Chapter 249 Propaganda War
"That feeling of a shipwreck!"
This is the title of the New Englander's comment in the column "Observing Titanic".
"Ryan Jenkins and James Cameron's "Titanic" is about to come to an end. This pair of Hollywood's biggest fools in history took four years and spent $250 million just to create a giant ship destined to sink. It's ridiculous. Nearly a hundred years have passed since the Titanic incident, and few people will care about this shipwreck lying alone on the bottom of the Atlantic Ocean."
"There is a definite news. In addition to the production cost of $250 million, Ryan Jenkins offered a $50 million promotional and marketing budget for the movie. God! This is $300 million, not 300 million yen! What kind of box office does "Titanic" have to achieve profitability?"
"Some people will say the success of "Jurassic Park". We want to remind everyone, how many years did it take for "Jurassic Park" to be released from the novel to the release of the movie? It was with the tens of millions of book fans that the movie was the global box office champion."
"Maybe "Titanic" will win a box office of more than 400 million or even 500 million US dollars, but in the face of an investment of up to 300 million US dollars, such a box office is not enough. The ship is destined to sink. It's just a pity that Paramount Pictures, Miramax and Twentieth Century Fox, they pay too much attention to Ryan Jenkins' successful past, but ignore that no one will succeed forever..."
There is never a shortage of people in the world who oppose for opposition and attract attention by expressive remarks. What's more, although the New Englander was born a few years ago, it has become the most active in the hidden anti-Semitism media.
In addition, some people who have always disliked Ryan also commented.
"There is no doubt that Ryan Jenkins has an artistic talent that is envied by the whole world. I remember a few years ago, I reminded him in the column that the first purpose of art is to reproduce reality. God has given you such outstanding artistic talent, not to let you squander uncontrollably. Creating those works that are not called, pure art should be the ultimate pursuit!"
"However, when he grew up, he went astray. From his works in the past two years, it can be seen that Ryan Jenkins completely abandoned artistic thinking and completely embarked on the road of commercialization. Think about the total investment of "Titanic" of up to 300 million US dollars. If this money is donated, how many people in urgent need of help can be helped?"
"The big productions that have invested hundreds of millions of dollars in recent years have failed one after another. Are the lessons of "Cut Throat Island" and "Future Water World" not profound enough? Or is Ryan? Jenkins would rather let the $300 million be wasted than do something more meaningful? He often says that God will take away a diamond if you give you a pearl, and then I want to tell him that God will punish those who waste their talents! "Titanic" will inevitably become Waterloo!"
——The New York Times Gary Graham
Ryan didn't care about these people's clamor. Even though "Titanic" achieved a box office in his previous life, those who opposed it could still find reasons to attack him.
If a few clowns jump out and shout, he will stand out and refute, and that time is probably not enough. As long as their remarks do not touch the bottom line, they will ignore them. If they break the rules first, then he will not be polite.
You know, it is not just themselves who dislike them. The anti-Semitism organization is indeed very powerful, but the All-American Jewish Association is also not a vegetarian.
"Titanic" is still implemented step by step according to its inherent publicity plan. Ryan will not let external factors easily break the planned plan, television, newspapers, magazines, and the Internet. With sufficient publicity funds, after entering May, it launched a intensive carpet bombing.
It's only a month since the movie was released, and publicity and marketing have entered the sprint stage, which is a very critical period.
In my previous life, the start of "Titanic" was not very successful. The budget was constantly added during the filming process, and the post-production was unlimitedly delayed, which greatly affected the publicity and marketing.
Especially the producer 20th Century Fox, its board of directors was even prepared to go bankrupt after the film failed. In order to recover as much investment as possible, even the copyright in North America was sold to Paramount Pictures. After the film was completed, it was pushed to the market without waiting for the full publicity to ferment.
Among them, no famous film critics and media were invited to hold a trial meeting, and the movie premiere was placed in Tokyo. This was a very unwise decision, which directly affected the box office figures in the first week of the movie.
The North American box office of more than $28 million in the first week can only be said to be average. Even so, the movie still created that unprecedented number with its good reputation and almost miraculous performance.
