1021. Chapter 1021 60-second trailer(1/2)
The box office performance of Qixia in the two consecutive days after its premiere was just as Yang Ming expected, and it became a hit all the way.,,.
Although it is not as crazy as the blockbusters made by Yang Ming, it should not be a big problem if the box office exceeds 100 million.
Mr. Meng Su, in his own newspaper's personal page, commented on Qixia without any reservations as always. However, in the review, Meng Su expressed his disdain for this purely commercial action movie without any connotation. He had to admit that
This movie is indeed unique in the shooting of action scenes.
The popularity of Qi Xia originally had little to do with Yang Ming and Oriental DreamWorks.
But not everyone in the film industry thinks so.
New martial arts, innovative action design, sharp martial arts shots, and fiery fighting scenes, Qixia is a movie that clearly reflects the new action movie shooting concept of Oriental DreamWorks from the inside out.
Li Xiaofeng, Song Ming, Lu Wansong and the other four of them went to Oriental DreamWorks to study and gain experience. It was not a secret matter.
Soon someone thought of this aspect.
In other words, if you didn’t look at the director, you would really think that the movie Qi Xia was produced by Oriental DreamWorks;
I see.
Nowadays, there seems to be no problem with the success of movies at the box office, exceeding 100 million yuan, which has made many movie companies think twice.
why
Because the return on investment in this kind of movie is so high.
The investment cost of Qi Xia is not high. In other words, Mr. Hong Su’s family movies have never been high-budget action movies. The actors are all martial arts disciples. Apart from props and some simple special effects, this movie may break the box office
The production cost is less than 20 million.
Excluding the theater chain's share and taxes, the family movie received at least about 50 million, doubling its profit.
This still does not include the income from various copyrights such as audio-visual products and Internet broadcasts.
If these incomes are added, it will be at least over 100 million.
Seeing such a huge rate of return, other film companies immediately became extremely jealous and contacted Mr. Hong and Oriental DreamWorks, hoping to send personnel to learn how to shoot new action movies.
Previously, many film companies wanted to send people to Oriental DreamWorks to learn from the experience. Although Yang Ming and Liu Xinsheng discussed and accepted some people, not everyone was accommodated.
Only for Oriental DreamWorks allies.
For example, Hong Lao's family film company, Lu Enzhong's Tianxia Pictures, and as for the movie giants, Polaroid's Wen Jingtao also proposed to send people over, but Yang Ming refused.
The reason is very simple, we can’t entertain them all, we have to come in batches.
Yang Ming did not want to hide the shooting skills and concepts of this new type of action movie, and it was not something he could hide even if he wanted to.
In fact, even if people from other companies don't send people over, as long as they carefully think about the action movies of Oriental DreamWorks, and then ask people in the industry, they can guess pretty well.
Yang Ming gave Liu Xinsheng full authority to handle the requests from many film companies to arrange for people to come and learn from them.
Since you can't hide it, let's maximize your benefits while you can take advantage of it now;
Others were called to the Ministry of Culture by a phone call from Minister Guo.
"Xiao Yang, I heard that you finished the song so quickly."
Minister Guo looked at Yang Ming with a slight smile.
After Yang Ming arrived at the Ministry of Culture, he was directly taken to a conference room by Minister Guo's secretary. In addition to Minister Guo himself, many other people were already sitting in the conference room.
After meeting and saying hello, when he heard Minister Guo's words, a glimmer of light flashed in his eyes, and he immediately understood why Minister Guo called him over in such a hurry and asked him to record the song if it was ready.
Good to bring here.
"Yes." Yang Ming nodded calmly, then took out a CD and said, "The song has been recorded. If it is convenient, you can play it now and let the minister comment."
"Okay." Minister Guo slammed the table hard, and then arranged for the people below to take the CD from Yang Ming and prepare to play it.
Yang Ming found a random place and sat down.
A moment later, a rapid soundtrack with the characteristics of Chinese Peking Opera suddenly sounded in the conference room.
Lying like a bow, standing like a pine tree
Sitting like a bell without moving or shaking, a gust of wind blows when walking,
South Fist and North Kick, Shaolin Wudang Kung Fu,
Tai Chi Bagua Lian Zhang, China has magical skills,
The stick sweeps away a large area, the gun picks out a line,
His body is as light as a swallow in the clouds, and his heroic spirit soars into the sky.
