeout, we have to open up the market ourselves in the early stage";
"Well, let's first target the merchants and owners in the community where Aunt Qin's 20 stores are located. With these foundations, our food delivery platform can be considered to have seed users."
The promotion of many platforms, especially when offline support is required, starts locally because of the local advantages and the cost will be much lower;
Aunt Qin’s offline stores have become the best promotional channel;
Whether it is user promotion or merchant promotion, the possibility of success is relatively high.
…
"Mr. Liu, do you have time tonight? Let's have a drink together";
"Mr. Ma invites you, even if you don't have time, you must have it";
"Mr. Liu is still happy, let's go to your Hunan restaurant in Yike City that night."
When Ma Yibo thought about developing local merchants, he unconsciously thought of the Hunan restaurant at the south gate of Yike City;
Since the establishment of Aunt Qin, whenever we have a dinner party, we almost always choose that Hunan restaurant;
Therefore, Ma Yibo is also familiar with the owner of the Hunan restaurant;
Every time Ma Yibo goes there, if the boss is there, he will come over and offer a toast.
When Boss Liu of the Hunan Restaurant received a call from Ma Yibo, there were some differences;
Although I know Ma Yibo, I don’t know him well enough to invite him to drink!
However, Aunt Qin's current development has also surprised Boss Liu.
I think back when Aunt Qin opened her first store, Boss Liu knew about it, because sometimes their Hunan restaurant was out of food and would still get food from Aunt Qin;
Later, there was another friction between Xiaoqing Vegetable Store and Aunt Qin, which made Boss Liu know that Aunt Qin’s background was not simple;
Then Aunt Qin acted like a cheat, opening the second store, the fifth store, the tenth store, and the twentieth store;
Every time Boss Liu hears the news about Aunt Qin, he is a little unbelievable. Aunt Qin's development is really different from the same;
Only half a year later, the young boy he was was no longer what he used to be.
Therefore, when he received a call from Ma Yibo just now, Boss Liu agreed without even thinking;
As for what kind of business we need to talk about while drinking, we will definitely know by then;
Anyway, there is no conflict of interest between him and Ma Yibo. They have many friends and many paths, especially the boss Aunt Qin who is developing so rapidly.
…
"Manager Zhao, there is a dinner party tonight, you can go with us then, and tell Mr. Yi by the way";
"Forget it, let me tell Mr. Yi";
"In the future, when you report to Mr. Yi about Aunt Qin's takeout, please tell me too";
"Also, I have been thinking about it in the past few days. After all, our food delivery platform has just opened, and many merchants may not be willing to accept payment. We can give it free for half a year first, and then customers will pay if they feel good about it."
After communicating with Zhao Changle, Ma Yibo focused on how to quickly promote Aunt Qin's takeout;
The promotion of Aunt Qin's takeout is a physical job;
To be continued...