The production process of this movie in this life has undergone earth-shaking changes. Ryan will naturally no longer let the twists and turns of his previous life happen to "Titanic". He joined hands with the publicity and marketing elites of his partners to formulate a careful publicity plan.
Since May, the media has been filled with crowded places such as "Titanic", including squares, shopping malls, subway stations, and other crowded posters, and posters of Ryan, Winslet and the big ship.
During this last period, Ryan frequently went to Cameron's studio while studying, and James Cameron even slept in the editing room. When the first weekend in May arrived, the crew released the first official trailer.
Without hesitation, Ryan spent a huge amount of money to buy the big screen of Times Square and the prime time of the three major TV networks, and took turns to play this trailer edited by James Cameron.
This trailer focuses on the most exciting and bloody scenes in the movie, such as the Titanic leaving Southampton Pier, the display of the entire ship riding the wind and waves, etc.
The most eye-catching one is the four short pictures.
"I am the king of the world!" Ryan shouted at the bow of the ship.
There is also the most bloody scene in the movie, where Jack and Ruth stand on the bow of the boat, kissing in the wind, and the shot is displayed 360 degrees.
Of course, this is a disaster romance film, and naturally the scene of a shipwreck is indispensable. When the head of the big ship sinks, causing the scene to break from the interruption to appear, many people are stunned. The picture is so real and shocking, like a real giant ship that suddenly sinks in front of them.
"I was watching something else. When I changed the channel, I suddenly saw the trailer for "Titanic". When the ship broke from the middle, my hair stood up and I couldn't believe what I saw!"
A film critic posted a view of the shot, "No movie can do so real yet, I believe what Ryan Jenkins and James Cameron said, and they should be able to reproduce that shipwreck!"
However, the most attractive thing is the last clip of the trailer, if the male and female protagonists stand at the stern of the boat and are under the test of a huge disaster in a short song like nature.
"It's now, I've caught it." This is Jack.
"O God." Ruth's horror.
"Don't let go of my hand!"
"I will never let go!" Ruth's words were the end of the trailer.
It is a very bloody but touching picture. A few lines show the love between the male and female protagonists in the disaster, and this kind of bloody scene is often the most attractive thing.
Although it was only a trailer of more than two minutes, this is a super blockbuster with a production cost of up to $250 million. Most entertainment media have conducted their own analysis after the trailer was released.
"It is obvious that this is a love story mixed in the shipwreck. From the only picture, we can guess that it should be a scene where a poor boy falls in love with a rich girl. Such a content is very vulgar. Please don't forget that the script was written by Ryan. Such a master of storytelling will probably write some different love storytelling."
This is an analysis written by the media that focuses on the plot.
"It is difficult to draw conclusions from the limited picture of the plot, but the special effects shot of the shipwreck is no longer surprising. It is simply shocking. Everyone knows that James? Cameron is not only a tyrant on the set, but also a technical maniac. I believe he will show us the most advanced movie special effects. If other special effects pictures can be as good as the trailer, this movie is half successful!"
Articles from the Hollywood Reporter focus more on the technical level shown in the movie.
"We want to remind everyone to pay attention to that song. Although there are only a few sentences in the trailer, this song written by Ryan Jenkins and sung by Celine Dion is like the sound of nature. From the musical style that appears, we can boldly guess that love in "Titanic" is very likely to be a tragedy..."
The speculation of "Rolling Stone" magazine has been recognized by many people.
Just as the intensive publicity and reporting was conducted, the New Englander jumped out again.
"Love in the face of disaster? This is even more absurd than the plot of "Face Change". A disaster film is mixed with too many love factors and will only become inappropriate. Let's take a look at what is shown in the trailer. The close-up of Ryan Jenkins or Ryan Jenkins, or the close-up of Ryan Jenkins, is still the close-up of Ryan Jenkins. Perhaps the little success of "Cat and Mouse Game" made him fascinated with this kind of face-selling show. Yes, you are indeed very handsome, but you don't need to make the whole movie a foil, right? Frankly speaking, apart from the bloody dialogue between the male and female protagonists, we didn't find anything worthy of praise in the trailer."
Perhaps a certain tacit understanding was formed. The New Englander comments were just released, and the Gary Graham's column was also published in the newspaper.
Chapter completed!