Thanks to Liu Yifei's breakthrough performance, "Tumor King" has been in theaters for 11 days as of the 23rd, with a box office of over 500 million.

The most eye-catching thing in the summer season is not "Tumor King" or "Monster Hunt", but "Charlotte".

It's inexplicable that the audience has never seen this group of people before, and they suddenly show up and the number exceeds 1.2 billion.

Where did these people come from?

What is the origin of Happy Mahua?

The popularity of "Charlotte" and "Tumor" have largely affected the box office trend of "Monster Hunt".

The two movies are expected to earn nearly 2 billion yuan.

The growth rate of "Monster Hunt" has slowed down significantly after it exceeded 1.5 billion, due to the release of "The Lady of the Dynasty: Princess Yang", "The Wheel of Fortune (Part 2)" and "Charlotte", which squeezed the film schedule.

The first two films, with the exception of Ma Zhen, who made a mark in film history and was talked about by the audience, were all washed away in the chaos of the summer season.

Only one film, "Charlotte", was released.

Entering August, the single-day growth of "Monster Hunt" slowed down significantly.

Cheng Yu'an didn't mind watching the excitement, but he wanted to see how far "Monster Hunt" could go with the distractions of "Charlotte" and "Tumor King".

On the last Tuesday of August, someone on Weibo broke the news that "Monster Hunt" had stolen the box office at a theater in Zhejiang Province.

The Weibo post went unnoticed at first and was quickly deleted.

But in the next few days, more and more netizens from all over the world reported that "Monster Hunt" was stealing the box office of other films.

Judging from the current revelations, "Monster Hunt" has not taken action on several hot movies on the market, and we also know that stealing blockbusters at the box office can easily lead to trouble.

"Monster Hunt" specifically selects films that are about to be released or have not many films scheduled.

For example, domestic horror films such as "The House of Psychic" and "Terrorist Swimming Pool" are not popular, as well as films such as "Paris Vacation" and "Made by Men" that are not strong enough to sell tickets within a week or two of their release.

of.

The fermentation of public opinion on Weibo is far from that fast.

Lantai is very powerful. Regardless of whether these messages are true or false, Lantai and Anle Pictures chose not to respond and deleted relevant comments.

This kind of gameplay is not uncommon. You can't beat the box office, and your opponent is coming menacingly, so you are anxious.

According to the original development of time and space, "Monster Hunt" will exceed 2 billion at the box office on August 9, but now, due to the disruption of "Charlotte" and "Tumor", this date has been extended by nearly 20 days.

The total box office of "Monster Hunt" reached 100 million on the 27th.

But as soon as the news of box office theft was suppressed, within a few days, some netizens and film critics publicly accused "Monster Hunt" of box office fraud!

This time it’s not stealing the box office, this time it’s buying the box office!

This incident escalated quickly, because after breaking the 27th, "Monster Hunt" became the only domestic film with a box office of over 2 billion. At this time, the tasks on his shoulders changed.

The market is waiting to see whether he can break the box office record of "The Fast and the Furious" in Chinese film history.

Therefore, Anle Pictures began to take action and decided to open a charity event.

It is said without hesitation that the company pays for the tickets and invites specific groups of people to watch movies for free!

Things were still under control so far, but the butterfly that caused the tsunami appeared on the 30th.

Netizens directly posted screenshots of the ticketing software, saying that the Broadway theater chain under Anle Pictures had conducted a large-scale screening for "Monster Hunt". The time was usually early or midnight, but the occupancy rate reached 100%, and even some

The occupancy rate of the theater reached 108%, and even when it was full, there were still 8 people standing watching the movie; and "Monster Hunt", which is more than 120 minutes long, even had new scenes every fifteen minutes in the same theater.

, even at midnight theaters when there are few moviegoers, they are often full for no reason.

Anle Pictures immediately responded, saying that these shows were for public welfare, and that one show every ten minutes was caused by improper communication between the company and the theaters below, and it had severely criticized the theaters concerned.

But there was no explanation for morning and midnight attendance.

The whole explanation is full of perfunctory and looks down on the audience's intelligence.