Yang Ming's singing voice, which he spoke clearly word by word, but with an unusually slow rhythm, came out from the speakers.
I don't know why, but when everyone heard this beginning, although the rhythm was slow, they felt that the singing had a unique and vigorous flavor.
Especially the lyrics of this song, when heard in everyone's ears, create infinite reverie;
Lying like a bow, standing like a pine tree.
Sitting like a bell without moving or shaking, walking like a gust of wind.
This lyric expresses everyone's impression of martial arts practitioners. The description of the lyrics makes everyone feel that they see an unusually three-dimensional image of martial arts practitioners.
South Fist, North Kick; Shaolin, Wudang.
The essence of regional characteristics, Buddhism, Taoism, and Chinese martial arts culture are condensed in these short lyrics, which make people more and more interesting the more they think about it.
In particular, this song has a strong Peking Opera soundtrack, coupled with Yang Ming's unique Peking Opera singing voice, which makes people very clearly understand this song's unique praise of the history and culture of Chinese martial arts.
Everyone present in the conference room was attracted by Yang Ming's song.
It has a unique charm, masculinity, and the theme of Chinese martial arts culture, combining hardness and softness, and this song reveals a kind of chivalrous tenderness from the inside out.
This is another unique Chinese style song.
The Qingfeng Sword is in hand, and the two swords can be seen away,
Once an expert takes action, he will know if there is any,
The hands are two doors, and the feet are a root,
The water and soil in all directions nurture the soul of Chinese martial arts.
There is a dragon in the east, and the sons and daughters are like heroes,
The sky is high and the winds are far away. China has magical power.
There is a dragon in the east, and its sons and daughters are like heroes.
The sky is high and the winds are far away. China has magical powers.
China has magical power.
After the song started, Yang Ming's singing changed again, and his rapid singing sounded as if two martial arts masters were having an intense fight.
This immersive song experience is refreshing for everyone;
In particular, the lyrics are simple, easy to understand, and catchy. Many people can't help but follow the beat of the song, bobbing their heads, or patting their thighs and singing silently to the tune.
After just a few minutes, the song ends.
Everyone felt that they were still satisfied, and under strong suggestions, they played it again.
"Yes, you wrote this song very well, Xiao Yang," Minister Guo said with excitement, "There is a dragon in the east, sons and daughters are like heroes, China has magical powers. These lyrics are really on point."
Hearing Minister Guo's praise, other officials from the Ministry of Culture present also looked in agreement.
The purpose of the government organizing the Greater China Martial Arts Cultural Exchange Conference is not for the flashy honor of selecting the best master in the world.
There is only one purpose, and that is to promote Chinese history and culture in the name of martial arts.
Although Yang Ming's song talks about martial arts from beginning to end, everyone thinks it is a tribute to the inheritance of Chinese history and culture.
Coupled with the unique Peking Opera soundtrack and Chinese style, after listening to it several times, everyone thought this song was the most suitable theme song for the Martial Arts Cultural Exchange Conference.
At first, Minister Guo was a little worried about the song Yang Ming presented, but now after seeing everyone's reaction, he felt relieved.
With everyone's support, Minister Guo made the decision to use this song as the theme song for the first Greater China Martial Arts Cultural Exchange Conference. This suggestion was unanimously approved by all officials present.
Even if they don’t agree with such a good song, what other song deserves their agreement?
Yang Ming had nothing to say about this.
Before leaving, Minister Guo patted him on the shoulder and said, "Xiao Yang, when the conference opens, you must be there to sing it again."
"Okay, no problem, I'll be there when you call." Yang Ming agreed immediately without saying a word.
He was the first to tell Minister Guo about the importance of promoting Chinese martial arts culture. Now that the matter has made substantial progress, he naturally cannot give up the burden;
Anyway, this is a good thing for him.
I believe that by then, action kung fu and martial arts movies will be more easily recognized by movie fans.
There is still at least a month until the opening of the martial arts competition, and Yang Ming is not in a hurry.
After returning from Minister Guo, he devoted himself to revealing the post-production of Three Kingdoms: Red Cliff.
In the process, he cut a 60-second trailer and released it on his own popcorn video network, Maoyan Movies, and Time Network.
To be continued...