The preliminary plan is feasible and everyone has discussed it. Compared with professionals with rich experience in Embassy Film, Ronan undoubtedly lacks specific details and execution.

Such discussions are also conducive to Ronan's accumulation of experience.

During the discussion, some plans were also determined.

Garcia personally served as the director of the distribution of the film, with Robert and David Villa as deputys, and also selected capable personnel from the Distribution Department and the Propaganda Department to participate.

Thomas and Terry and others continued to develop a release plan for "The Death is Coming".

The initial start-up funds for these two projects are temporarily provided by the head office through loans.

To be precise, all the issuance funds of "The God of Death" will pass through the books of Relativity Entertainment and then be provided to Embassy Films through corporate loans.

The loan will generate interest, which will be deducted from the video's advance total income.

This is to accumulate experience in accounting for the next two videos.

"There are a few points to pay attention to." Luo Nan said calmly: "We must do a good job of confidentiality. The post-screening publicity plan uses the main creator of the film as the absolute protagonist. The company should speed up the establishment of an Internet publicity department, communicate with the theater company, and invite them to try it out."

Garcia nodded gently: "I will make relevant plans."

Ronan looked at Robert: "You go to meet the crew's main creators in person, sign a contract with them, and go to the East Coast to collect some legends about witches, especially those with high popularity among the people."

He said again: "I will communicate with Jessica Felton and get the re-editor of the film."

This is undoubtedly an adventure, and any investment in movies is actually an adventure.

If a company wants to develop, it is inevitable to take risks, especially now that Hollywood resources are almost monopolized by six major companies.

Ronan knew very well that only those bloody, rough and ripped apart movies can make the company truly powerful.

Movies are a risky investment, and it is even more dangerous to win by making small profits.

He needs more funds, relativity requires funds, and Shahai Entertainment and Embassy Films also need funds.

Only when the funds are sufficient can one avoid becoming a vassal of the six major companies and a toy for capital.

Once "Blair the Witch" is successful, it will bring huge cash flow.

In Hollywood's biochain, the survival of small and medium-sized companies is very dependent on adventure, because most of the real big companies do not even have the courage to take risks, not because they have no capital, but because they have no need.

This is the inevitable conservative mentality of the oligarch. If you already know that something can be sold well, why do you still need to change it? But companies like Relativity, Artist, Miramax, and October must dare to take risks if they want to make huge profits.

Therefore, most of the films that cost millions or even hundreds of thousands of dollars but have a huge box office hit are from small and medium-sized film companies.

Even if some of them seem to belong to the six major companies, they are actually the six major agents or buyouts.

Ronan made a phone call, and Jessica Felton quickly returned to the studio.

"What's going on?" Ronan pointed to the stain on her chest.

I remember when I left before, Jessica Felton's tight shirt was very clean.

Jessica Felton looked down, but was so sad that she couldn't see her feet, and said, "I bought a cup of coffee, bumped into someone, sprinkled it on top, it's okay."

"Hot coffee?" Ronan was curious.

Jessica Felton nodded: "Yes."

Luo Nan wanted to ask if he had the urge to burn those two balls, but he endured it. What if this technical maniac who didn't care about hygiene at all, took off his shirt here? Wouldn't he be able to explain it clearly?

"You're not busy all this time, right?" Ronan turned to the topic: "Can you start working?"

Jessica Felton frowned: "Isn't it because I asked me to edit this dv video?"

This kind of thing is not difficult to guess at all.

Ronan spread his hands and said, "It's a formal video anyway. It's better than studying alone at home?"

As long as there is a movie to edit, everything else is easy to say. Jessica Felton just thought about it for a few seconds and then responded: "I can take this job, but I have no money."

Ronan asked: "After you signed the contract with the crew of "The God of Death", didn't you pay you a salary in advance?"

"It costs money to do research and practice, film is very expensive!" Jessica Felton said directly: "The same weekly salary as "The God of Death is Coming."

Ronan shook his head: "This is just for you to edit and modify, not for you to start from scratch, it's too expensive." He countered: "A $2,000 weekly salary."

Jessica Felton reached out and said, "Okay, you pay me $6,000 in advance."

Ronan slapped her hand: "Trade."

Jessica Felton shook his hand that was being patted and hurt: "I want the salary, why are you patting my hand?"

"Waiting for signing the contract." Luo Nan said directly: "I will pay you half the reward after signing the contract."

Jessica Felton glanced at his red hands and said, "I am a person who relies on my hands to make a living. What should I do if it is broken?"

Ronan coughed and said, "Let's talk about editing."

Speaking of work, Jessica Felton immediately became serious and asked, "How do you want to cut this movie."

"The previous interview with town residents cut out some unnecessary narrations of the protagonists, making these look more like pure interviews."

After watching the video, Ronan remembers clearly: "The camera shakes so hard that all the cameras that have nothing to do with the main line are cut off. In addition, use the camera connection to create a horror and thriller atmosphere as much as possible."

There is no witch in this movie from beginning to end, and it can also scare people.

Jessica Felton asked: "You want it to be more like a horror movie?"

"No, no..." Ronan raised his finger and shook it. "The first principle of re-editing this film is to make the film look like a real DV record, like a DV shot by an adventurer himself. Now there are too many loopholes in this film. The camera can see the busy roads through the sparse woods. Will the witch live in such a place?"

Jessica Felton is a fierce and capable editor who immediately understood Ronan's intention: "You want to use psychological, auditory and visual cues to induce the audience to think that this is a real event, right?"

Luo Nan gave her a thumbs up: "Smart, I deserve to be the editor I like."

"It's very difficult." Jessica Felton shook her head: "This film was filmed too poorly. Whether it is the character explanation or the many clues arranged in the movie, there are obvious traces of fakeness. The anxiety and collapse of the characters under the heavy load in the movie also seem artificial and unnatural. It is impossible to achieve your goal by editing."

She flipped the stain on her shirt: "Not all the audience is fool."

Ronan nodded: "What you said makes sense. Of course, you can't rely solely on editing. I have other preparations."

"Well, I won't ask more." Jessica Felton didn't continue to discuss: "When will it start."

Luo Nan thought for a while: "I'll contact the post-production editing room tomorrow... Well, next week, let's start from next Monday. Remember to go to Shahai Entertainment tomorrow afternoon to sign a contract with me."

Jessica Felton took out his cell phone and looked at the time, waved his hand: "I understand, I'll leave first if there's nothing else."

Ronan first sent her out of Embassy Films, then talked to Garcia about work, and left Embassy Films.

In fact, what Jessica Felton said makes sense. Even if the film was filmed in the beginning as a "real dv" record, the content presented was obviously a bit eager and hysterical.

If it were not for the corresponding publicity methods and the various potential hypnosis and "deception" of the audience's consciousness that this film belongs to "real images", it would be impossible to succeed.

This kind of success can only be considered an outlier in Hollywood. The way of applying what they like and taking advantage of the opportunistic methods is destined to be used for a limited number of times. Once the audience is familiar with such routines, the result will inevitably be criticism and abuse of "treating the audience as a monkey".
Chapter completed!