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Chapter 1297 Empathy

On March 5, Western Time, California was sunny.

At 9 a.m., the sky above Mountain View City was shining brightly, cloudless, and the sky was so blue that it was fascinating.

At 9:4o, the "Tesla 2oo9 Annual Investors Conference" began on time at the multi-function venue of the Mountain View Computer History Museum.

The venue is arranged very simply and can even be described as simple, especially the chair, which is small and hard, and you can tell at a glance that it won’t be very comfortable to sit on.

However, none of the Tesla investors sitting in the audience showed resistance or dissatisfaction with the chair. Everyone was focused on Elon Musk who was on stage to start the speech.

Musk is still the same, wearing his 1000-year-old standard jeans, dark suits, plaid shirts, and no tie.

Offstage.

Bian Xuedao's name is posted on the third chair on the left hand side of the first row.

On the right side of his seat was an old Asian man with a serious expression. The two of them just nodded and did not communicate. However, judging from their temperament, Bian Xuedao guessed that the old man was a Japanese man because the old man was not as serene as Koreans, nor did he want the Chinese to be so implicit, and there was a sense of "silence" in his whole body.

Sitting on the left hand side of Xuedao is an old acquaintance Zhu Dezhen.

Today, Zhu Dezhen was wearing a black and white formal workplace outfit, with her head trimmed, looking generous and capable.

Zhu Dezhen arrived first before Bian Xuedao. The two looked at each other. Zhu Dezhen stretched out his hand and said, "I'm meeting again."

Bian Xuedao ritually shook hands with Zhu Dezhen: "I'm meeting again."

Before sitting down, he glanced around and saw that the two rows behind him were full of Asian faces. Bian Xuedao had some idea: it was probably the Tesla employees in charge of the venue that arranged both Asian management and investors in the left area.

After sitting down, a faint jasmine fragrance drifted to Bian Xuedao's nose. The fragrance was clear before the front, the middle taste was gentle, and the after taste was long, which was very special.

Immediately afterwards, Bian Xuedao's memory became briefly confused. He felt that it was his first time smelling this fragrance, and it seemed that he had smelled it somewhere.

This is a contradiction!

This kind of contradictory feeling is not uncommon for Bian Xuedao.

The memories of two time and space are intertwined. As time goes by, some things become clear, some things become blurred, clear and blurred constantly blend, and then some non-subjective tampering occurs.

On the stage, PPT started playing on the big screen in the background, and Musk began his straight-forward speech.

Musk's tone is as geographically and calm as ever. Every word and action of his words and actions exudes a strong engineer's thinking and temperament, giving people the feeling that he does not want to inspire anyone, nor does he hope that investors can pay for it through exquisite and dazzling PPT. He just tells it on the stage and tells everyone what he is doing, what he wants to do, and what he will do.

In his speech, Musk's objectivity in his words was surprising.

Which key research projects have been successful, which key research projects have encountered difficulties; what new technology and marketing experts have been recruited, which executives have resigned and are about to retire; which technologies can be opened within one year, which technologies may require a three to five-year accumulation verification period; the company's profit and loss statement in the past year, and the amount of capital demand in the next two years...

In short, the core meaning of the speech is that Tesla is making progress little by little, and Tesla needs more financial support to realize its grand strategic concept.

This is also a contradiction!

The sense of contradiction is mainly reflected in Musk's obvious need of money, but he also shows a "willing to take the bait" attitude.

To put it bluntly, Musk is very confident.

He is confident in Tesla's prospects and value, so he believes that someone will spend money to support him in order to fight for long-term benefits.

From another perspective, Spacex and "Falcon 1" provide a solid foundation for Musk's confidence.

In 2oo8, the Falcon 1 was successfully launched, and Spacex then obtained a US$1.6 billion rocket and spacecraft contract from NASA, agreeing to provide 12 transport and supply missions to US astronauts.

