Chapter 92. Conquering the Second Ancestor
Seeing the fat man showing off his feelings, he said that he had feelings for the bookstore and how he was good at publishing, carving and printing. If he had not had to give up, he would not have been betrayed even if he was beaten to death.
The fat man spoke with emotion, and Liu Wenyang could clearly hear it. In the final analysis, he wanted to take the opportunity to raise the price.
So Liu Wenyang nodded and said, "Understand, after all, it is the ancestral property, and it is impossible to change hands just so simply!"
"It's good that the young master can understand! To be honest, if I hadn't been forced into a dead end, I wouldn't have discussed a deal with you!" The fat man acted as a gesture to wipe his tears.
Liu Wenyang smiled and said, "Okay, let's talk about the price..."
The fat man wiped his face and his eyes rolled, "You are the buyer, my seller, you still have to pay for this price. Since ancient times, it is said that "buying and selling are not the same." The price I think is not necessarily what you think of, and the price you think of is not what I want; so you should open a mouth first and let me listen first. If the difference is too far, we will avoid opening each other. On the one hand, we will not hurt the harmony, and on the other hand, it will save time."
Liu Wenyang smiled and said, "Then it's eight hundred taels of silver. What do you think?!" Eight hundred taels of silver were equivalent to more than 500,000 in his previous life, which was also a considerable amount.
The little fat man burst out laughing: "Eight hundred taels? Mr. Liu, you must be joking! I have more than eight hundred taels in one shop, not to mention the workshop behind and my old customers who have been arrested in prison!"
Liu Wenyang: "That's one thousand taels!"
Little fat man: "We are a century-old shop!"
Liu Wenyang: "One thousand two hundred taels, is it okay?"
The little fat man glanced at Liu Wenyang: "Apart from being a century-old store, we are still golden signs!"
Liu Wenyang took a deep breath and said, "The last price is 1,300 taels! No more!"
One thousand three hundred taels were put into nearly one million in the previous life. It can be said that buying one is more than enough.
The little fat man swallowed and spitted: "I said it. This is a century-old store with a golden sign..."
Liu Wenyang stood up and left.
The fat man was anxious and hurriedly said, "Young Master, stay! Stay!"
Liu Wenyang turned around and said, "Since we can't reach an agreement, what's the use of staying?"
The fat man smiled flatteringly and said, "Actually, you just need to add a little more, and that's enough! Haha! Everything is easy to discuss, right?!"
Liu Wenyang smiled, "Okay, I'll add another 700 taels and make up 2,000 taels!"
"What?" The fat man's eyes were almost falling out. I thought Liu Wenyang could only add dozens of taels of silver, but I didn't expect that he was so generous.
He is so rich, who else can he kill him?! The fat man's drool is almost leaking.
"But I have one condition!" Liu Wenyang smiled at the fat man with a greedy face.
"What conditions are you going to say, as long as I can do it, it will definitely satisfy you!" The fat man's breathing rapidly, and his eyes were full of silver ingots.
"It's very simple..." Liu Wenyang looked at him maliciously, "You can work for me for a year!"
"What?" The fat man's tone became much higher and sharper.
Liu Wenyang smiled, "What do you think? I don't know how to be a bookseller, so I need your help. It's just a year, and you can regain your freedom in a year. I will never stop you wherever you want!"
The fat man kept blinking his little eyes and staring at Liu Wenyang, as if he was guessing if he had a brain problem or was joking?!
"Why? Why did you choose me?" said the fat man, "You know, I am a famous prodigal. I have only taken over the Buyi Bookstore for three months and I have become like this?"
Liu Wenyang smiled and said, "First, the person who can defeat his ancestral property in such a short time is either a fool or a genius! Second, the person who will ask me this question instead of directly agreeing will definitely not be a fool! Third, your cucumber is very interesting. A person who can grow such fruits and vegetables in such a season is definitely a genius!"
After saying this, Liu Wenyang looked at the fat man Hu Gua, "So, to sum up, what is your lord in my eyes? It's about to come out!"
The fat man also smiled, took a big mouthful of cucumber, and said, "I didn't expect that I could help so much if I plant any cucumber!"
Liu Wenyang: "Then do you agree to help me?"
