Chapter 774 The College President and the Black Swan
Hollywood has a complete film industry system, an industrial system, and the position of each profession is determined by this industrial system. This is the most basic issue of industrial resource allocation.
Professional film critics themselves are part of the film industry system. The biggest change now and in the past is nothing more than a change in status.
To go forward for more than ten or twenty or even thirty years, the well-known film critics at the top of professional film critics can be said to be directly related to the success or failure of a film, or even life or death. It was an era when famous film critics called for the wind and rain. In that era, even metropolis like Chicago took a path to name Roger Albert.
For commercial interests, Hollywood production and distribution companies will naturally have a good relationship with them; in order to get good reviews, Hollywood big-name movie stars sometimes bow their heads in front of them.
Similarly, a considerable portion of their income comes from Hollywood.
When Jenkins Film was just starting, this business was under the responsibility of Julius Stewart. Each test film will not only provide round-trip air tickets and accommodation in hotels above three-star rating, but also prepare exquisite gifts, and exchange interests or export interests according to the status of each critic.
For example, in addition to the royalties provided by the media provided by well-known film critics, Hollywood companies will also give a reward that is often much higher than the royalties based on the length of the other party's film reviews and the praise of the film.
Of course, this PR fee can also be saved, but the professional reputation of the next film...
Although there are many differences between the film industry on both sides of the ocean, there are actually similarities in terms of public relations expenses.
To put it bluntly, in an era when the Internet was not yet on the rise, these traditional film critics were equivalent to the current Internet navy to a certain extent. They just had to be much more advanced.
The renewal of open networks and the number of subject viewers can be said to be the biggest reason for the sharp decline in the status of professional film critics.
From the current six major Hollywood brands to any small movie studio, no one likes these vampires who lie on their backs to suck blood. They also sarcastically sarcasticly sarcastic about themselves from time to time.
So, when Ryan owned the huge platform of Disney and stopped working with most professional film critics, and his commercial productions continued to sell well in their attacks, an irreparable gap had already emerged between Hollywood and professional film critics.
Everything that followed naturally appeared.
It does not affect the new generation of movie viewing groups as the mainstream market, nor is it popular among the six major Hollywood brands, and the professional film reviews written lack attention. It can be said that it is natural for various media platforms to terminate their contracts with them. Even if it does not appear now, it will still happen in the future.
Not to mention professional film critics, even the influential film magazines of the last century are now on the verge of death.
After the famous "Premiere" magazine was suspended in the first half of the year, there were almost no popular movie journals in the United States, and the more industry-oriented "Hollywood Reporter" and "Variety Show" have been harder to live.
It is no exaggeration to say that the profession of film critic has been completely marginalized by the entire film industry.
However, Ryan knew that the critics would not disappear, and the future would inevitably be an era of public participation and even "everyone is a critic". In such an era, it is impossible for a well-known film critic to appear with great influence.
Film critics like David Denby, Todd McCarthy and Roger Albert can only be said to be the product of the same era.
Of course, the current film critics are not completely useless.
For example, their comments can also affect the college judges composed of old men as the core.
This is also the main reason why Disney is still funding a few critics in the Greater Los Angeles area.
Similarly, these old men who have experienced the so-called golden age still have some friendship with some old film critics, and do not want this industry to completely dissolve.
For example, as we all know in Hollywood, the current rotating chairman of the academy, Frank Pearson and Todd McCarthy, are a pair of good friends for decades.
After graphic media such as "Variety Show", "New Yorker" and "New York Times" terminated their contracts with their film critics, the current college chairman Frank Pearson flew to Venice from the Canary Islands of Spain, where he was on vacation.
The oval hall has beautiful curves and there is no column in the entire hall. The view is wide; the golden decoration and the brown-red carpet silently interpret the "low-key luxury". On the twenty-foot ceiling are bright Italian chandeliers.
Under the chandelier, more than a dozen oak round tables were loosely arranged in two rows, and waiters in formal attire shuttled back and forth, delivering exquisitely made, exquisite and delicious Italian dishes to the guests.
This is a party held by Ryan in the form of a formal dinner and one of the PR actions of "Black Swan".
In other words, this is also a social party, and most of the guests try it out casually and quickly put down their knife and fork.
Looking around, Ryan was whispering something with the college president Frank Pearson. Natalie picked up the glass and stood up. This was a party for her, so naturally, her hostess was inseparable from social engagements.
