This time it was an official visit. Ryan did not go as a Hollywood star, but the chairman and holding party of Disney. In other words, unlike the previous simple movie behavior, this is a very formal business visit...

Because Disneyland is about to officially settle in Shanghai.

After more than three years of operation and tug-of-war negotiations, the two sides of the Pacific finally reached a final agreement on the Shanghai Disneyland project, and at the end of 2004, they successfully passed the review of the top leaders of the other strait.

One of the biggest purposes of Ryan's trip was to sign the final agreement on behalf of Walt Disney.

After he took over Disney, the group's media, including ABC TV, rarely made remarks against China, and with enough goodwill in recent years, finally ended the marathon negotiations as soon as possible.

What's more, Disney will invest at least 30 billion rmb in the entire project. In this economic leader, how many officials will refuse such a large investment?

From the moment the special plane landed at Pudong Airport, Ryan enjoyed the treatment, applause, welcome sound, and the sound of the shutter pressed by the camera, it is necessary to say that the Young Pioneers present flowers is an indispensable project. Fortunately, he is just a business person and the reception ceremony is not too complicated.

Then, a series of formulaic activities were held, meeting with the heads and deputy members of Shanghai City, attending receptions, and formal dinners organized by Shanghai Federation, etc.

Although I didn't meet Si and Eight Six, the person who was famous for his acting skills came to have a public formal meeting with him.

As the third person on the Forbes rich rankings, China has given him enough attention, although in the eyes of some people, he is even more famous for not doing his job properly.

Of course, this is a completely equal dialogue. Ryan just regarded this side as a business rival and partner. Even in all formal occasions, he used translation throughout the whole process.

After decades of experience, Ryan is very clear that what determines the relationship between the two parties is not whether they can speak Chinese or like Chinese culture, but only interests!

Even if he can speak fluent Chinese, will these people who have cultivated to the essence regard him as their own?

Don't joke, even if he donated Disney shares to this side, he would probably stare at him with a scrutiny, wanting to see what conspiracy is behind him.

Interests are the only link that maintains the relationship between the two parties.

To put it bluntly, after the completion of Shanghai Disneyland, both parties can gain huge benefits from it.

The day after his arrival, Disney and Shanghai held a press conference jointly. Ryan, on behalf of Disney and Shanghai Municipal Government, formally signed the "Disney Amusement Park Project Book and Memorandum" and will jointly build the first in mainland China, the second in China, the third in Asia, and the sixth in the world in the Disney theme park in Pudong.

The Shanghai Disneyland covers an area of ​​1,000 acres and has an investment of up to US$5.5 billion.

The core part of the park will be a magical kingdom-style theme park. The entire park will present Disney classic stories and characters through seven theme parks including the Harry Potter Zone.

After completion, in addition to the highest and largest Disney castle "Fantasy Fairy Tale Castle" in Shanghai Disneyland, the world's first pirate theme park "Pirate Bay", can also experience a "Twelve Friends Park" full of Chinese characteristics. Many operas including "The Lion King" and "Toy Story". They will be staged at the Walt Disney Grand Theater, which is built at the world's first Mandarin version.

There is also a free Disney town in front of the park, which covers an area of ​​up to 500,000 square feet, with a wealth of food and a variety of Disney-related products. It has always been a major source of park revenue and a popular seller of Disney movie peripheral products.

As for the construction funds, Disney Group, with the assistance of Shanghai, easily obtained large discount loans from several major state-owned banks here. Whether it is interest or repayment period, it is much more cost-effective than financing from North America.

You should know that including some other projects settled in the surrounding area, Disneyland indirectly brings investment to Shanghai to 100 billion rmb.

This is just an investment. On the third day after Ryan officially signed the agreement, Shanghai held an on-site auction for several pieces of land in Chuansha New Town, Pudong New District, near the park. The land prices of these places increased by fifteen times. Moreover, after the completion of Shanghai Disneyland, it can create at least 50,000 new positions for the local area.

In addition, Disney agreed that in the future, students from major universities in Shanghai can go to Disney World in Orlando, Florida to participate in an international summer internship program hosted by Disney, providing them with an opportunity to accumulate work experience in the tourism industry and also to get in touch with the career development plan of Shanghai Disney Resort.

Hiring the vast majority of employees from the local area will save Disney a lot of labor costs.

In short, the reason why the two sides can reach a final agreement as soon as possible is because they see a win-win prospect.

