793 Media Attention (2/3)
"Kung Fu philosophy from China!"
The next day, the entertainment section of the "New York Times" gave a very high evaluation to "Shaolin Temple" which premiered last night.
Although Oriental DreamWorks and Carmichael Cinemas did not hold premieres, Barber still followed Yang Ming's instructions and invited several well-known film critics in the Hollywood circle and gave each of them a local movie ticket.
.
Yang Ming firmly believes that this "Shaolin Temple" will definitely bring something unique.
"China is an ancient civilization with a history of more than 5,000 years. In this country, there has already been a civilization that is not inferior to that of the West. The Chinese movie "Shaolin Temple" released at Carmichael Cinema last night, although it is only a fighting movie,
It's an excellent action movie, but we can see some of the philosophy and culture of this civilized country from it."
"The fights we usually see, after being packaged, can make people feel profound and rich in connotation. We can even understand from the description in the movie that the so-called 'Kung Fu' combines Chinese philosophy, medicine, and literature
, the essence of music, dance, drama and many other traditional cultures has become the epitome of Chinese culture."
"I have to say that this "Shaolin Temple" from China tells us something unique from another aspect."
In addition to the New York Times, Hollywood's well-known entertainment media "Hollywood Voice" also published a review of last night's screening of "Shaolin Temple" on its front page today.
"Not just a fight!"
A very high and imaginative comment.
"I never thought that Chinese culture could redefine fighting between humans, or even the so-called martial arts practice. To this end, I checked some information about the so-called 'Kung Fu' in China overnight."
"Chinese Kung Fu embodies the way of survival of the Chinese ancestors. It is a cultural system formed by absorbing the nutrients of traditional Chinese philosophy and has become a unique cultural phenomenon of China. Chinese Kung Fu is a cultural form and the accumulation of traditional Chinese culture.
product."
"Even the Chinese kung fu system is deeply involved with the religion of this civilized country. It's really surprising."
"The New York Times" and "Voice of Hollywood" are both more serious media compared to other entertainment media, so their news reporting angles are relatively high.
However, compared to these two news media, other entertainment media's news reports on "Shaolin Temple" appear to be more direct.
"I have never seen such a poetic and picturesque fight. It is so surprising. Especially the action design inside is majestic and the visual effects are extremely shocking. I highly recommend everyone to watch this Chinese kung fu movie "Shaolin Temple"
", it will definitely give you a unique enjoyment."
"After watching this Chinese movie "Shaolin Temple", I instantly felt that all the so-called exciting fighting scenes in our American Hollywood movies were out of date, and I no longer had the desire to watch them.
"
..
The vast majority of media reports on "Shaolin Temple" are all positive and praising. Of course, some media have expressed disdain and criticism of the film, but these media are in the minority after all.
At this hot moment due to the Oscar scandal, a Chinese movie suddenly appeared and diverted a lot of media, which surprised everyone.
Especially since this movie is directly related to the Chinese talent at the center of the storm, it has made most people in Hollywood pay attention to this so-called kung fu movie "Shaolin Temple".
Is this movie really that magical?
As a result, in just one day, various news reports about "Shaolin Temple" suddenly became the focus of interviews and reports by the American media.
The previous incident at the Academy Awards because of Lawrence seemed to be getting more and more serious. Under the arrangement of some well-intentioned people, their attention was gradually diverted, so that they had to suppress their dissatisfaction and use various connections to greet the media.
, let them focus their news reports on the movie "Shaolin Temple".
And reduce the pressure on the Oscars.
Yanjing.
"The box office of "Shaolin Temple" was 8 million yuan on the first day. Thanks to the sudden help from the media, the box office on the second day reached 12 million yuan! Carmichael Cinemas is planning to add more screens!"
Barber laughed loudly on the phone and reported to Yang Minghui: "Yang, you have dug another big gold mine this time."
Yang Ming was also very happy when he heard this, but he still had some doubts: "What kind of media help? Is it because we spent money on advertising?"
"No." Barber said with a hint of pride, "Yesterday, many media suddenly shifted their attention. Our "Shaolin Temple" made many headlines. Later, I learned through some old friends that someone wanted to
To reduce the previous pressure on Oscar’s side, so that’s what it’s about.”
"I bet we got the advantage." Yang Ming chuckled.
It seems that the people behind this effort to divert the media's focus will still have to endure their helplessness even if they no longer want to see "Shaolin Temple" filmed by Oriental DreamWorks.
He could imagine the frustration the other party felt at this moment, but this was what they deserved.
Because of the discomfort caused by "2012", Yang Ming still felt uncomfortable. He thought, "Barber, do you think Lawrence's recording should be released?"
When Barber heard Yang Ming's arrangement, he was startled, and then he considered it and said: "Yang, such a good opportunity is too rare for "Shaolin Temple". I'm afraid that when this recording is released, it will have a negative impact on "Shaolin Temple".
It has an impact on the box office!”
Now some people want to shift attention and focus, and the freshness brought by "Shaolin Temple" and the direct relationship with Yang Ming are exactly the news topics they want to shift.
And if Lawrence's recording is released at this time, it is very likely that the focus of media public opinion will shift to the Oscars again. As a result, the interest in "Shaolin Temple" is likely to decrease.
Although Barber didn't say it directly, Yang Ming was still able to understand that the other party wanted to take the overall situation into consideration and not fight for temporary success. Anyway, there would be no loss to Oriental DreamWorks.
Yang Ming thought carefully in his mind for a moment, then took his mobile phone and said to Barber: "Since the other party is so enthusiastic to help now, if we don't put some pressure on us, those people will not use all their strength to help. Besides, now
The movie's word-of-mouth effect will soon be fermented, and the media promotion does not matter. As long as "Shaolin Temple" is not targeted on a large scale, there will be no problem. However, I thought that at that time, no one would have the intention to target "Shaolin Temple".
"Bar."
"Yang, you are so bad." Barber thought about it and joked with a smile, "That's it, I will immediately arrange for someone to expose Lawrence's recording."
r1148
Chapter completed!