"Who said no!" Zhang Ran also sighed and then said: "Although it was later proved to be a misunderstanding, the status and status between us and Liu Ling, the Weng Lord. With the other party's status and identity, it is as simple as killing Sankui as an ant. This is also the reason why my uncle asked us to confine us and keep us strictly confidential.

Moreover, although it was a misunderstanding, our tofu existence did harm the other party's interests. Even if Liu Ling himself didn't care, no one could guarantee whether the villains like her servants would use our lives as rafts to please Liu Ling to gain the reward for their fortunes."

He paused for a moment and continued: "A few days ago, Liu Ling was suddenly very interested in our pasta business, so he sent someone to find us Zhangli, saying that he was willing to buy it with a lot of money..."

Zhang Erniu's face changed: "So, was our prescription bought by someone?"

"Yeah!" Zhang Ran nodded slightly and said in a low tone: "People are the slaughter and I am the fish. If I sell it, I can save my life. Don't sell it..."

"Oh~" Zhang Erniu couldn't help but sigh after hearing Zhang Ran say this.

In fact, Zhang Erniu understood and empathized with it very much. A small businessman like him who opened a restaurant comes and sees him off every day. No matter who comes to the door, he must be careful, smiling, trembling, walking on thin ice, for fear that he will offend someone he should not offend if he accidentally offends.

Zhang Erniu, on weekdays, dare not even offend a minor official, let alone a noble figure like a prince and a prince!

Therefore, after understanding Zhang Ran’s situation and actions, Zhang Erniu not only did not mean to blame or complain at all, but instead comforted Zhang Ran and said, “When people are under the eaves, they have to bow their heads. Brother Ran, please be more aware of it!”

"I know this." Zhang Ran shrugged and nodded indifferently, then smiled and said, "This transaction was a little loss, but fortunately, it was not entirely rewarding. When Liu Ling made all the prescriptions obtained from us, no matter whether she admits it or not, she will owe me a favor in axiom.

So after this time, at least I don’t have to worry that she will continue to cause trouble for me.”

"But..." Speaking of this, Zhang Ran suddenly changed the subject: "Liu Ling bought our prescription not to make money. She planned to use it as a basis to invite her to make reputation. I don't think it will take long before she will make the pasta prescription public. By then, all the people in the world will learn how to make pasta from her for free. Therefore, we must prepare as soon as possible!"

"Ah!?" Hearing Zhang Ran say this, Zhang Erniu suddenly became impatient. He circled around the room several times, and kept muttering: "If the recipe for this pasta is made public, our business will definitely be greatly affected..."

"That Liu Ling is the master of the old man... It is definitely impossible to stop it... But if you don't stop it, the business may be ruined... What should I do?"

After thinking hard for a long time, Zhang Erniu still had no idea. Finally, he could only say to Zhang Ran with a bitter face: "Brother Ran, do you have a good idea?"

"Open a branch and seize the market! At the same time, stabilize your own advantages and expand the brand effect!" Zhang Ran instantly gave two solutions.

"Uh" When Zhang Erniu heard Zhang Ran's words, he was stunned for a moment. He thought about it for a long time, but he couldn't understand what Zhang Ran meant. After a while, he asked awkwardly: "Brother Ran, I understand this branch opening, but what does the market and brand mean?"

Zhang Ran also knew that Zhang Erniu would not be able to understand the meaning of the two exclusive words "market" and "brand" in the future, so he smiled and explained to him simply: "Now the Zhangji Restaurant has become famous in Xinfeng County, and the people in Xinfeng County are also rushing to buy our two pasta. Now we are enjoying the pasta market in Xinfeng County.

If this situation continues, whether intentionally or not, the people in Xinfeng County will have some recognition of our Zhangji Restaurant. Why are those old-fashioned businesses better than ordinary shops and more popular among the people? Because they have formed their so-called golden signboards, when others mention their names, they will subconsciously feel a sense of trust!

What we have to do is to make Zhang Ji a trustworthy golden signboard. As for the concept of brand, you can refer to Xinfeng’s wine. Why are there so many wine shops in our Xinfeng County? They sell so well? Isn’t it because Xinfeng’s wine is famous all over the world, so even outsiders want to try it? Xinfeng’s wine is our Xinfeng’s biggest brand! And our goal is to develop Zhang Ji into a brand that everyone knows and yearns for in the world, do you understand?”

"Oh, so that's it." After Zhang Ran's easy-to-understand explanation, Zhang Erniu understood a little, so he suddenly realized it.

Seeing that Zhang Erniu finally understood his words and was able to continue communicating, Zhang Ran breathed a sigh of relief and said, "The significance of opening a branch is that we can further amplify the advantages of the exclusive market. While not knowing how to make pasta, we can quickly seize the markets around Chang'an, such as Ba County, Duling, and other counties around Chang'an, as soon as possible, and erect our Zhang Ji sign there.

When the surrounding county towns are used to buying pasta in Zhangji, thus forming a certain degree of trust, it will not be so easy for others to challenge our position. At that time, even if Liu Ling announces all the prescriptions, most of the people will continue to come to us to buy pasta out of trust in Zhangji."

"This is a good idea!"

After all, it was a restaurant that had been open for more than two years. Although Zhang Erniu was unlikely to tell the truth like Zhang Ran.

But he knew an extremely simple truth, that is, while others have not yet, sometimes he can make more money by selling more goods.

Opening an extra shop will undoubtedly sell more goods and naturally make more money.

As for the word brand, although Zhang Erniu didn’t know much, he had worked in Xinfeng for so long and understood it a little. After all, Xinfeng’s wine is famous all over the world, and many foreign merchants who come to visit will come to taste Xinfeng’s wine after arriving in Xinfeng.

Zhang Erniu's restaurant also sells wine, so he can naturally experience the various benefits brought by the four words Xinfeng Wine.

After pondering for a moment, Zhang Ran suddenly took out five golden cakes from his arms and put them in front of Zhang Erniu and said, "Thinking of doing the above two points to stabilize our advantages, we must act quickly, so I plan to invest 50,000 yuan to open branches in Baling County and Duling County at the same time."

"Fifty thousand yuan..." Zhang Erniu saw that Zhang Ran had taken out all the golden cakes, and knew that if he didn't show up, he would probably be kicked out because he couldn't keep up with the rhythm. So, he immediately gritted his teeth and said, "I can't afford that much money for the time being, but there are still 20,000 yuan. Let's do this, I will pay 30,000 yuan to support you, and at the same time, I can only account for 20,000 yuan for the new shop!"
Chapter completed!