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Chapter 982 Huaying Group(1/2)

In the end, Director Li did not immediately give Yang Ming a clear answer. After all, it was related to the company's publicity plan, and he had to go back to discuss it with his subordinates.

Although movie advertising only accounts for a part of Geely Auto's annual publicity plan, because of the huge brand influence brought by "Transformers", everyone at Geely Automobile Company has also realized that in a successful movie

Product placement is of great help to a company's brand image and popularity.

Moreover, with current movie advertising placements, it is not like before where you only had to pay a few million to get certain movie shots, at least not for Yang Ming's movies.

If you want to embed advertisements in the movies shot by this person, it is estimated that it is impossible to start with less than 100 million.

In other words, in the entertainment industry, only this young genius can speak so widely.

When Yang Ming heard Director Li's answer, he was not dissatisfied, nor did he say any more urging words. After all, this was related to the company's own internal planning and strategy, and it was hard for him to say anything.

If Geely Auto really wants to place advertisements in both the "Transformers" sequel and "The Fast and the Furious", then the cost will be a large sum even for Geely Auto, and the other party will naturally have to act with caution.

Although Yang Ming does not have the script for "The Fast and the Furious" in his hands now, in order for Director Li to make a better decision, he still roughly described what kind of racing movie this is.

Compared with the Bumblebee as the protagonist's car in "Transformers", and there is a classic shot of transforming into a luxury sports car, there will undoubtedly be no "important supporting role" like the Bumblebee in the entire movie of "The Fast and the Furious"

on the screen.

Moreover, in the movie "Fast and Furious", there will definitely not be a sports car like the Bumblebee in "Transformers" where the most prominent feature is the Bumblebee.

Since it is a racing movie, there must be a variety of luxury sports cars. Even if Geely sponsors more, there will only be two or three models at most. The other sports cars will inevitably be classic models from other well-known car companies around the world.

Upon hearing Yang Ming's introduction, Director Li nodded, understanding what Yang Ming meant.

If the other party wants to make a racing movie, it will naturally not occupy a major position like in "Transformers". Even if there are models from other car companies, they will become the foil of Geely Automobile's Bumblebee.

In "The Fast and the Furious", if Geely Automobile joins, it will only have a few more scenes than other brands.

Yang Ming did not hide this, and also said that he would not change his mind because of the sponsor's request.

Director Li was not dissatisfied with Yang Ming's unusually direct attitude. On the contrary, he was extremely impressed. There are really fewer and fewer direct people like him in the modern business circle.

Yang Ming didn't wait too long.

Only two days later, Director Li called Yang Ming and told Yang Ming that if he wanted to make a movie about racing, Geely Automobile would still follow up and continue to be the sponsor of car advertising placement in his new movie.

After receiving the call, Yang Ming also expressed his politeness lightly.

But in his mind, he was very grateful to Director Li for believing in him.

Geely Automobile is such a huge company, and every decision involves the interests of all aspects. However, Director Li can suppress the voices of dissent and firmly believe in Yang Ming. This shows his belief in Yang Ming and believes that this young man will definitely

Keep creating miracles.

For this reason, even if the company will not make much action in advertising placement in movies this year, then Geely Automobile will naturally not continue to follow up on Polaroid.

After all, a company's publicity budget cannot be unlimited. Even if Geely Automobile is a big company, movie advertising placement is only a small part of their publicity. The company will not place all its hopes on movie advertising placement.

on the effects brought about.

Therefore, even Geely Automobile must be careful with its budget.

If it sponsors Polaroid's racing movie, Oriental DreamWorks will naturally be affected.

After hearing that Director Li revealed that he had declined the cooperation intention from Baoli Company, Yang Ming was still thinking about this issue even if he hung up the phone. Deep in his heart, he felt inexplicable that Director Li had put Baoli on his side.

Excited.

To be honest, he originally didn't want to be so tired this year. He wanted to take a good rest after finishing filming "The Last Love".

But now because Director Li believes in himself so much, he can't help but think about filming "Fast and Furious" this year.

There is nothing wrong with the script. When the time comes, he will select one of the best-selling movies in his previous life and, after some modifications, can shoot it directly. But after all, he is just a person with no skills. From the early preparations and casting of the crew,

He needs to check everything one by one.

And because the two dramas "Red Cliff of the Three Kingdoms" and "The End of the World" take up too much of his time, he doesn't have any spare time to prepare for "The Fast and the Furious" and wants to film it years ago.

, a lot of pressure.

But it's still early, and the specific plans will have to wait until "Three Kingdoms: Red Cliff" is filmed.

After the New Year, as various domestic film companies have announced their own filming plans for this year, and the major film giants are not to be outdone, basically every one of them has come up with a film that is comparable to "Transformers" in terms of production cost.

A big deal up and down.

However, one of the film giants had an unexpected incident and did not follow up and announce their filming plans for this year.

And before this, the movie giant didn't have any blockbusters in the works.

China Film Group.

Compared with the generosity of China Brothers Media, Polaroid, Victory Pictures, Zhonghuang Entertainment, and Royal Entertainment, China Film Group, one of the six giants in the local film industry, has also announced their New Year shooting plans after the New Year.