After signing the agreement, Ryan's trip to China was about to reach the end. Before leaving, he met another person who made a special trip to fly here.

The one who came here was Wanda's chairman, and the two sides were talking about nothing more than issues in theater construction.

As early as early last year, the theater company jointly established by Disney and Wanda Group had already been established. In March of the same year, the first joint venture Wanda Cinema was completed in Tianjin.

The controlling shareholder of Wanda Cinema is Wanda Investment Co., Ltd., which holds 340 million shares, accounting for 58% of the company's total share capital. Disney invests in technology and funds, accounting for 40% of the shares. It will not only help theater companies provide learning and training opportunities, but also provide sufficient support in terms of 3D and IMAX technologies.

As part of the cooperation, after Disney's videos enter the Chinese market, unless the superiors force the queuing rate to maintain, Wanda will definitely give priority to ensuring the queuing demand of Disney videos.

In the future, Wanda Cinema will be located in cinemas in first-tier cities, and there will inevitably be no less than one imax3d cinema.

The reason why Ryan chose Wanda is very simple. Wanda Cinemas is both a theater company and a theater business. It can also "eat" about 5% of the box office accounting for theaters and about 50% of the theaters. This alone is its profitability level higher than that of most theater companies.

More importantly, the operating model that bundled the common development of commercial real estate can be the key to the continued high growth of Wanda Cinemas.

Of course, if you ask what is the project with the highest profit margin in Wanda Cinema, it is definitely not movie tickets, but popcorn.

In the last year of his previous life, in the theater where Ryan worked, popcorn's annual income reached 5.78 million yuan. Although it only accounts for 13.4% of the total revenue of the cinema, its gross profit margin is 78%!

The profit in this aspect completely exceeds the profit in the box office.

He still remembers that at that time, senior executives in the industry described some theaters in North America as such - using movies to attract audiences and relying on selling popcorn to make money.

Whether this is a joke or not, relying on selling products to make some or even most of the profits is a true portrayal of most theaters.

In this era of increasingly rich entertainment methods, just like producers, it is becoming increasingly difficult for theaters to make money by relying solely on the box office of the movie.

Speaking of which, those items can also be considered part of the movie.

In addition, the other party proposed a plan to build Oriental Hollywood, and Ryan also expressed his intention to cooperate. According to inferences from his previous life, the annual box office limit of China in the next ten years is about 3 billion to 4 billion US dollars. As the copyright system gradually improves, the benefits around the surrounding can be described as unlimited potential.

Dividing a big piece of cake from this market is definitely one of the business strategies he and Disney have been implementing.

Then, Ryan left Shanghai and flew directly to London.

Taylor was doing publicity in London. He didn't say hello in advance, just wanted to come and see her. When the initial freshness disappeared, running publicity notices was a very hard thing.

But when he came to the Hilton Hotel in the evening and knocked on Taylor's presidential suite, it turned out to be Scarlett Johnson in front of him.

"Ska, why are you here?" The girl opposite seemed unnatural.

"I...I'm filming in Paris." Scarlett subconsciously touched his face and quickly let Ryan into the room. "I'll be here after resting these days."

"Don't you know?" Taylor walked out of the bedroom wearing a loose turtleneck shirt and a yawning little. "Scar took over the role of his daughter in "Hurricane Rescue."

"I think Liam Neeson will wonder why he is so tall and his daughter is so short."

While muttering, Taylor quickly walked to Ryan and hugged him hard, "I'm so tired, I miss you so much, I miss Nicole so much."

"Dear." Ryan patted the girl's back comfortingly, "We miss you very much, too."

Taylor's head lowered, just like when he was a child, he habitually pushed his forehead on his shoulder a few times. At this moment, Ryan found that there seemed to be two faint purple marks on Taylor's neck under his collar...

Before he could see clearly, Taylor suddenly let go of him, rubbed his neck, and walked to Scarlett sitting on the sofa, complaining, "It's all your fault, Scarlett, I've got my neck bruised!"

"Hey, you're provoking first, right?" Scarlett glared at her.

The two guys once again showed off their cockfighting looks, and Ryan couldn't help but cover his forehead, "Okay, Scarlett, and Alison, have you used dinner?"

"Not yet." The two girls shook their heads.

"Go back and change your clothes." Ryan waved his head in the direction of the bedroom, "Let's go for dinner together." (To be continued, please search for Piaotianwen, the novel is better, updated and faster!
Chapter completed!