Chapter 211: An Arrow Piercing the Heart (5000 words)(1/2)
As one of the five municipalities directly under the central government in China, Shangjing City has an administrative level that is comparable to that of the provincial level. Most of the leadership levels are high-level, which is half a level higher than the leaders of the same level in general provinces.
As the leader of Shangjing administrative media, Shangjing TV's status is naturally rising. The coverage area of satellite TV is wider than that of ordinary provincial TV stations, and can even radiate to other provinces.
Even remote farmhouses at the junction of Shangjing and neighboring provinces can be clearly received by Shangjing TV Channel.
"Mom, I want to watch TV. The TV series is about to end tonight."
"Okay, you can work after you finish watching."
Yaya happily put down the shoulder pole taller than her and rushed into the house happily. After a while, noisy TV sounds came from inside.
The mother outside the house piled up the corn in the yard and thought about how many trucks to be towed out for sale.
When the final price was calculated, a smile appeared on her dark face. This year, the corn harvest was a bumper harvest, which finally gave her family a sigh of relief.
"Mother!"
Yaya ran out of the house.
The mother said strangely: "What's wrong? The TV is not good?"
"No, mom, I just read the advertisement for looking for a house! Call me quickly and ask my brother to try it out."
Yaya shook her hands and feet anxiously, urging her mother to call her brother who was struggling in Shangjing.
“Is it reliable?”
The mother was a little worried, but she still called her son.
What if it works? What if it can help my son?
Yaya snatched the phone: "Brother, I saw an advertisement for renting a house on TV. Yes, it's true. If you want a home, come to Yaojia.com."
"You go and try it, what if it can be done?"
"Okay, I'll listen to my sister, just try it."
The brother who played the dinosaur doll far away on the streets of Shangjing smiled honestly, and his heart felt warm. He began to search for Yaojia.com online according to his sister's request.
If he can really find a affordable and suitable house here, his chances of staying in Shangjing will increase his slightest.
After a long time, he finally got up, wiped his forehead sweat, then put on a dinosaur hood and stood in the crowd, but he was worried about the shared single room he saw on the simple ap page of Yaojia.com that only costs 300 yuan a month.
The decoration is very poor, the room is also very small, even only three meters by two meters, and only one single bed can be placed.
But that is exactly the location you want, close to Shizhong District, and you can work part-time in the downtown area as soon as possible after get off work.
This is more important for young people than the hardcover packages in the suburbs.
In order to find such a small house, he has been running behind salesmen from many agency companies for nearly half a month.
Now when others see him, they get annoyed and roll their eyes on him. They want Shizhong District and cheaper, why don’t you buy lottery tickets?
I must... I must gain a firm foothold in Shangjing!
I must let my sister go to college!
In the dinosaur doll, the young man clenched his fist hard.
...
"One hundred and fifty-six!"
Liu Jue proudly announced this number. The senior female executive who had seen the storm and waves was as excited as a little girl at this time.
Within two hours after the TV commercial was broadcast, the customer service phone number of Yaojia.com received 156 consultation calls.
At the same time, the number of clicks, traffic, and customer stay time of the website are increasing significantly.
She has never seen such an increase in her career for so long.
"marvelous!"
Mi Meng's eyes turned red, and the pleasure of giving would eventually be rewarded, slight stimulating her, which was a taste she had never experienced before.
Is this the feeling of success?
It seems to be really good.
Yao Yi smiled and said, "Don't be too nervous or too excited. This is just the beginning. In the next three months, our advertisements will be broadcast every day. For the reputation of Jia.com, it will become louder day by day."
Yu Weiwen looked silly and just an hour later he had arranged a survey plan for his staff next two days.
His task is very heavy. As website traffic explodes, new housing sources will also show a boom.
The company has not started to make a profit yet, and its main task is to be responsible for the audit team.
The marketing department review team must do their best to ensure the quality of the properties presented on the website, which is a key step in user experience.
Many companies are in the face of sudden explosion of growth in traffic.
The traffic has increased, but the user experience has decreased, and the reputation has disappeared.
Yao Yi knew this truth well, so he was very concerned about the quality of housing resources, and he was constantly putting pressure on Yu Weiwen.
