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Chapter 1461 An anxious night(1/2)

The highest ratings in the Chinese TV market this year continue to decline.

Currently, the TV series with the highest ratings is also produced by Oriental DreamWorks. Yang Ming specially used "Winter Sonata", which is intended to create an idol effect in East Asia.

This TV series has become the annual ratings champion so far with a ratings of 12.8%.

Most other local TV dramas have not even exceeded 10% in ratings.

However, this is something that everyone in the industry expected.

With the rise of the Internet and the shrinking of TV ratings, many people have anticipated this scene.

Even this year's TV series has a maximum ratings of 5% and is already on the top 100 list. This was simply unimaginable ten years ago.

This year, there are only three TV series with the highest ratings exceeding 10%!

Except for "Winter Sonata", the other two TV series just exceeded 10%, and did not even break through 11%.

Perhaps in the TV drama market in the future, the highest ratings of 5% will become a new industry benchmark.

But when the ratings for the first episode of "The Legend of White Snake" came out, everyone in the film and television industry was shocked!

An idea suddenly arises in the minds of people in the film and television industry.

"That monster is back again."

5.7%!

This is the highest ratings for the premiere of the first episode of "The Legend of White Snake".

Perhaps this result cannot be compared with Yang Ming's "Meteor Garden" five years ago, and the highest ratings have dropped a lot.

But only those who understand understand how rare it is to have the highest ratings of this year's premiere exceeding 5%!

Five years later, the TV market has already changed.

In the past, the highest ratings for the premiere of a TV series had to start from at least 10%. After all, there were few entertainment methods at that time, and people almost passed the time through TV sets.

But it's different now.

With the advent of the Internet era, the influence and share of traditional media have declined year by year, and television media is no exception.

Take a look at this year’s ratings statistics.

The 26th-ranked TV series "The Legend of the White Snake" has a highest ratings of 5.6%, which is 0.1% less than the highest rating of the first episode of "The Legend of White Snake"!

In other words, just the first episode, "The Legend of White Snake" has already ranked 26th in this year's TV drama ratings list.

"Search for the Magic City" was moved one place further down.

This is only the first episode, and "The Legend of White Snake" has already exploded with such great potential, instantly breaking many people's negative opinions on this TV series.

The most important thing is that under the pressure of "China News", this TV series achieved a premiere ratings of over 5%.

In the eyes of many people, this is too valuable.

In a short period of time, after the news came out that the first episode of "The Legend of White Snake" had the highest ratings of 5.7%, the film and television industry was like a calm lake, with a stone thrown into it, causing ripples.

No one thought that the premiere performance of Yang Ming's new drama would be so good.

Maybe some people have thought that the premiere performance of "The Legend of White Snake" will exceed expectations. After all, Yang Ming's talent is there!

But when the facts were put in front of them, they were still inevitably surprised.

However, many people in the film and television circles still maintain a negative attitude towards "The Legend of White Snake". They cannot deny this. "Liang Shanbo and Zhu Yingtai" has not yet been broadcast, so it is really difficult to say who will win and who will lose.

It's not the end yet.

After the highest ratings for the first episode of "The Legend of White Snake" came out, Yang Ming received the news immediately.

He didn't have any excitement.

Although this result made him a little happy, it was not enough to cheer for victory.

If you want to watch it, you still have to look at the ratings of the second episode.

After dinner, just as the first episode of "The Legend of White Snake" ended in the hotel restaurant, he returned to the room and took a shower first.

Let everyone calm down.

He pondered for a moment, turned on the TV in the room, and switched to the national TV station.

He filmed "The Legend of White Snake" himself, so he knows better than anyone else what it is like.

Now he is more curious about "Liang Shanbo and Zhu Yingtai" co-produced by Victory Pictures and Zhonghuang Entertainment.

It also allows him to adjust the promotion plan of "Butterfly Lovers" currently being filmed at any time.

When he switched the TV station to the national TV station, "Liang Shanbo and Zhu Yingtai" was already playing on the TV screen.

Yang Ming perked up and stared at the TV.

After a long time, about twenty minutes later, he looked thoughtful, and kept thinking about the other party's TV series about Butterfly Lovers.

His fingers were tapping aimlessly on the bed.

In the competition for ratings, he has to consider all aspects.

"Liang Shanbo and Zhu Yingtai" was being broadcast on the TV screen. Although he had not finished watching the first episode, Yang Ming already had a clear evaluation in his mind about what it was like.

Two words!

Moderate!

The scenes and props are very grand and extremely luxurious; the development of the plot and story basically refers to popular folk legends, with almost no modifications or changes.

As long as you see the previous character stories, you can guess most of the following plot.

Yang Ming touched his chin. Although his eyes were fixed on the TV screen, his mind was no longer on the TV.

From what he has seen now, he has to say that Qi Dazhong, as a big-name director in the industry, is indeed worthy of his name and has certain strength.

Film and television themes like this based on ancient Chinese legends have long been a failure in the film and television industry.

As far as Yang Ming knows, there are at least dozens of versions of movies and TV shows on the Butterfly Lovers theme.

Studying, meeting, separation, forced marriage, death, crying in the grave, turning into a butterfly!

It's almost always a routine.

Even if there are changes, it won't be much different.

Qi Dazhong's version does not deviate from the scope of the previous Butterfly Lovers versions.

In Yang Ming's opinion, Qi Dazhong's choice was very correct.

Also very successful.

In the film and television industry, whether it is making a sequel to the last movie that was a hit at the box office, or adapting a well-known story into a film or television, it is a very challenging task.

If the change is not good, it is likely to cause public outrage.

Therefore, under normal circumstances, when encountering this kind of situation, the director will basically not make too many changes.

If you make too many changes, you may not only fail to refresh the audience, but you may also be criticized.

Qi Dazhong's choice is obviously very smart.

He didn't make a fuss about the plot of the story. After all, the legend of Butterfly Lovers has long been popular among Chinese people. Who doesn't know the love story of Butterfly Lovers?

Since the plot cannot be changed arbitrarily, he can only make fuss about the scenes, props and screens.

At least for now, Yang Ming feels that the other party's filming was very successful.

For a film and television theme like "Butterfly Lovers", if it is satisfactory, it will be a success.

After all, with a film and television subject as familiar as The Legend of Butterfly Lovers, as long as the selection of actors, acting skills, props and scenes are excellent, the success of this TV series will be easy.

But the other party's success is obviously not what Yang Ming wants.

His brain began to spin.

Adjustments must be made to this situation.

Otherwise, given the influence of the national television platform, as long as the TV series itself is up to par, the ratings won't be that bad.

Thinking of this, Yang Ming couldn't sit still. He came to the table and opened his laptop.

He wanted to send an email to Liu Xinsheng and ask him to arrange for immediate publicity response.

Although he doesn't want to deliberately discredit the other party, it is still okay to magnify the other party's shortcomings.

"It seems that as long as there are movies and TV shows about "Butterfly Lovers", the beginning is basically the male protagonist with the book boy, and the female protagonist with the maid. It has never changed, and it will always be like this!"

——Bah bang bang

Yang Ming was typing quickly on his laptop. After he wrote this, he stopped, frowned and thought, and continued to criticize "Liang Shanbo and Zhu Yingtai".

The people in the company's publicity department are all professionals.

He doesn't need to write things in too much detail, he just needs to write a general outline and then let them complete the work.

Phoenix TV.

After a burst of excitement brought about by the surprise, all the employees who were not off work were once again waiting for something with serious faces.
To be continued...
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