This alone has won Musk a huge reputation, because only China, the United States, Russia and Elon Musk are mastering satellite launch and recycling technologies in the world.

Therefore, with "Falcon 1" in front, Musk does not need to make ppt into science fiction blockbusters, and does not need to bow his head. Someone will be willing to pay him money, because everyone will mutter in his heart: "What if this guy really succeeds?"

All right……

daim1er-ag (Daimler AG) also thinks so.

Three days before the start of the Investors' Conference, Daimler AG reached a strategic cooperation with Tesla. Daimler AG obtained 10% of Tesla's equity with US$50,000 in investment and corresponding technical support. The specific cooperation agreement will be signed in mid-to-late May 2009, and the cooperation communiqué will also be released in May.

This is an intriguing strategic cooperation.

More than half a year ago, when Musk was at its worst, Youdao Group's $50,000 investment in investment and acquired a 4% stake in Tesla.

Now, Daimler AG has obtained a 10% stake in Tesla with a US$50,000 investment and corresponding technical support. In other words, "technical support" is comparable to Tesla's 6% stake, which is approximately equal to a value of US$750,000.

Is this possible?

impossible!

First, Daimler AG cannot produce core black technology to "the most threatening opponent in the future."

Second, Daimler AG's research on new energy vehicles should generally lag behind Tesla. Even if the public information is retained, it is at most at the same level, so it is hard to imagine that Daimler AG will have new technology worth $7.5 million.

Third, even if Daimler AG really has a technology worth $7.50,000 and is willing to give it to Tesla, whether Musk recognizes it or not will be a big question. You should know that for a technology maniac like Musk who pursues perfection, it is difficult for the "technology you brought in" to be perfectly integrated into Tesla products like "self-developed technology".

Another very important thing is that "self-developed technology" can apply for patent protection.

Even if Tesla's patented technology is "shared for free" for some consideration in the future, in the long run, the complete technical system and patent chain will be of great help to corporate development.

so……

After hearing the news of Tesla and Daimler AG cooperation, Bian Xuedao only took a few breaths to figure out the key points. The so-called "technical support" is just a cover-up rhetoric. It is simply that Daimler AG exchanged $50,000 for Tesla's 10% equity. The reason why the word "technical support" is added is to avoid lowering Tesla's overall valuation and avoid the main investor Bian Xuedao being unhappy.

As for Bian Xuedao, he was really not very happy after hearing the news, but after calmly thinking from the perspective of others, he gradually understood Musk's thoughts and began to understand and even admire Musk.

From the perspective of business, from Musk's perspective, he did nothing wrong with doing this.

Not only is there any mistake, Tesla and Daimler AG's cooperation can even be seen as a perfect expression of Musk's business talent.

The so-called "perfection" is amazing because Musk's sense of cooperation and concession and mutual cooperation methods.

What is a Tesla car?

They are the "spoiler" of the world's automobile market, and may even become "disruptors". Compared with automobile manufacturers, countries in the oil interest chain, organizations and individuals will be more alert and even hostile to Tesla.

So, Tesla, which seems to be in full swing, is actually an "isolated person".

In the dark and bright places, countless pairs of eyes stare at Tesla, waiting for it to have an accident and make mistakes, and then choose the opportunity to throw stones and stab the knife.

Let’s talk about Daimler ag.

Daimler AG is the parent company of Mercedes-Benz and is one of the most successful high-end car brands in the world.

By cooperating with Daimler AG, Tesla not only obtained the funds urgently needed by the company, but also divided the traditional car manufacturer alliance, but also used the interest sharing of "I have you in it" to turn a competitor into a partner, which can to some extent prevent Tesla cars from encountering Mercedes-Benz's frontal sniper in the market.

Of course, it is too early to talk about the market encounter in 2O9, and it is unrealistic to use shares to bind "market enemies" like Daimler AG. After all, you can get divorced if you get married, let alone hold some shares in your family.

