Chapter 340 The hooked fish!(1/2)
“I honestly didn’t expect Chenghui Real Estate to get involved.”
Liang Benchu, the group vice president in charge of real estate business of Pengyuan Real Estate Group, stood beside Ning Chenghu, smiled with him, and said: "The key business areas of Chenghui Real Estate have always been in Shanghai, southern Jiangsu, Guangdong, and Shenzhen.
Land, this time Chenghui Real Estate has entered Yuhang and is so eager to negotiate with Mr. Su of 'Yuhang Investment', I am afraid that he has already received relevant news about the development of 'Qianjiang New District'."
"It was expected that they would get relevant news about the development of 'Qianjiang New Area'." Ning Chenghu said, "I just didn't expect that they would contact Mr. Su of 'Yuhang Investment' so quickly and directly
A price of 1.32 billion was offered. What is the preliminary valuation of the piece of land held by the man named Su after your inspection?"
Liang Benchu responded: "The 'Qianjiang Eastern Suburbs' land parcel held by Mr. Su used to be the factory area of Ancai Paper, with a total area of 247,800 square meters. According to the current Yuhang Suburban Development Zone
The land auction price should be between 4,300 and 4,600 yuan, with an estimated value of about 1.1 billion."
"Estimated based on market price..."
"The premium offered by Chenghui Real Estate is already around 200 million yuan."
"Of course, if the future housing prices are expected to be good, a premium of 200 million is not unacceptable, but the country's current macro policy, although the supervision and control of the real estate industry has been relaxed, but in terms of market reaction,
, the inventory is still high, the purchase volume is insufficient, and the market’s expectations for good future housing prices have not increased.”
"Looking at the entire domestic real estate development industry, peers are still relatively cautious in acquiring land at this stage. It is rare to acquire land at a premium. Even if there is, it is a core area plot. Generally speaking... land is developed in the suburbs.
On the market, it is difficult to see such a premium of up to 20%."
"According to the planning documents for the development of the new area, the Qianjiang Riverside plot in the hands of Mr. Su is indeed the core plot of the future new city, right?" Ning Chenghu listened to Liang Benchu's opinion and pondered for a while.
Said, "This Mr. Su is really lucky!"
Liang Benchu nodded and replied: "Indeed, without this planning document for the development of the new area, the land he holds would be basically worthless. However... the city and the province have already planned it.
I heard that the State Council has also approved the future eastward urban development pattern and the new district development document."
"According to the leaders' wishes, Qianjiang New City will definitely be another economic core area of Yuhang in the future."
"Although it is difficult to predict the future urban construction results and the future new city development, looking at the current situation, the future potential of this land is still very large."
"And if the real estate industry recovers further..."
"In Yuhang, the overall housing prices are probably going to move upward."
"Also..."
"If you think about it carefully, in fact, this piece of land is actually in the hands of Mr. Su. If he had not stolen this piece of land from Ancai Paper, then Kumho Group would have used Ancai Paper to go public.
This land has completely fallen into the hands of Kumho Group, and Kumho Group has taken the absolute lead in the future development of Qianjiang New City without any effort, and we don't even have a chance to negotiate."
When Ning Chenghu heard this, he nodded slightly and said with a smile: "It's true that before Yang Jincheng launched the Kumho Group to backdoor Ancai Paper, he probably never would have imagined that Ancai Paper's most valuable asset would be that piece of paper.
Factory land.”
"Not to mention Yang Jincheng, I'm afraid even the president of Ancai Paper would not have thought of it himself." Liang Benchu said, "The entire Ancai Paper Group was merged into Kumho Group, and the price was only over 600 million. However, they sold it at that time
The piece of land we sold is now worth 1.1 billion."
"Mr. Su is really an investment genius." Ning Chenghu said, "I bought a piece of industrial land. Unexpectedly, in less than a year, it became the core planning land in the development of the new district, and its value skyrocketed.
