The premiere of "Charlotte Troubles" ended successfully, and the time was almost around 1 p.m.

Zuo Le personally saw off several important guests who came to attend the premiere. After returning to the venue, he saw Vice President Mingyan of Shanhe running over with a smile on his face to report the good news to him.

The screening officially started at 10 a.m., and as of 5 minutes ago, the box office of "Charlotte" has increased by more than 7 million today.

Among the Lunar New Year movies released today, it is second only to Golden Night Banquet and Dragon Totem, which premiered in the early morning.

Including the 247 million pre-sale box office, the total box office of Charlotte Troubles has exceeded the 250 million mark, which is half a day earlier than the original Wulin Gaiden movie achieved this achievement.

What’s more, it should be considered that since the first day of the Lunar New Year period is on the first day of the first lunar month, it is not the best box office hit point.

Starting from tomorrow, the second day of the first lunar month, is the best time of the year for the Lunar New Year holiday.

The company executives and crew chiefs around Zuo Le looked surprised, but he himself was not too excited.

The results of two hours can't explain anything yet. We have to wait until at least the early morning to see the box office performance of the Lunar New Year movies on the first day.

In order to clearly see the development of the situation during this year's Lunar New Year holiday, the film will have to be released for at least three days. If the situation is stalemate, it may not take more than a week or even longer.

Therefore, the current box office results are not the most important thing. What Zuo Le really wants to see is the reputation of several movies. This is the focus of the follow-up trend of the Lunar New Year war.

Before this point, Zuo Le had told Shanhe to be responsible for statistics on the reputation of Charlotte's Trouble and its competitors' movies at the same time.

Therefore, after learning that all the Lunar New Year movies were released, Zuo Le immediately asked someone to compile the results, and the top management held an impromptu meeting to analyze them.

………

Except for two movies such as Dragon Totem, which was released in the early morning, most of the Lunar New Year movies have just finished their first round of screenings, less than two hours after the audience came out of the cinema.

Such a small movie-watching base is not enough to fully represent the movie's reputation, but at least it is enough to learn from.

The trend of word-of-mouth and box office on the first day is related to the Lunar New Year movie theater schedule on the second day.

Sunward had to make preparations in advance and actively negotiate with theaters. Even if it could not gain any benefits, it would not be squeezed out of the film schedule by others.

One step first, every step first.

When masters compete with each other, there is no room for negligence. If you make a wrong move, you will lose tens of millions or even hundreds of millions.

Everyone found a temporary lounge at the Wanlong Cinema where the premiere ceremony was held, and Zuo Le brought several senior executives together to analyze and discuss.

First up is the own movie Charlotte's Trouble.

The initial score of Douhua has been released, with a score of 8.4, and it currently ranks first in the Lunar New Year category.

Online reviews on word-of-mouth, bib, coin site, short video and other platforms are mostly positive, and the audience also sorted out some advantage tags, such as:

Funny, warm and sincere, the laughs are not blunt, the actors have excellent acting skills, the characters have distinct personalities, the songs are catchy, etc.

But things are a bit more complicated on Tonghu and Douhua. There are good reviews but also a lot of bad reviews. The more mainstream bad reviews are.

The protagonist has incorrect views, the plot is vulgar, the connotation is superficial, the laughs are embarrassing, not funny at all, etc.

Zuo Le frowned and picked through the specially selected negative reviews, looking a little distressed.

The laugh is awkward and not funny.

There is really no way to solve this problem. Everyone's point of laughter is different. Some people laugh out of breath after hearing the same joke, while others find it inexplicable and have no mood swings at all.

No comedy can make everyone laugh, and Zuo Le does not expect his movies to do this, as long as they can make most ordinary people laugh.

Therefore, if someone insists on saying that the movie is not funny, he can only accept it and cannot scratch his armpits to force others to laugh.

As for the issue of the film’s incorrect outlook and vulgarity.

Zuo Le personally feels that it is a very contradictory issue to be entangled with three views in movies and TV dramas.

Movies and TV dramas need to show the plot, so everyone cannot be positive, there must be someone who does disgraceful things to promote the plot.

Using the actions of these clowns and villains in the play to argue that the entire film and television series has a wrong outlook is not a very solid argument.

But then again, there are indeed many screenwriters and directors who do not distinguish between right and wrong. They intentionally or unintentionally promote some unhealthy thoughts such as worshiping foreigners, worshiping money, extreme self-interest, and gender opposition in their dramas, which can easily affect the audience.

Therefore, a qualified film and television drama should indeed guide the audience's thinking and establish correct values.

In this way, the problem is very contradictory.

What is a film and television drama with incorrect views?

How can the audience distinguish which movies and TV dramas are normal and which ones need to be boycotted?

No one can explain this clearly, including Zuo Le, who can’t guarantee that he can make movies or TV series without any mistakes or omissions.

Even if they are all positive plots that encourage people to do good, they cannot stop the audience from thinking wrongly.

