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Chapter 552 Team up with Softbank

During the online awards of friends, Wang Qinian and other senior executives from China were not idle.◇↓, however, the specific work was arranged so that the team below could complete it. Wang Qinian was testing the market and making major strategic investment decisions.

During this period, my partner company visited hundreds of companies in Japan, including publishing, music, animation, film and television, games and other companies.

After communicating with a lot of companies, my partner company reached a cooperation with a lot of cultural giants such as Kadokawa Bookstore, Shueisha, Primary School Pavilion, etc. I obtained light novels such as "Magic** Catalog", "Sword Art Online", etc., but I did not get the more popular copyrights such as "One Piece" and "Naruto".

Of course, after obtaining the copyrights of "The Forbidden Demon", "Sword Art Online" and "Attack on Titan", Wang Qinian was already very satisfied. After all, the animation adaptation of these two works later, the value of copyrights is completely comparable to the "ATE" series.

Especially the theme of "The Forbidden" is very powerful, not only with the value of animation adaptation, but even Wang Qinian judged that his live-action film and television adaptation value also has huge potential.

After all, after the anime adaptation of "The Forbidden" was successful, the calls for live-action film and television adaptation have surged. Unfortunately, the original author Hippo made a lot of money by selling books, and even the anime adaptation wanted to stimulate the sales of his novels.

"Attack on Titan" is also an unprecedentedly successful animation adaptation, but later, the adaptation of a live-action movie was messed up and turned into a pool of shit. It can be seen that the ag production ability in Japan is very strong, but the ability to adapt anime movies is still relatively weak.

But my friend happened to be the other way around. He has very strong adaptive ability in live-action film and television, and his directors and stars gather. But the best IP reserves in his friends are insufficient.

It is already possible to rely solely on the IP of the domestic online literature market in China. It is timely possible to temporarily meet the domestic market. However, if you want to have an influence worldwide, the IP of Japanese animation may have an influence that exceeds that of domestic online novels.

After signing a series of copyright cooperation agreements in succession, the company has already included more than a hundred popular IP copyrights in Japan.

Of course, the only ones that can be attracted by Wang Qinian for the time being are his own company's "One Punch Man", as well as "The Forbidden Forbidden", "Sword Art Online" and "Attack on Titan" which have obtained the adaptation rights.

...

Cooperation in copyright is just a small fight for Japan's capital market and mainstream public opinion industry. It is not a big deal.

Many people are complaining, is Wang Qinian a otakus? He went to Japan to invest in things that are interested in at home?!

Even domestic media said that Wang Qinian invested in Japan because the domestic animation industry was underdeveloped and it was difficult for him to meet the standards of his comic-adapted movies.

However, Wang Qinian soon broke everyone's emotions and made people realize that Wang Qinian is a big capitalist, a capitalist who does big things!

On November 1, 2011, Wang Qiinian, chairman of Xiaowo Company, and SoftBank President Masayoshi Son jointly announced that the two had reached a super strategic cooperation project. Among them, SoftBank spent 100 billion yen to invest 20% of the equity of Xiaowo Online (Japan) company.

At the same time, the sales agency rights of the phone3 and pad2 of Xiaomei Company in Japan were also entrusted to SoftBank.

SoftBank promises that the order quantity of phone 3 will reach 2 million units. If the .phone 3 is sold well in Japan, the order quantity of next-generation phones will only be more in the future.

The orders for pad2 reached 500,000 units. After all, SoftBank is the main business of telecommunications. Mobile phone sales are more conducive to its growth in the number of customers. As for tablets, they can only be regarded as a novel toy and have little incentive to the operator's main business.

After the behind-the-scenes negotiations were completed, the two sides quickly announced the news.

Wang Qinian, the founder of Xiaopeng Company, stood side by side with Japanese richest man Masayoshi Son. After the scene of signing the agreement turned into news, the entire Japanese market was alarmed all of a sudden!

The wolf is here!

Chinese mobile phones have entered the Japanese market!

Once very prosperous. Due to strategic failures, the leading Japanese mobile phone manufacturer in Asia not only gradually lost its global market, but also gradually began to be captured by mobile phones from the United States, South Korea and other countries.

At present, Japanese manufacturers are still suppliers of many components, such as high-definition cameras, touch screen components, batteries, memory cards and other products. Japanese manufacturers still have a high market share.

However, as a more critical brand of whole phones, Japanese mobile phones, including the most awesome Sony, are now inequality brands.

In fact, the market share of Chinese manufacturers in Japan has also increased year by year. For example, ZTE, Huawei and other manufacturers have successively entered the Japanese market.

My friend's mobile phones have also entered the Japanese market before, but they are not customized versions of the operators, so it is difficult to open up sales. After all, for Japanese consumers who worship the strong, Apple, which has higher fashion value, may be more interested in them.

Samsung is not as fashionable as Apple, but Samsung has become the largest advertising tycoon in many markets around the world. Under the advertising bombing strategy, Samsung has also become the popular mobile phone brand second only to Apple.

It’s not that my friends have no money, but if they want to spend money like Samsung, they still have to hesitate. In the end, they decided to use the operator’s customized mobile phone strategy to save capital and open up the situation the fastest.

Compared with traditional mobile phone sales channels, a more powerful sales channel is undoubtedly the operator customized version.

After all, most mobile phone users, especially new users, do not choose mobile phones in the mall, but based on the recommendations of mobile phone operators. After gradually changing multiple phones, they gradually began to have certain personal requirements for mobile phones and started to choose mobile phones by themselves.

As Japan's second largest telecom operator, SoftBank's base stations, signals and other functions are far inferior to Japan's largest telecom operator ntt. As a challenger, SoftBank naturally needs to launch more celebrity terminals, preferably exclusively sold celebrity terminals.

At present, the structure of Japan's telecommunications industry is that ntt and its subsidiary ntt doo occupy more than 40% of the market.

Of course, in fact, ntt's market share was higher in the past, but under the suppression of antitrust laws, ntt's development in recent years has been suppressed.

Therefore, SoftBank gradually rose after the later period. SoftBank is currently the second largest operator in Japan, but its signal coverage is far less extensive than NTT.

In order to surpass NTT, or to make a way out under NTT's suppression, SoftBank has continuously introduced some popular celebrity terminals, such as Canada's BlackBerry. Before the touch screen phone appeared, SoftBank has formulated a disagreement payment package for BlackBerry phones by introducing BlackBerry phones, gaining a large number of student users.

Later, BlackBerry was no longer popular, and SoftBank signed an iPhone and Apple's terminal also brought SoftBank a large number of incremental users.

Now, the introduction of phone3 is the exclusive agent of this celebrity terminal, which is no less popular than iPhone3. It is naturally possible to bring new user increase to SoftBank.

"SoftBank's customized version of phone3 will adopt an installment package." Son said, "Japanese users pay 980 yen per month and pay in installments for 24 consecutive months to get a 4.5-inch phone for phone3 for free. The package includes monthly call time, text messages and traffic and other value-added services. For phone3 users, there is 5g of package traffic every month. In addition, friends online apps are free of traffic fees!"

Suddenly, the whole scene was shocked!

"So cheap?"

“It’s much cheaper than Apple!”

"Can't mobile phones be shoddy, right?"

This means that Japanese users can get a phone3 by paying more than 23,000 yen within 24 months. This price is less than half of that of an Apple phone. In terms of hardware, the phone3 of Xiaomeng Company is only more powerful than Apple's new phones during the same period.

As for the free phone fees and traffic in the package, it can only be considered free. (To be continued.)
Chapter completed!
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