But no matter what, the cooperation between the two companies has won Tesla space for survival and exhibition.

As long as technology is developed, as long as problems such as power, charging and after-sales are solved one by one, with the various advantages of new energy vehicles, Tesla is confident of fighting even in the face of joint strangulation of traditional auto manufacturers.

Confidence comes from history.

In human history, the showdown between new technologies and old technologies, no matter how tortuous the process is, most of them end with the victory of new technologies.

at the same time……

This time, Tesla and Daimler AG cooperation also verified a "rule of the game". When a company reaches a certain stage of development, not everyone's money will be needed, but instead selecting the investors who are most helpful to the company's development as partners.

This incident indirectly shows how wise it is to learn Taoism and make a quick decision to invest in Tesla and Spacex more than half a year ago, because even if he hesitated for a moment, he might always miss the opportunity to be a shareholder of Spacex.

In the multi-function venue of the Computer History Museum.

Musk on the stage was still explaining, but the Bian Xuedao, who was sitting in the first row, ran away.

The number-one slip is not because he doesn't care about what he says on the stage, but because Tesla's current exhibition stage cannot make him interested.

There is no way. Bian Xuedao has a high vision now and wants to make him excited. It is estimated that Tesla will be about the same in 4 years.

Before we knew it, the meeting ended.

Bian Xuedao was about to stand up from the chair, Zhu Dezhen, who was sitting next to him, turned his head and asked, "Do you have any arrangements for the next time?"

Looking at Zhu Dezhen, Bian Xuedao thought about it and said, "There is no arrangement."

After hearing this, Zhu Dezhen simply said, "Then let's have a meal together, I'll treat you!"

...

...

Mountain View City is very small and there is no high-rise building at all.

A street called castro-street runs through the city and is the most important and bustling neighborhood in the city. More than 70% of the restaurants and commercial facilities in the city are located on both sides of the street.

After leaving the Computer History Museum, Zhu Dezhen led Bian Xuedao to a pizza restaurant called Zibbo.

The two of them picked a table beside the window and sat down. Zhu Dezhen asked Bian Xue: "Click me?"

Bian Xuedao looked around and said casually: "You order it, as long as I don't add mustard, I can eat it."

Zhu Dezhen took the menu brought by the waiter and said with a smile: "You are really not picky!"

Three minutes later, handed the menu back to the waiter, Zhu Dezhen leaned on the back of the chair and said, "The restaurant's thai pizza and spiced prawns are very famous, you can try it."

Bian Xuedao nodded and continued to look at the arrangements in the store.

While the two were waiting for the meal, six or seven tables of diners came to the store, and the surroundings became lively.

Seeing Bian Xuedao not speaking, Zhu Dezhen asked, "What are you thinking?"

Bian Xuedao picked up the water cup and said, "I was thinking that there are many large enterprises in Silicon Valley, and the salary is high. In other words, most of the consumers here are rich, so opening a restaurant here should be a good choice."

After Bian Xuedao said that, Zhu Dezhen looked at Bian Xuedao with a strange look. After a while, she said, "Your commercial smell is so high and low that it is really confusing."

Bian Xuedao was not angry after hearing this, and said with a smile: "I hope to hear it carefully."

...

...

(ps: This chapter was written at 1 a.m. last night, but during the inspection, there were two errors in data and one suspected common sense error. It was too late at that time. I worked in the unit for a day and stayed up late for the middle of the night. My mind was drowsy and I couldn't modify it at all, so I pressed it until today to finish it. The child at home was just a few months old, and I also wanted to make money for milk powder for my child. I also knew that one more chapter could make one chapter, but I think the author should be worthy of the money spent by genuine readers and their hearts. Of course, there must be bugs in ordinary people's books, but I really tried my best. It was not subjective to fooling everyone into fooling chapters and cheating money. In addition, if there is no accident, there is another chapter today.)

(End of this chapter)

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