0118: [Welcome to a new journey]
Time always moves forward at a fixed speed.
But for the laid-back Bruce, it went by very quickly.
May passed to June in a blink of an eye.
Although his agent Bill Duffy complained about his recent "idleness", Li Zhen knew... what this guy was really complaining about was why he turned down offers from Nike, Adidas and Reebok.
"If you reach cooperation with these big sponsors, the basketball media will not treat you as a 'joke' like they do now. The sponsor's public relations department will naturally take care of these things, even those basketball experts who focus on criticizing you
It will also change the tone.”
Bill Duffy always speaks so earnestly: "Kid, this is a business alliance. What you are doing now is playing with fire. If you don't cooperate with brands, you will soon be killed by negative press, or... you won't even be able to get on board."
News. When you get to the NBA, those award selections will not be your turn."
But Bruce is a person who is round on the outside and square on the inside. He has been familiar with the quotes of leaders since he was a child, and he knows that forging iron requires one's own hard work.
Now, with positive energy covering me, I go to fight. What should I be afraid of?
Li Zhen believes that he will reach the top sooner or later.
In this case, why do you have to passively reach an agreement with others so early?
So, he always said to Bill Duffy: "Don't worry, brother, let the bullets fly for a while. Look at Dwyane now, don't you think he regrets signing a contract with Converse early?"
As we all know, Converse can only be regarded as a younger brother in the field of basketball shoes today, and it is impossible for it to provide the Flash with such good publicity resources. Moreover, for brands, they are basically only responsible for the players who are 'first choice', even if you
If a superstar changes careers, his salary will be greatly reduced. This is why Kobe Bryant’s sponsorship contract and signature shoe positioning are far inferior to those of LeBron James.
Nowadays, Dwyane Wade is playing the amazing role of a super guard. He defeated the experienced Detroit Pistons at a fierce speed in the Eastern Conference Finals. After reaching the Finals, he performed like a god again and overthrew Dallas with an unparalleled momentum.
calf.
He became the fastest player of the Platinum Generation to win the Finals MVP in 2003. Moreover, everyone believed that his performance in the six games of the Finals even surpassed that of Michael Jordan. The magician Pat Riley was even more excited to list him
Top: The basketball god who is 5 centimeters shorter.
As for his partner Shaquille O'Neal, he even more strongly praised: The Flash has surpassed the Black Mamba, and he is the most powerful defender I have ever worked with.
Everyone knows who he is targeting with these words.
Interestingly, on the night when Miami won the championship, Kobe Bryant called Li Zhen and emphasized to Bruce: We must make a comeback next season.
He was so confident in what he said, but Li Zhen was confused: We haven't drafted yet? Does this mean he already regards me as one of his own?
Moreover, haven't you read the news? Now all the basketball media are making fun of my performance during the trial, saying that I should go to Harvard to continue my studies instead of going to the NBA and losing my head.
"Are you so sure that your personal brand will be a big success, and then you can successfully tie it to a big first-line brand and make a lot of money?"
Bill Duffy is always worried about this: "It's not just your mother setting up a good design team for you, plus having a foundry in China that will make you successful. Do you have sales channels? You have established enough
Sales network?”
"Oh! I told Ashley about this. She is willing to cooperate with me. She not only wants to co-brand with me. At the same time, her fashion brand has sales channels all over the United States. Moreover, she said she can let me
sneakers are showing up at Walmart."
Bruce is always so confident.
Said Ashley.
Bill Duffy was even more annoyed.
The biggest news that Bruce made at the end of May was... he actually went to the summer new product launch conference in Los Angeles with Ashley, and the two of them made the finale.
This made the fashion and entertainment circles extremely excited, because when Bruce combed his long hair up, his angular face and black pupils gave people a strong sense of fashion. Famous fashion magazines even did not hesitate to use an entire report to praise it.
The Devil Wears Prada admired him from the bottom of his heart: "He is born to be on the catwalk."
At the same time, Ashley also announced: "The Olsen sisters' new album and Bruce Lee's first album will be officially released in the United States on July 1st. All the lyrics and music are written by Bruce alone."
I have to admit, this is a beautiful advertisement.
The advertising effect is out of control.
There was a lot of criticism in the basketball world: What is this? I was just taught a lesson in Orlando, and then I turned around to become a model and release an album. Do I still want to play basketball?
"If I were Bruce Lee, I would be building muscle like crazy in the gym right now instead of showing off his handsome face and bad mermaid line on the runway."
Reggie Miller's criticism was very sharp.
"I think this guy should have given up on the NBA. I don't understand why David Stern still puts him on the green house list for the draft. Is it because he can make those girls who only care about his face scream? Or is it because he is
Chinese? However, the NBA has never relied on face to play. And there is only one Yao in China!"
The words of the famous commentator Charles actually represent the voice of the vast majority of rookies who have not entered the green room: Why? This guy has fallen to the second round now, why can he still enter the green room? This is cheating, this is
Favoritism is a compromise with business.
For a moment, the sourness flourished.
Even many rookies claimed in the media on condition of anonymity: If he enters the NBA, I will definitely meet him and deal with him once and for all.
In an instant, Bruce became the biggest public enemy and biggest enemy of the 2006 rookie class.
Li Zhen is extremely calm about this. He is not afraid of confrontation now, nor is he afraid of people coming to him with malicious intentions. What he is afraid of is that no one will hate him.
These days, he has actually been busy. After returning to Los Angeles from Orlando, he trained with Kwame Brown almost every day, and later... Nick Young also joined.
However, it is a pity... Even though I train actively every day and sweat non-stop, my talent has never been cultivated, and I still need to work harder.
"Book the flight for me. I will arrive in New York as soon as possible. Then, I will also make arrangements for the interview with the Chinese TV station you mentioned."
Bruce confessed to Bill Duffy on the phone.
The draft is about to begin, and it’s time to go to Madison Garden Arena.
Although he now carries the commitment of three teams, he still doesn't have any confidence in his heart.
The whole world knows that the draft is full of surprises, and no one knows what will happen in the next second.
Especially this year, as this is a small year for the draft, anything can happen.
"I hope there will be a good result."
Bruce shook off his Italian custom-made suit, and he was ready for a new journey.
Chapter completed!