Naturally, netizens did not buy into this announcement, but it was not Anle Pictures' perfunctory announcement that aroused netizens' anger, but the extreme remarks of fans of "Monster Hunt":

"I support booking the venue, as long as it's better than plain chicken."

"You just can't bear to see a domestic product take first place?"

"Are you happy just to see an American film take first place?"

Sure enough, patriotism is the last refuge of gangsters.

Then, portal websites such as Pig Factory, Fox Factory and Goose Factory began to intervene in the report. The popularity became more and more popular, and the doubts became louder and louder. However, as expected, these news disappeared overnight.

The next day, Anle Pictures stepped up its public relations efforts and began deleting posts, Weibo, and news in large quantities. This time, netizens did not compromise and responded quickly and fiercely.

In the end, the Sixth Princess met her end.

At noon on the 1st, the official WeChat account of "China Film Report" announced that there would be a special report on the "Monster Hunt Box Office Incident" in the evening.

In the evening show, the sixth princess was really rude and directly showed the so-called "booking out" scenes in the show. In fact, the attendance rate was not that high, and some venues were even empty!

Anle Pictures’ pig teammates can’t stand it anymore.

As soon as the Six Princess program ended, she quickly posted on Weibo, saying that "Monster Hunt" had broken various records. It was originally a joyful thing, but recently it had been suppressed by jealousy from some colleagues.

Later, he turned to the charity card and said that Boss Jiang’s donation during the Tianjin explosion won widespread praise balabala...

But what does your donation to charity have to do with your box office performance?

What's even more stupid is that the film crew actually confronted netizens on the official WeChat account.

The relevant departments have actually noticed this matter, but except for the Sixth Princess, the other departments have not spoken out.

There are various reasons for the officials to figure out on their own.

The leader asked Cheng Yuan for his opinion.

But Cheng Yu refused to say anything.

"Actually, this matter is easy to solve." Cheng Yu'an came to the confinement center to accompany Liu Yifei. There was such a big fuss in the circle, and Liu Yifei knew about it. "Just introduce a Paramount law like Hollywood."

This chapter is not finished yet, please click on the next page to continue reading the exciting content! The Paramount Act is Hollywood’s film antitrust law.

It is required that the publisher of the product cannot be the owner of the theater chain.

Otherwise, you can film and distribute it yourself, and then show it in your own theater.

Paying money at the box office is nothing more than a matter of turning your left hand over to your right hand and paying some taxes.

This is what Anle Pictures takes advantage of.

This is the reason why Cheng Yu'an did not express an opinion on this matter, because he also has a whole industry chain of production, distribution and screening.

However, antitrust laws for the film industry such as the Paramount Act will not be introduced in China at present.

Because China is still in the early stages of film industrialization, what is needed is to make the entire cake bigger, rather than putting shackles on it right from the start.

However, the "Film Industry Promotion Law" is already being drafted, and Cheng Yu'an will participate in the discussion. Since the "Monster Hunt" incident has caused such a big fuss, there will definitely be a special discussion at the meeting.

Cheng Yu'an gently touched her daughter's slightly red skin and teased her: "Tsk, tsk, tsk."

"She is not a kitten or puppy, you are teasing her like this." Liu Yifei said.

Cheng Yu'an visited the mother and daughter before, but rarely saw her daughter awake.

In addition to feeding and defecating, this little guy has to sleep for more than twenty hours a day. It was hard to catch her awake today, so Cheng Yu'an had to have a good time.

Holding her daughter in her arms: "Qiqi, a little bit." Cheng Yu'an stuck out his tongue to his daughter.

The little guy burped, spit out a mouthful of milk, and then started crying.

"Look at you!" Liu Yifei said, "I finally calmed down for a while, but you made me cry again."

Cheng Yu'an smiled and took the towel and wiped it: "Oh, it's dad's fault." He picked up his daughter and walked slowly around the house, patting her gently as he walked.

After becoming a father, Cheng Yu'an fell in love with this little thing more and more, and felt distressed more and more. He really wanted to give her the whole world.

Needless to say, the little guy is not big, but his cries are really powerful.

Even the confinement nanny at the center joked that children who cry a lot will definitely be successful in the future.
Chapter completed!