Chapter 67 Thank You Teacher Yao
"Milk Tea Sister?"
Liu Jue and Mi Meng were puzzled, which made Yao Yi feel a little sad.
Look at Liu Jue and Mi Meng, don’t look like people who don’t often come into contact with the Internet. Isn’t the milk tea MM popular yet?
First, DD, then Milk Tea MM, she made two low-level mistakes in a row in one night. Yao Yi couldn't help but feel alert. Drinking alcohol really made a mistake!
"Well, it's easier to understand if you change the name, for example, Milk Tea Xishi." Yao Yi deliberately brought the focus of Mi Meng and Liu Jue.
"This..." Liu Jue was not sure about it, "Can you make money by selling milk tea in a bookstore?"
"Of course." Yao Yi said with a firm tone, "Do you know the Eslite Bookstore in Taipei? The most popular best-selling book in Eslite Bookstore brings the income to the bookstore over the past year, which is not as profitable as the bookstore selling Taipei's specialty milk tea."
Mi Meng tilted her head and asked, "But, how can a bookstore sell milk tea and coffee? I have never seen such a bookstore."
Yao Yi showed a naughty smirk: "So you can make money by relying on this idea. You can be the first to be the first to be the first to eat crabs. No one has seen DIY bookmarks before, so your bookmarks have sales."
"Then... how should we tell the bookstore owner?" Liu Jue pursed his lips and frowned, as if thinking, "I always thought the bookstore was a solemn and serious place, and it didn't seem to match milk tea and coffee?"
This is also what most people think at this time. However, in a few years, almost all physical bookstores will embark on the road of commercialization. For example, the Xisif Bookstore, which operates in a complex manner, not only sells milk tea and coffee, but also sells stationery, cups and various small items. Niche bookstores with the theme of the two-dimensional world will even engage in second-hand figurine transactions.
It is estimated that Baixiang Bookstore will be no exception in a few years, but now, it is indeed quite difficult to convince the boss of Baixiang Bookstore, because redesigning the bookstore to isolate the paid reading room is a troublesome, and making milk tea and coffee is not as simple as most people think. If the operation is not done properly, it may backfire and smash the Baixiang Bookstore's signature.
However, Yao Yi is not the nanny of Mi Meng and Liu Jue. He is only responsible for giving ideas, but he only increases his revenue while opening up his mind to them. Therefore, how to talk to the bookstore owner is that it is Liu Jue and Mi Meng's affairs, and Yao Yi does not intend to participate.
After thinking about it, Yao Yi said, "Not only do you want to convince the boss Shudan to switch to a compound business, but you also have to convince her to pay the operating costs and training costs for you. As for how to make her moved and make her willing? It depends on your ability. I can only talk about a few simple ideas."
Will the bookstore owner be moved? Not to mention whether Liu Jue and Mi Meng are obviously moved. Mi Meng also ran back to the bedroom and took out paper and pen, preparing to record Teacher Yao’s speech in detail.
In contrast, Liu Jue was much smarter, so she took out her phone and started recording.
As the eyes were watched by three pairs of eyes, Yao Yi took a sip of the hot tea served by Mi Meng with both hands, and spoke like a master preaching.
"Your current situation is like starting a business but not having initial funds. You need investors to help you. If you want to impress investors, it is not enough to just polish ideas. If you get creative, you can find more reliable people to cooperate. In order to impress investors, to tie investors up and not be thrown away, it is necessary to let investors see your competitiveness and let investors understand that you are irreplaceable."
"As for your situation, I think to convince the bookstore owner to invest in you, we must start from two directions."
"First, when talking about products, the bookstore owner is also a businessman. Businessmen generally do not reject profitable business. If she is resistant, it may be because she thinks that milk tea and coffee are too vulgar and have too low grades, and are not worthy of Baixiang Bookstore."
"Then you should talk about the integration of cultural sentiment and service spirit, giving customers a more comfortable reading environment, reading books is thirsty, and there are drinks to drink. This is meticulous care for readers. Is this tacky? Not tacky. Suppose on a lazy afternoon, you want to spend your time with a good book in your hand, and be able to sit in a bookstore with the same seats and enjoy coffee and read books. Isn't this a comfortable romance?"
Mi Meng and Liu Jue looked at each other, and there was no reason to refute them.
“What about the second one?”
"Second, talking about concepts, adding profitable projects is just a step towards commercialization. Now that Shangjing's housing prices are soaring, commercial real estate prices are about to double. How can physical bookstores survive if they do not follow the path of commercialization? Commercialization is not a big deal. In fact, bookstores are also trading businesses that clearly mark prices. For a long time, bookstores have paid more attention to the communication links and ignore the transaction links. The combination of homemade bookmarks and paid reading spaces can hit this pain point."
"Since the bookstore owner took the initiative to invite you to sell bookmarks in the store, it means that she is not opposed to commercialization. So, as long as I understand the two points I said thoroughly, it should not be difficult to convince her. As for how to make her willingly pay for the preliminary costs and training fees for you, Sister Liu, why did the bookstore owner not ask his clerk to make DIY bookmarks after seeing the business opportunity of DIY bookmarks, but took the initiative to find you to cooperate with?"
"Because..." Liu Jue glanced at Mi Meng, then looked down at his long legs, as if he had guessed the answer, but was embarrassed to speak.
"That's right, because Mi Meng and you are beautiful and have outstanding appearance are an advantage. If you sell bookmarks, the sales volume will definitely be better than that of ordinary clerks. Similarly, if you sell drinks, the sales volume will definitely be better."
After Yao Yi finished speaking, she put down the teacup. Mi Meng brought the teapot attentively and added another cup of warm tea. Liu Jue exchanged glances with Fan Li and said to Yao Yi: "Suddenly I feel that it is really a pity for you to teach English. You should talk about business training. There are at least thousands of thousands of lectures. Today, the class I and Meng Meng listened to is worth a thousand gold."
I heard this, do you want to pay the tuition? Yao Yi was thinking about what benefits he could get when he heard Fan Li say something serious and thank him.
What and what?
Liu Jue rolled his eyes to Fan Li and said seriously to Yao Yi: "When Mengmeng and I make money, don't refuse our gratitude."
"Let's talk about it then, oh, it's very late, there's still class tomorrow." Yao Yi laughed and was about to go back to the room to sleep, but was stopped by Mi Meng.
"You wait, wait."
After Mi Meng said that, she hurried back to the bedroom and closed the door.
Yao Yi was confused and didn't understand what she was asking her to wait for. After two minutes, the bedroom door opened and a pink student girl with two ponytails walked out.
"You still have a high school uniform?" Yao Yi was surprised.
"Hehe." Mi Meng smiled at Yao Yi, and suddenly bent down and bowed ninety degrees, "Thank you, Teacher Yao!"
"Um?"
Seeing the elegant arc of long hair tied into a ponytail, Yao Yi was rarely stunned.
"How is it?" Mi Meng asked, "My thanks is very sincere, Teacher Yao?"
this……
Chapter completed!