It’s more than 10 times higher. If it weren’t for the development of Qianjiang New Area, which the province only started to gradually discuss and finalize in November last year, I’m afraid I would have suspected Mr. Su of insider trading.”
In November last year, land auctions were suspended in the eastern suburbs of Yuhang, now the Qianjiang New City planning area.
It was also from that time that all parties in the industry reacted.
However, at this time, even if you react, it will be useless.
But now, the news is gradually becoming clear that the land prices in the planned area of Qianjiang New City have already skyrocketed, and the prices have soared. There is no room for speculation at all.
"Yes, this vision..." Liang Benchu said, "It's really admirable."
"Okay, let's not talk about this anymore." Ning Chenghu saw that the topic was going too far, so he couldn't help but change the topic and said, "Do you think it is worth it for us to spend as much as possible to win this land?"
Liang Benchu thought about it for a while and replied: "If the chairman wants to vigorously deploy in Qianjiang New City, I think it is worthwhile to acquire this land at a premium of 20% to 30%. The land is close to 250,000 square meters. If
If used properly, it will become our group's core development project and core profit source during the possible recovery phase of the real estate industry."
"Of course, the premise is that the real estate industry is expected to recover."
"Moreover, our local government in Yuhang is also very important for the resource allocation and true positioning of Qianjiang New City."
"If the local government really strongly supports the development of Qianjiang New City and regards it as a top priority for economic development and urban construction development, then the risk of us acquiring land at a premium is not high."
Ning Chenghu was silent for a moment, picked up the new district development document obtained from internal channels on the table, handed it to Liang Benchu, and said: "From the document, the government's positioning and expectations for the future Qianjiang New City are not low, and it will be
Qianjiang New City is being built as a national-level new development zone."
"However, judging from past experience, there are many large-scale project plans that started with a high profile but ended up being nothing."
"In addition, the real estate industry has been having a hard time in the past two years. Our Pengyuan Real Estate has launched several new projects, but the sales are not very good, and financing is also quite difficult."
"About half a month ago, I had dinner with President Li from Huanong Bank."
"President Li said that the head office has denied the increase in the credit line for our Pengyuan Real Estate. If we want to increase the credit line, we have to find a way from other major banks."
"At the beginning, our group's capital chain was very tight!"
"If more than one billion is rashly withdrawn, problems may arise in all departments of the group and in many projects under construction."
Liang Benchu roughly understood what Ning Chenghu meant, nodded slightly and said: "Then according to the chairman's wishes, we have to give up the bid for this land."
"No!" Ning Chenghu waved his hand and said decisively, "We still have to fight for this piece of land. Although the person named Chen fell, after the person named Ni comes up, we still can't compete with Kumho in terms of normal land acquisition.
Group, since the development of 'Qianjiang New City' is planned in accordance with national-level new district development standards, then... facing the core land of the new district, we have to take a gamble."
"The city of Yuhang..."
"In terms of development in other areas, we are fully competitive with Kumho Group."
"In future new city development, as long as we occupy the core land, we will have a head start."
"In terms of funding, I will think of a way. Tomorrow, I will make an appointment with President Lin of the Chinese Commercial Bank. There should be some progress. As for the negotiation with Su, I will leave it to you, Ben Chu! According to what you said, if the price can be
If it is locked below 1.35 billion, then there is no need to report and the preliminary agreement can be signed directly.”
"1.35 billion!" Liang Benchu was slightly surprised.
Ning Chenghu showed a decisive look on his face and said: "The entry of Chenghui Real Estate has stirred up this pool of water. If many internal information about the development of 'Qianjiang New City' are further clarified, then there will definitely be
As more real estate companies get involved, I'm afraid Su's appetite will grow bigger and bigger, so... we have to cut through the mess quickly in negotiations."
"Understood!" Liang Benchu nodded.
Ning Chenghu paused and then said: "During the negotiations, in addition to paying close attention to the movements of Chenghui Real Estate and Kumho Group, we must also pay attention to the movements of President Su of 'Yuhang Investment'. He is now in Yuhang.
