Qingxiang laughed and said, "Then he is devoted to you! To be honest, he is going to come from the United States to Yunzhou, and I didn't have much hope at first. But he has rich global brand management experience.

After Baojie's mid-range market performance declined, he changed packaging, precise marketing, and launched mid-to-high-end products, achieving good results.

Ade was poached to the donkey brand and went to the market to promote donkey brand store to second- and third-tier cities. This person is unconventional and dares to think and do it.

I just didn’t stay in the donkey card for long. At that time, the media reported on the physical cause. I didn’t know it was this disease! It was a crime in your hands! This is!"

Qin Kong was speechless, smiled, nodded, "He really knows the market very well. He told me a lot, thinking that we should focus on the North American market first."

"Yes." Qingxiang nodded, "Although we have become famous in Europe, the largest market for any high-end brand is in North America. Like Asia, it is mainly the Yanguo market. Japan and South Korea themselves have their own consortiums that are very strong and are not easy to enter.

Europe is the birthplace of many brands, and it is also the biggest local brands.

There are many immigrants in North America, but they have no foundation, but they are innovative, have a high standard of living, and have strong consumer awareness. They have developed technology and many high-tech products, and almost all other consumer products rely on imports."

Qin Kong nodded, "He is the same as you said."

"And he has been in the United States and Baojie for many years, and is very familiar with the North American market. With global management experience, he is relatively familiar with every market."

"Um."

"I know that such a person is because of Guqi, a competitor of Donkey Brand, who poached the general manager of the food department of United Lihua. Sales rose sharply and surpassed Donkey Brand. So Ade poached Jodia from Baojie's cleaning department."

"Ah!" Qin Kong widened his eyes, "So that's how it is!"

"Yes! As soon as Jodia joined, Ade officially announced it. It was obvious that he used fast-moving consumer goods talents to fight fast-moving consumer goods talents. At that time, all parties were looking at what changes Jodia would bring to the donkey cards, but he resigned after three months of taking office."

"This resignation is probably forced."

"Yeah." Qingxiang nodded, "No wonder he immediately agreed when he heard that Yun Shang, who was responsible for you, came to be the president."

Qin Kong smiled, "What would you think if Ade knew he came to me?"

Qingxiang laughed and said, "What can you think? These professional managers were originally snatched by major brands. And we didn't dig them directly from the donkey brand, because Ade didn't want them.

At that time, Jodia will lead Yunchang and the store will be opened next to Dupai and Diao. Only when the sales are higher than Dupai and Diao, will Ade have ideas."

"Hahaha..." Qin Kong picked up the store address of his circle and stared at him in shock, "Damn it! It's really! He isn't for revenge, right?"

Qingxiang smiled and looked at the shopping malls that were circled by Jodia, and the storefronts with donkey cards and Di Ao.

"No. The brands under Yideng Group are also competitive. The director of the donkey brand and the director of Di'ao have to give you advice or praise. It's very interesting to drive near them. Jodia must have thought of this. You know, people like to watch gods fight."

Qin Kong covers his face. The new president is awesome!

Qin Fangyun shouted inside: "It's time to eat!"

As soon as the two of them entered, Chen Ying was serving dishes diligently like a husband.

Qin Kong praised: "Teacher Chen, it's not bad!"

"Yes!" Chen Ying said humbly, "I can only do the job of serving tea and pouring water. I won't come to me for the company's business in the future."

"Get out!" Qin Kong sat down and smiled, "Jodia has confirmed the store location. We'd better go on a business trip together, take a look at the store on the spot, and come up with the final design drawings."

Chen Ying turned a blind eye and scooped chicken soup himself to drink it himself.

The three of them also started to eat.

Qin Kong said: "But what Jodia said today is worth pondering. He said that the consumers in Yan Country pay attention to grade, while North American consumers pay attention to quality. He also said that the consumers in Yan Country are immature."

Qing Xiang nodded, "This is also an important reason why Yanguo enterprises and Yanguo brands want to go out. This kind of psychology is normal. The economic foundation determines the superstructure, and everyone generally believes that foreign ones are better.

When the Yan Kingdom brand became famous abroad and when the Yan Kingdom enterprises became multinational groups, consumers in the Yan Kingdom would no longer look up to the high-ranking foreign brands.”

Chen Ying said: "Some people just suffer! That's why American economists have come up with ideas that they should not sell all luxury brands to Yan people, and that they can sanction Yan countries."

Several people laughed.

"I really believe that if all luxury goods are withdrawn from Yanguo, purchasing agents will be more prosperous. There will be more people going abroad to buy," said Chen Ying.

Several people sighed.

"Although luxury brands are reluctant to give up the Yanguo market, it does not affect their superiority and face the Yanguo consumers with a charity attitude. They know what service attitude is towards consumers in other countries.

This is mainly because luxury goods have just entered Yan Country, and everyone has some money to use this as a symbol of status. You are begging him and begging him to send you an identity mark. So the more limited the quantity, the more cold the people are, the more they are, the more they are. "

Several people nodded.

"But Jodia said that Yun Shang will also attract sought after when she enters the United States." Qin Kong said.

Qingxiang said: "It's crazy for Americans to chase brands they like, but they don't treat them with high standards. Because they have a strong sense of self. No matter how much they pursue, you must have a good service attitude and a complete after-sales system."