The fat man scratched his head, "Although I am a greedy person, if you can give me some more reasons to convince me, maybe I will promise you."
Liu Wenyang: "Is the reason... don't you want to prove that you are not a prodigal? Do you want to be looked down upon for the rest of your life? Do you want to see the property left by your ancestors ruined in your hands? To put it bluntly, even if you are shameless, your dead father is still shameful, and the ancestors of your Hu family are also shameful. A man and a real man do something and do not do anything. Look in the mirror and see if you want to be a waste and make people point at the nose and scold them. Or are you willing to do something big and create a foundation that is even larger than your ancestors, so that you can truly understand that your Hu Gua will not only make a fortune, but also reorganize your family and soar into the sky!"
These words are very intense and powerful!
The fat man Hu Gua suddenly felt that the room was so hot, and she was wearing a long cotton coat and a long gown she was wearing.
The provocation method, this guy is using the provocation method!
Hu Gua tried hard to squeeze out her smile, "You are very good. I was almost moved by you, but it was still a little short of time!"
Liu Wenyang smiled again, but his smile was very sinister. It was always difficult to tame a thousand-mile horse. It seemed that he was going to take out his trump card, so he said: "For the last reason, if you don't agree to me, then I will put all the debt collectors outside in. They may beat you to death or burn the fire here! Okay, you choose!"
The fat man opened his mouth and applauded for a while, "You are cruel enough! I'm convinced you!"
"Then you mean..."
"I just want to know, are you just having fun with my ancestral property? Or are you planning to do it?" The fat man no longer smiled and said with a serious face.
"How do you say this?" Liu Wenyang also curled his smile and said solemnly.
"If you just play casually, then I advise the young master to stop as soon as possible! It's not that this industry is so difficult. But if you don't care, you will be finished sooner or later. You will lose money like me!" The fat man sighed and said. "To be honest, when I took over this Buyi Bookstore, I was self-righteous and thought I had wonderful ideas and could make this bookstore bigger, but as a result, you saw it, and it was directly to such a situation!"
"Oh. I'm very curious about how you did it!" Liu Wenyang was really curious. It would definitely take some of the ability to make this fat man's century-old ancestral property like this.
"Hey, this matter is a long story!" The fat man sighed, then bit the cucumber before saying, "I was in this business for the first time, but when I saw the book trading boom, I had a bad idea and wanted to use this business to make a difference... So I wondered if I could collect money to help those grocery stores shout business, and what the top scholar Hong Guiling jelly was engraved with the words to attract customers and printed them on a piece of paper. Then I put them in the book to sell them, but who would have thought..."
The fat man said the man was unintentionally, but Liu Wenyang was shocked when he heard this. Damn, isn’t this a newspaper? This fat man is really a genius!
Then I realized that the fat man had a good idea, and it was really difficult for him to come up with such avant-garde idea in the Ming Dynasty.
You should know that the earliest newspapers in China were in the early Tang Dynasty. The "Dibao" was officially sponsored, and the main content was to issue emperor edicts, orders, royal dynamics, and news about the promotion, dismissal, appointment, and rewards and punishments of feudal royal officials. In the Ming Dynasty, they used movable type typesetting, and the Qing Dynasty changed it to "Beijing News". As for the earliest newspapers in China that had advertisements, it was founded in Shanghai in the late Qing Dynasty, and it was printed in glossy paper and lead type. In other words, newspaper advertisements did not appear until five hundred years later, but now... the little fat man in front of him was tossed out in advance.
But the fat man made a mistake. He carved the whole piece of paper with advertising slogans from various shops, which was not attractive at all and directly put them in the books to sell them together. Those who bought books were either serious scholars or illiterate farmers who liked to listen to some lyrics. Who would be interested in this boring storing?!
Therefore, this kind of advertising paper is directly discarded as garbage, or is taken to wipe its butt, and no one will take a look at it.
In this way, it was pitiful that the merchants and vendors who paid for the money were spent, but they had no effect. The business promised by the fat man before was booming and the number of customers became nonsense. Therefore, everyone surrounded him and wanted to settle the score with the fat man.
It’s a pity that the fat man advertised almost all the money he raised, but there was no money left to return it, so he was chased behind his butt and asked for debts...