He is truly a popular figure, and you must understand his movements and preferences in order to prescribe the right medicine."
"Don't worry, Chairman, I will pay attention." Liang Benchu replied and asked, "If Mr. Su is really willing to sign a contract with us, do we really have to pay the full amount in cash?"
Ning Chenghu pondered for a while and said: "It's best to do it in installments. If he is willing to accept the project value conversion and the project share equity sharing, that would be even better. This can significantly reduce the financial pressure within our group."
, of course, if he is willing to accept payment methods other than cash, the premium conditions can be appropriately increased by 5%.”
"Okay!" Liang Benchu said, "Then I will make an appointment with Mr. Su tomorrow to meet him first."
After saying that, Liang Benchu took the copy of the 'Qianjiang New District' development planning document given to him by Ning Chenghu and walked out of the chairman's office.
Then, at around 6 p.m.
He called Su Yu directly and invited Su Yu to have dinner together at noon tomorrow.
When Su Yu received Liang Benchu's call, he was not surprised. After greeting him with a smile, he accepted the other party's invitation and said he would definitely arrive at noon tomorrow.
Afterwards, Su Yu hung up Liang Benchu's call, browsed through the news released by Chenghui Real Estate, a major information channel, and sent a message of thanks to Chen Yao: "Thank you, Miss Chen, for the hype. The fish finally took the bait. Next
I will definitely treat Miss Chen to dinner when I have time next time."
"Then congratulations to Mr. Su." Chen Yao replied, "I have to go back to Magic City to handle the company's affairs later. I will leave Yuhang's affairs to Wan Ting for the time being. Later, Mr. Su will directly contact Wan Ting. She
Now you have full authority to represent me and Chenghui Real Estate, but my sister is thin-skinned, Mr. Su, please don’t bully her."
Seeing Chen Yao's reply, Su Yu was slightly startled.
I don’t know when Xie Wanting actually became a member of Chenghui Real Estate.
While he was dazed, at this moment inside the Kumho Group, the group chairman Yang Jincheng looked at what the secretary handed over in his hand. Regarding Yang Hao, Su Yuying privately contacted the shareholders and proposed to pass the resolution of the board of directors and shareholders' meeting to issue an additional 1.3 billion.
Various news reports on value shares and the proposal to acquire the "Riverside Land in the Eastern Suburbs of Qianjiang" held by Su Yu, his brows became more and more frowning, and he threw the reports on the floor of the office with a wave of his hand, and said angrily: "What a good one.
'Led the wolf into the house', Hao'er was so bewitched by his aunt that he didn't care about anything."
"What happened?" Yang Yingjie, Yang Jincheng's cousin, now the general manager of Kumho Group Construction Company and the vice president of the group, saw that his cousin was furious. He couldn't help but pick up the many news reports handed to him, scanned them roughly, and showed shock.
With an expression on his face, he said, "It's really tempting the wolf into the house. The private placement of additional shares and mergers and acquisitions are really a cruel move."
"Shareholders won't agree, right?" the secretary who has been following Yang Jincheng said carefully, "After all, the additional issuance of shares will dilute the equity interests of all shareholders."
Yang Jincheng glanced at the two of them, calmed down, and said: "It's difficult! As soon as the leaders come out with the eastward strategy of future urban construction planning, the price of land in the eastern suburbs of Yuhang will inevitably skyrocket, and even more so in Qianjiang New Town.
'The national-level new district deployment document has been implemented. Faced with the land that is the core of this macro-strategic plan, as long as the other party's asking price is not outrageous, shareholders may not be able to bear this temptation."
"What's more, after all, they don't need to pay."
"And the control of the group has nothing to do with them. If they win this land, it will be beneficial to the future development of the group and can greatly increase the group's assets and future shareholders' equity. I am afraid that few shareholders can insist on disagreeing. In addition,
, Now Haoer has got into the Miss Ni family... It will be very difficult for us to stop her."
To be continued...