Yu Weiwen understands that if he continues to follow this progress, his department must be expanded, otherwise there will be insufficient staff at all.
What is nervousness, it doesn't exist.
You Jialuo also looked proud. When she settled the shooting funds with Yang Chengzhi, she slashed the other party with 20,000 yuan.
Yang Chengzhi originally offered a cost price, and the market price of 200,000 is only 120,000 yuan. If this knife continues, I may lose some money.
"Leave a group of people on standby for 24 hours to answer the phone. From now on, the company's customer service department will implement a three-shift duty system, and then expand the recruitment of five customer service personnel. Mi Meng is responsible for the speech training. Others will go home to rest and get off work and keep me up. We have a big battle to fight."
Yao Yi disbanded the meeting.
Business struggles are never temporary, but lifelong rise and fall.
With the launch of advertising, Yaojia.com's reputation will continue to rise and its market share will continue to increase.
As each other disappears, the market share of Zaofang.com will gradually decrease, and Wang Hui will be under greater pressure.
If you want to relieve the pressure, you must make a move to compete with Yaojia.com for the market.
The counterattack of Zaofang.com is inevitable, and in order to destroy Yaojia.com in one fell swoop, it will do whatever it takes to fight back this time.
If defeated, the corpse of Yaojia.com will be gone.
But if you escape from the sky or even rebel against the generals, your future will be the sea of stars.
Yao Yi smiled slightly. He wanted to let Fangzhang.com fight with him, and also posted a large number of TV commercials to play against him.
In this way, even half of the favors on the TV station will be paid back!
And only when Zhaofang.com and Yaojia.com are really scrambled, will everyone realize that Yaojia.com is the mortal enemy of Zhaofang.com.
The so-called mortal enemy has always referred to competitors at the same level.
After today, at least in the hearts of ordinary people within the Shangjing area, Yaojia.com and House Search Network are of the same level.
When people formed such an idea, their strategic success had been declared.
Yaojia.com is like a clever boxer, while sounding the counterattack horn, he gave Zafang.com a fierce punch from another dimension, leaving a strong and fatal scar.
The war has come to a white-hot stage!
...
As Yao Yi expected, Wang Hui was not only restless, he was not even worried about dreaming.
Wang Hui is not a fool, on the contrary, he is more cautious and has a more thorough thought than the managers of other branches.
In order to deal with Yaojia.com, he has invested 15 million yuan to ban all advertising channels except TV.
Faced with the advertising flyer offensive of Yaojia.com, he immediately invested several times the part-time jobs of Yaojia.com and copied the activation code form.
However, he failed to grasp the essence of the activation code cashback. The cashback plan he prepared for part-time staff was killed in the head office, resulting in the unsatisfactory results.
Wang Hui was speechless. You all gave me a budget of 20 million yuan. Did you shoot me for a mere 1 million part-time staff’s cashback expenses?
But he was also helpless, it was his constraint.
As Yao Yi said when he tried to win him over, no matter how capable he is, he must be controlled by others.
At that time, the friend he had made with the headquarters even called him to give him a blowjob, telling him not to think of such ideas. There were rumors in the headquarters and even suspected that he deliberately made the originally transparent expenses opaque, so that he could get kickbacks from them.
How could Wang Hui feel wronged? Can I be such a person?
But he had no argument.
He also tried to find someone to find Yao Yi's bottom, and what he received was a ruthless warning, warning him not to cross the line.
From then on, Yao Yi became Wang Hui's nightmare. He sent someone to find out about Yao Yi's news before he got off work every day.
Without the news of Yao Yi, he was not even at ease in his dreams.
When someone told him that the advertisement of Yaojia.com appeared in the prime time of Shangjingwei Video Channel, his first reaction was the word "Impossible".
It was not until someone delivered the recorded advertisement to him that he woke up like a dream, frightened and sweated like rain.
He really didn't expect that Yao Yi, the young man, had such courage.
The cost of TV advertising has been calculated in advance. Generally, TV stations have advertising fees of up to thousands per second during prime time. They are definitely a big money-burning player. The cost-effectiveness is not advantageous compared to other channels.
To be continued...