But compared with several other giants, it seems extremely shabby and not on the same level at all.

Even some second-tier film companies have announced new year shooting plans that are more ambitious than those of China Film Group.

As the film market around the world has been in a period of expansion and development in recent years, the entire film industry is also in rapid development. The Chinese film industry is backed by the film market of the entire Greater China cultural region in East Asia. Even if it was eliminated in the past few years

Hollywood is losing ground step by step, but overall the local film industry is still developing.

But no one expected that at such a critical time, China Film Group would not withdraw from its own blockbuster shooting plan.

Although there is no hard and fast rule that a film company must produce blockbusters, as a giant in the local film industry, China Film Group must have a blockbuster every year, a big production, and a large amount of money to highlight their status in the industry and maintain their status as a film giant.

title.

This is a well-known unspoken rule.

But no one expected that China Film Group would actually announce no blockbuster plans after the New Year.

Even after a week, no matter how slow the China Film Group's thinking is, there is still no action. Originally, many media just thought that the China Film Group might still be planning, and expected to announce its New Year blockbuster shooting plan in a few days.

Unexpectedly, some reporters contacted their acquaintances in the China Film Group to dig up some inside information about the China Film Group, but no one expected to find out a big inside story.

China Film Group suffered from bankruptcy crisis.

Yang Ming was shocked when he saw the news in the newspaper, and then walked around the living room excitedly.

He couldn't help but pick up the newspaper and read it carefully to confirm the facts of the bankruptcy crisis of China Film Group.

According to Chapter 11 of China’s Bankruptcy Law, when the debt amount of a company applying for bankruptcy exceeds the total assets, the shareholders of the company will no longer have the right to operate the company after the company is reorganized, and the company after the reorganization will be owned by the creditors.

In other words, Huaying Group is now insolvent.

Media reporters revealed that according to relevant sources, the total debt of China Film Group is estimated to be nearly 5 billion Chinese yuan, equivalent to 1.7 billion yuan.

According to the provisions of China's "Bankruptcy Law", China Film Group has reached the level of bankruptcy. If this becomes a fact, then once China Film Company enters the bankruptcy application process and the company is reorganized, the creditors of China Film Group Company will have new assets.

For a company, the current shareholders will completely hand over the management rights of the company.

I really didn’t expect that the China Film Group, which is well-known in the Chinese film industry, has fallen to such an extent.

Although Yang Ming knew that China Film Group had many problems, he did not expect that the giant's problems had reached the point of bankruptcy. It was really unbelievable.

Huaying Group was about to go bankrupt, and he couldn't help but feel excited.

Although Huaying Group is now a pit for investors, and it is an extremely huge pit. Whoever jumps in will die, and there is no possibility of getting out. It is impossible for the problems accumulated over more than ten years to break out.

It can be completely solved in a short time.

This is simply not a problem that can be solved with money.

He was moved not because of the logo of China Film Group, but because of the huge copyright owned by China Film Group. It could even be said that he was salivating.

Once, when he and Liu Xinsheng had a conversation about which giant in the film industry was most likely to fall first and be replaced by Oriental DreamWorks, they both had the same answer.

That is China Film Group.

Since when, Yang Ming has been eyeing the huge copyright held by China Film Group.

As for the shares of other theater companies, the brokerage contracts of many big-name artists, various fixed assets, etc., Yang Ming did not pay attention to them. He only wanted the copyright in the other party's hands.

Although Oriental DreamWorks was established less than four years ago, it has already produced several blockbuster movies and has gained a certain reputation around the world.

Moreover, in terms of film and television production, several film and television works with good ratings are produced every year. It can be said that Oriental DreamWorks is advancing hand in hand in both film and television. As time goes by, its influence in the entertainment industry is also growing.

Even so, Oriental DreamWorks still has a shallow foundation.

What does it mean to have a shallow foundation?

The simplest and most obvious is the number of film and television works in your own film library, that is, how many copyrights you have.

How can Oriental DreamWorks, which is only four years old, compare with those film giants with a history of nearly a century?

As one of the six major local film giants, China Film Group has a history of more than 80 years. Over the past 80 years, China Film Group has produced countless classic film and television works, which have left a deep impression on the hearts of the Chinese people.

Yang Ming can even say that if he only needs to inject a large amount of funds into the China Film Group, reduce the foreign debt, and then remake one or two classics in the minds of the past audiences from the huge copyright library, even if the entire China Film Group cannot be brought back to life, Phoenix

Nirvana, but at least it can maintain the China Film Group and breathe a sigh of relief that it will not completely go bankrupt.

This is the foundation.

The legacy of a movie giant.

To be honest, Yang Ming is really moved. If the media reports are true, China Film Group will inevitably enter the process of applying for bankruptcy protection. Under the huge foreign debt of 5 billion, no domestic capital will be willing to jump into the whole pit, and

If you jump in, it is very likely that you will not get any benefits in return for several years, and you will have to continue to throw money in to maintain the company's operations.

"What's wrong? What happened?"
To be continued...
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