After finding out the truth about the whole matter, Liu Wenyang couldn't help but shout, "The sky has eyes, and he actually met such a talent!"
With you, the publishing industry is just around the corner! With you, newspapers will appear five hundred years earlier! With you, these gold ingots and silver ingots are not coming yet? Hahaha!
Someone was shaking his shoulders and laughing, but it made the fat man feel confused. He was complaining, but the other party was laughing so evilly, is his head sick?!
Liu Wenyang also found that his emotions were a little high, so he restrained his smile and said with a reserved gentleman look: "What a pity, what a pity!"
The fat man was puzzled, "Why are you sorry?"
Liu Wenyang said: "It's a pity that your idea is very good, but the method is used wrong!"
"Ah, then how do you think you should do it?" The fat man was puzzled, and he didn't believe that Liu Wenyang could say anything.
Liu Wenyang smiled softly and said, "We will call the so-called "newspaper advertisements" for the time being. This newspaper actually also existed in our Ming Dynasty, the Beijing News of the official residence, which mainly publishes some edicts and orders, as well as official appointments and removals. However, there are no advertising slogans on it."
"It is not easy to make this newspaper advertisement well. Three conditions must be met. First, we must have the idea of attracting people to read, such as serializing some lyrics, commentary, and insider information from major commercial banks; second, we must have an ever-expanding distribution channel, not limited to just one town or a county town, and we must go out to make it bigger and stronger; third, we must be able to attract merchants, including merchants who advertise and merchants who help sell. Because only they are our real parents of food and clothing..."
When Liu Wenyang started speaking, the fat man was still careless and didn't listen. But gradually, he was attracted by Liu Wenyang's incisive arguments, but he felt that although every sentence he said from Liu Wenyang was plain, it was so incisive and insightful.
Until Liu Wenyang finished speaking, the fat man was stunned as if he was struck by lightning.
It took him a long time to come back to his senses and couldn't help but ask Liu Wenyang, "How did you know these?"
Liu Wenyang smiled. I can't say that I have eight hundred years of knowledge than you. Of course, I know astronomy and geography. I just evaded it: "Don't worry about how I know it. To be honest, do I make sense?"
"Of course it makes sense!"
“Is it feasible?”
"Of course it's possible!"
"That's good!"
“…?!”
The fat man blinked and said, "Then should we act now?"
Liu Wenyang smiled, "The timing is wrong. Now you have made Buyi Bookstore chaotic and your reputation is already bad. If you want to do this newspaper advertisement, who will help you?"
"What should I do?" The fat man was anxious.
"Everything is not urgent, take it slowly, everything needs to be discussed for a long time..."
"How to make a long-term plan?"
"Let's make the bookstore famous first!"
"So how to get it over?"
"Produce a book! Produce a good book! Produce the best book in the world!" Liu Wenyang was so proud.
The fat man's eyes were scattered, "I still don't understand..."
Liu Wenyang smiled mysteriously: "It's right that you don't understand. Okay, it's getting late. What you have to do now is to calm the public anger and pay off the debt you received!"
"But I don't have money!" the fat man spread his hands.
Liu Wenyang didn't say anything, and took out a night pearl from his arms and said, "This one can be exchanged for at least three thousand taels of silver..."
The fat man took the beads foolishly, but he felt that the beads were smooth and delicate, and the beads were bright and radiant, which was definitely a good thing.
"As for what kind of book you publish... you come here to get the manuscript tomorrow!" Liu Wenyang was about to get up and leave after he said that.
The little Tong Mingyue was bored and bored when she heard the two of them talking about business. She was yawning, but she saw Liu Wenyang up and hurriedly reached out to support him.
The fat man held the bead worth three thousand taels and asked in disbelief, "You gave me the bead like this, aren't you afraid that I will take it and run away?"
Liu Wenyang didn't look back, "You can run away from the ends of the world, but I'm not afraid!"
Fatty strange: "Why?"
Liu Wenyang: "Because I am very good at seeing things, if you are Monkey King, I am the Buddha of Tathagata!"
Fatty: "…?!What is this allusion?"
But immediately, the fat man seemed to remember something.
Look at photos? Liu Wenyang?!
Could it be that he is the famous...Little Liu Divine Appearance?!
Chapter completed!