She could speak multiple languages, and although she was not fluent and proficient in speaking, simple greetings were not a problem. With a spring breeze-like smile, Natalie wandered back and forth between the dining tables, talking to guests who were familiar or strange.
Occasionally she would look back at the main table, and Ryan was always talking to those old men from Hollywood.
With a gentle sigh, Natalie knew that in Ryan's heart, Oscars were much more important than the Venice Film Festival, and the one he had given priority was the Oscar Little Golden Man.
Of course, she thought so herself.
"Hi, George."
After talking to George Clooney, Natalie took a sip of the wine, "I didn't expect to see you here."
“I’m on vacation in Italy.”
George Clooney shrugged gracefully, "I came over when I received the invitation from Ryan. I still have some connections in Italy. If you need help, just speak."
"It will definitely."
That being said, but Natalie would never speak easily. She knew that once she asked the other party to help, she would not only owe her favors, but also Ryan.
In order to help him realize his dream, Ryan did too much.
Natalie looked back at the main table. The boy who joked that he wanted to give her ten scripts was fulfilling his promise and pushing her to the highest point step by step.
Shaking his head, Natalie dissipated the unwillingness that surged in her heart. She waved with Gale Gado, who was walking over, and they walked to a slightly quieter place together.
"Gal." Her brown eyebrows fell down and frowned.
"What happened, Nat?"
"Don't you think we should further expand our social circle?" Natalie's brown eyes flashed constantly, "build an alliance that can maintain a basically consistent relationship in terms of whether or not it can be used to maintain a large extent."
"You mean..." Gale Gado immediately understood, "Like the Australian Gang, the British Gang?"
"yes."
Seeing Natalie nod, Gale Gado sighed, "Don't you know, Nat?"
"What?"
"You, me, Scarlett, Christine...Anyway, there are a few other people who are close to Disney."
Seeing a waiter passing by, Gale Gado stopped and waited for the other party to walk away, he continued, "Everyone is called the 'Disney Gang'."
Raising his eyebrows, Natalie didn't say anything else. She couldn't erase the Disney mark on her body.
"I mean..." She turned around and walked towards the main table, "We should unite with more Jewish or actors from Israel."
"All right."
Gale Gadot agreed and pointed his chin.
My two lifelong rivals, one is the leader of the Australian Gang and the other is the symbol of the Hollywood fashion industry, and I always have a unique circle.
Ryan didn't know much about Natalie's thoughts, but even if he knew, he would only make a few jokes. Regional and ethnic identity is common all over the world, and Hollywood actors often gather together in this way, advancing and retreating together in certain events.
Of course, Natalie and Gale Gado's ethnic group are born with a little advantage in Hollywood.
"Frank, I think you should know."
The other party made a special trip to Venice for the sake of old friends in the film critics. Ryan also understood this. "Although I was very unhappy with Roger Albert's vicious attack on "Transformers", I wouldn't be in a position to be with all the film critics. "Variety" terminated the contract with Todd McCarthy has nothing to do with Disney."
Frank Pearson and Todd McCarthy have been good friends for decades, and it is no secret in Hollywood.
"Ryan, the critics have been around for decades." Frank Pearson slowly lowered his knife and fork, "They are an inseparable part of the film industry."
"I understand this."
Ryan just doesn't value critics, and he doesn't have the kind of messy idea of eliminating a profession. "The critics will not disappear, and with the help of the Internet, the critics' group will expand rapidly."
Unfortunately, the influence and living space of professional film critics will be squeezed smaller and smaller.
Without saying this, industry insiders like Frank Pearson also understand, "Times have changed."
He shook his head and said directly, "If I remember correctly, ABC TV has a night movie recommendation column, and the ratings have always been good. I spoke with Todd on the phone yesterday, and he doesn't want to retire for the time being."
Ryan could understand these words. I am afraid that few people can accept them from public figures to retired people who are ignored. The influence of the Vanity Fair is not so easy to get rid of.
After lowering his eyelids and thinking for only a few seconds, Ryan said, "I will say hello to the director team of the show."
Frank Pearson immediately smiled, but Ryan suddenly raised his eyelids and looked at him and said, "Frank, don't you know if you have watched "Black Swan"?" (To be continued) r655
Chapter completed!