Human thoughts are evil, and everything they see is bad.

Therefore, Zuo Le's requirement for himself is to ensure that the theme of the entire work is not distorted. As for the expression technique, there is no need to hesitate too much.

Just like the movie "Charlotte", the male protagonist Charlotte is indeed not a good person.

But the plot does not encourage Charlotte to do well in opportunism, but ridicules him, and even makes him suffer in the end. He is extremely miserable and deserves the price he deserves.

As long as the audience has a normal mind, they can see what the crew means, and they will definitely refute or even be disgusted with what Charlotte did.

If you had to hold Charlotte to get a happy ending, then Zuo Le could still say that Charlotte was dreaming and everything was fake.

After being in the industry for so many years, Zuo Le has managed to ignore the nitpicking negative reviews. Even if he reads the negative reviews, he only looks at the ones that have something to say.

For Zuo Le, as long as the reputation does not collapse and decline significantly, negative reviews are just that.

But the good reviews are different.

Let me ask you, who in this world doesn’t like others to slap rainbow farts on them?

Sometimes Zuo Le is in a bad mood, so he goes online to read articles and comments that praise him. After reading them, he feels better and can eat two more bowls of rice...

………

Charlotte's troubled Douhua score of 8.4 did not go beyond Zuo Le's expectations. He had previously guessed that the score would be in the range of 8.28.5.

But for the top management of Shanhe, a score of 8.4 is already a huge surprise.

As mentioned before, Douhua is generally very strict about movie ratings. It is several times more difficult for a movie to get an 8-point quality than for a TV movie.

Although the previous movie "Wulin Gaiden" was rated 8.3, it took a lot of credit from the drama version.

Otherwise, just based on the quality of the movie itself, it may not be able to rank among the 8-point masterpieces. Even if it is lucky enough to be ranked, it will only be around 8.0 at most, and it will never get 8.3 points.

Therefore, although the quality of "Charlotte's Trouble" is superior to the "Wulin Gaiden" movie in the eyes of the senior management, because it is an original and does not have the popularity bonus of the TV series, its reputation may not be as good as that of the "Wulin Gaiden Movie".

Zuo Le started at 8.2, and in the minds of most people in Shanhe, Charlotte's troubled Douhua score range was around 7.88.2.

Now the initial score is 8.4, everyone is naturally surprised.

Of course, this is just the beginning. Whether the score will be low or high in the future will depend on a few more days.

But movies are different from TV series, which have a long broadcast cycle and large fluctuations in ratings.

Many TV series that were great in the early stages have seen their ratings plummet because of the collapse of their plots in the later stages.

Similarly, if the plot at the end of a TV series is exciting, it will also make the audience increase the ratings of the previous ones. And as the influence of the TV series continues to increase, the attracted audiences will also increase their ratings, and the overall rating will become higher and higher.

The movie is only two hours long, and the audience will comment on it after watching it, and they will get as many points as they like, so there is no periodic problem.

Therefore, when a movie's rating reaches a certain number of reviews, although it will increase and decrease later, under normal circumstances, the fluctuation will not change greatly.

Charlotte's Trouble opened with an 8.4, proving that most people are very optimistic about this movie.

As long as there are no major changes in public opinion about the movie, the rating will basically be within this range. If it falls again, it will not fall to 7.4.

Of course, it will also not rise to 9.4...

………

The excellent reputation of his own movies has made Zuo Le and other senior executives of Shanhe feel much calmer.

With Charlotte's current troubled reputation and performance, they have enough confidence and weight to negotiate with theaters.

Ensure that the filming rate of Charlotte's Troubles tomorrow can at least maintain today's share.

So, Zuo Le and the others began to study the reputation of other Lunar New Year movies to see if they could steal some of their film schedules from others.

The first is the dragon totem.

This new film by action star Cheng Long has been released in many theaters so far, and its word-of-mouth rating has become a reference. It is currently the most obvious competitor of Charlotte's Trouble.

So far, Dragon Totem Douhua has a score of 6.2, which is not very different from the previous Cheng Long movies, but its overall reputation has dropped seriously.

The audience is very realistic. Everyone suffered a loss the first two times, but they still have a childhood filter for "Uncle Long" and treat it as a return for the movie tickets from back then.

But the matter of "returning votes" can be one or the other.

There has been no significant improvement in the quality of the movie, and it has always been based on feelings. Once the audience's rebellious psychology comes up, they will feel very bored.

What was originally a mediocre film became a bad film in their minds.

Therefore, Dragon Totem's current reputation is low. In addition to the production team's own responsibility, it is also more or less implicated by the publicity team.

I didn't catch a sheep trying to pull out its wool.

Having tasted the benefits before, I have been using the "feelings" routine without any sense of innovation. Once the audience is disgusted, I will naturally give up.

Now the reputation of Dragon Totem has collapsed, but Douhua’s score is still acceptable, mainly because it is supported by a large number of “dragon fans”.
To be continued...