"Yeah." Qin Kong said, "Today, Jodia said that consumers in Yan Country are so easy to talk to. So the merchants also don't make a fuss or compensate when they encounter problems. They make a fuss or a small compensation, and make a fuss or a big compensation!

Don’t focus on product quality and compliance with laws and regulations, but on expecting consumers to speak well. If you are easy to talk, you have to just live by it. If you are not easy to talk, you will lose money and will never change fundamentally.

Now some international brands know that Yanguo consumers are easy to talk to, reduce the quality of the Yanguo market, and the after-sales service for Yanguo consumers is not that good."

"Consumers are growing up with the national economy." Qing Xiang said, "There are many reasons here. Of course, the most important thing to be hit is those urban dramas and marketing accounts that promote this concept, Internet celebrity bloggers, and many celebrities.

The chain of contempt is hyped and contempt all day long. What brand is used to make you feel identifiable? That's why fans think that second- and third-tier celebrities are not worthy of wearing first-tier big-tier clothes. The more they can't afford it, the more they defend the hierarchy!

They are really dirty! Those social elites compete with their big bags every day, are they crazy? Who is really busy with careers and put their energy into this every day?

Getting the president’s wife first is really too important to think about the president’s wife! A group of young girls who are just starting to enter the workplace don’t focus on their work. They look at the brand every day to see which executive and which client has the opportunity to get close to them.”

Qin Kong smiled and looked at Chen Ying, "Mr. President, what do you think? How is the president feeling when he is around? Is anyone here to curry favor with you?"

Chen Ying kicked him.

Qin Fangyun smiled and looked at them lovingly.

"There is a group of people who regard this as a workplace bible! It's simply a workplace nerve!" Qing Xiang said, "I don't even bother to take a look when I encounter this kind of thought."

Qingxiang sighed, "Whose career is blowing and the wind is getting up by the pillow! Who is not a map made up bit by bit? So some people still have feudal ideas."

"But there is such a person." Qin Fangyun said.

"Yes, but it is definitely not a multinational enterprise." Qing Xiang said, "A business manager should have his own plans and ideas, and it is not a project that his family can determine just a few words. Such a company can only go bankrupt, just like an ancient dynasty in which the harem interferes in politics."

Qin Kong and Chen Ying both laughed.

"Long live the Queen!"

Qingxiang laughed and said embarrassedly: "I saw many entrepreneurs with a small structure. When I met family and friends, I changed my mind, and when I met consumers, I also asked them to solve the problem. There was no rigid rule.

It seems that I don’t have my own code of conduct in my mind, so I’m very casual. So many companies can’t get out, but they still have the management model of home workshops.”

Several people nodded.

"Even Guqi from abroad, isn't he still falling in the family workshop? Including the brands acquired by Atelde. So now large groups have hired professional managers. They don't participate within the family, and only enjoy dividends.

Yunhua's system is now in line with the international community, and everyone's behavior has a system to follow. Fair and transparent. When Geordia comes, he has rich experience in multinational enterprise management and will also establish a complete system for Yunshang."

"Yes." Qin Kong nodded, looking forward to it!

In the evening, Qingxiang looked at the report from Yunshang Marketing Department, and Qin Kong and Chen Ying discussed the store design together. Qin Fangyun practiced the guzheng. The cats ran around in the fitness area.

The next day, Qin Kong was thinking that he didn't know if Jodia was familiar with him, so Jodia ran to the store.

"Mr. Qin, I have held video conferences with various departments, met them, and learned about their current work progress." As he said that, Jodia took out a report, "For you to make it more convenient for you to see, I asked Secretary Zhou to translate it into Chinese."

Qin Kong opened the file, complete! Clear! Understand!

I couldn't help but breathe a sigh of relief, and the strings that had been stretched to my body seemed to be relaxed.

Jodia held meetings with each department and learned about the supervisors and team members.

I made a mind map and explained the priority of the project, the return, risks, and the KPI assessment.

The project execution progress and time, as well as tracking plans were implemented.

I also spoke to the fabric supplier.

One day, he touched Yun Shang up and down.

Qin Kong was very satisfied and raised his head, "I am very happy that you have sorted out our team so quickly."

Jodia smiled and said, "The work assigned by Director Qin has been very clear. I specifically checked the work of the production department and customer service department. The three departments instructed by Director Qin are very efficient in linking.

The marketing department is also very fast. The administrative department has done a good job in all aspects of guarantees. Today I will confirm my assistant and will work hard to learn Chinese in the future to communicate with employees better. The administrative department has helped me find a residence opposite me."

Qin Kong smiled, "No, very close, have you washed your hair?"

“Washed.”

Jodia also smiled and said, "I want to discuss with Director Qin today and formulate a company's development plan for the next year and next five years."

"You go to the company first and go to my house for dinner tonight."

"Ah!" Jodia's eyes lit up, "Is it OK?"

"Yeah." Qin Kong nodded, "It just so happened that Qingxiang and Chen Ying were both in my house. Chen Ying is also a member of Yunshang's board of directors. We can discuss the company's development plan, including a cooperation agreement with you."

"Okay." Jodia nodded and left Kongfayi happily.
Chapter completed!