"First of all, our Aunt Qin opened five stores this time. The effect is very obvious and it is also a success."

In Room 902 of Kecheng Building, there are a total of 10 people sitting, including Aunt Qin’s current store manager;

Ma Yibo was the first to speak, breaking the silence of the evening;

Others, more or less, breathed a sigh of relief inside;

Store managers who get good rankings are happy inside;

However, the store manager who got an unsatisfactory ranking or even the last one had mixed feelings in his heart;

But no matter what, as soon as the silence just ended, the atmosphere became much better.

"You should all have today's report in hand. Let's take turns to talk about it one by one. After all, what you see on paper is not as powerful as what you actually say."

"At the same time, I also analyze the situation of our store today as a store manager, so that everyone can learn from it."

"Let me first talk about the situation of Aunt Qin's Yuanfang Duhuicheng West Store, which I am responsible for, ranking third among the new stores";

"Aunt Qin's new store in Yuanfang Duhuicheng Ximen, today's total revenue is 150,795.54 yuan;

The total amount of membership recharge is 138,000 yuan;

in:

Charge 300 yuan, 96 people;

Charge 700 yuan, 136 people;

Charge 1,000 yuan, 14 people

Non-members recorded 12,795.54 yuan in their accounts, 11,398.53 yuan was deducted from members’ balances, and the remaining value of dried fruits was 2,155 yuan.

There are a total of 9 people who spent more than 599 in the store today, and there will be one first prize, three third prizes, and five participation prizes.

Equivalent to the new store that Ma Yibo is responsible for, the profit and loss just happened to be even today;

The total purchase price is 25,000, and after all the goods are sold out, it will be almost the same number;

If labor is added, there may still be losses;

After all, discounting vegetables at 30% does give away all profits;

If the damage rate is a little higher, you will definitely lose money;

However, the purpose of opening a new store is not to make money now, but to spread its reputation and let the newly opened Aunt Qin store be recognized.

"Manager Sun, I will start from your side next, from the first to the last in the new store, and then from the first to the last in the old store."

"Okay, let me start by saying, if there are any omissions, please correct me";

Sun Qiutong not only has the data of his own store, but also the data of nine other stores;

To be honest, Sun Qiutong was shocked;

She was extremely shocked. As a competitor of Aunt Qin before, although she knew that Aunt Qin's business was very good, she never expected that it would be so good;

Let’s not talk about the profit margin. After all, there is not much profit from the new store activities in the first three days of opening;

Just talking about the membership recharge amount of a new store, it is half of the initial investment in a new store;

As for customers who become members of Aunt Qin, the money must be spent at Aunt Qin, and it will be Aunt Qin’s source of profit in the future;

Of course, this does not mean that you can just open a store and ask people to sign up as members. This is not very realistic;

The reason why Aunt Qin can be recognized is also very simple;

crowd effect,

Yes, it’s the crowding effect.

Aunt Qin's group effect is not simply to find support, but to use Aunt Qin's influence in the surrounding community to encroach step by step;

The benefits of this are also obvious. Many people in the community where the store is newly opened have already heard of the brand Aunt Qin, and they also know that Aunt Qin’s business is very good;

Coupled with Aunt Qin's unique decoration style and uniform dress, people subconsciously believe that this store is very professional;

Without realizing it, the risk of running away will be automatically ignored or reduced.

These may seem simple, but they require a lot of upfront effort. The most important thing is that Aunt Qin’s liquidity requirements must be very high;

Regardless of the large number of recharges, it is already half of what it takes to open a new store;

But after that, when these members buy food, there will be no cash in their accounts, only fees will be deducted from the membership;

It is equivalent to Aunt Qin's daily receipts being lower than the purchase amount;

Over time, if Aunt Qin's turnover cannot keep up, Aunt Qin will receive the money to open a new store, but will have no money to purchase goods;

If a customer becomes a member but has no food to buy, he will definitely play jump;

As long as the cash flow is controlled well, that is, Aunt Qin can take over, it will definitely continue to be copied like this without limit;

This is the most terrifying thing.

A shop is just a shop;

Five stores means there is room for development;

With ten stores, you have broken away from the shackles of your own store and become a brand to operate;

With fifty stores, it is already a leader in the local industry, and no one can ignore it;

…

This was also the biggest reason why Sun Qiutong was shocked since he got the data;

At the same time, I also understood a core reason why Aunt Qin developed so quickly;

Of course, Sun Qiutong also saw the problem that Aunt Qin is currently facing, when there is no limit on funds;

That is the shortage of talents. In fact, it is the lack of ability of store managers.;

This problem is not something that Sun Qiutong can interfere with and solve;

After all, for Sun Qiutong, it is enough to run her own store well. The business performance of other stores has no direct relationship with her;

Of course, Sun Qiutong couldn't solve it either;

The cultivation of talents cannot be solved by simply investing millions, but requires the accumulation and precipitation of time.

"I am in charge of Aunt Qin's Longhu Shanpan Store. Today's total income is: 160,576.4 yuan."

The total income from member recharge is 151,700 yuan;

in:

Recharge 300 yuan, 118 people;

Recharge 700 yuan, 129 people;

Recharge 1,000 yuan, 26 people;

Non-members’ income is 8876.4 yuan, members’ balance is deducted 14438.47 yuan, and the remaining dried fruits are 1530 yuan.

There are 14 people who spent more than 599 in the store today, and there will be one second prize, four third prizes, and nine participation prizes.

"I personally think the reasons why our store sold quickly today are as follows";

"First, our Aunt Qin brand has certain marketing power in nearby communities, which makes it easier for customers to sign up for membership just after our new store was established";

“Secondly, today’s activities are 30% off on vegetables and 20% off on meat, which is relatively large”;

"Third, during the morning peak hours of the store, the first draw was the second prize. At that time, many customers were very excited";

"Fourth, our Aunt Qin's cashier system is very convenient and saves customers the time and cost of paying orders."

Yes, Aunt Qin’s cashier system is a combination of Ma Yibo and those commonly used cashier systems in later generations, and it is highly efficient;

But at the same time, it is relatively expensive;

Sun Qiutong used to open his own shop, which was like a small workshop. There was no cashier system;

Even the prices of vegetables are kept in mind, and customers will only know after asking;

How can Aunt Qin be so convenient? The prices are clear at a glance, and the discounts are clear. Before buying groceries, customers can almost know how much they bought;

It’s not like the blind man feeling the elephant before. Every time after weighing, he feels that he bought too much, and then starts to cut off some unused items;

This method is not only inefficient, but more importantly, the vegetable damage rate will be greatly increased.

"Hello everyone, my name is Shi Yu, and I am in charge of Aunt Qin's Longfei store."

Shi Yu was very excited at the moment. When he got the report from his store, Shi Yu couldn't believe that he had made it;

In the past, he was tired from running his own vegetable shop, making thousands of dollars a day, and the most important thing was that he had no future;

But now, Aunt Qin has made more than 100,000 yuan on her first day of business;

Of course, the more than 100,000 yuan is not today’s sales, but just the membership recharge fee;

However, this does not affect Shi Yu's excitement;

At the same time, Shi Yu, who became Aunt Qin's partner, felt that this was the best thing he had done in the past few years.
To be continued...