939Moat(2/2)
Xiaomi wants to hit the high-end backbone.
If you want to prevent other companies from copying the round waist button, you can only rely on improving brand influence. There is no other way. However, the patent for the "ruyi gesture" derived from Meizu's "m-Back" can be withdrawn.
In the original history, this was the patent that blocked other domestic mobile phone manufacturers. Meizu's set of interactions is so easy to use, but Meizu would rather die than surrender. Without Qualcomm's processor, other manufacturers can't use it.
Therefore, several HMOV manufacturers can only show their talents and develop various weird interaction methods on this elliptical button. Huawei, for example, is simply the most rubbish one, even worse than many copycat mobile phones.
Nowadays, everyone is still exploring the development direction of smartphones. There is a blank in the field of fingerprint recognition. The "waist round key" has not been taken seriously. Fingerprint recognition will be launched next year. Therefore, Wei Qingfan wants to take this patent from "sharing" as soon as possible.
Get it off the list.
This matter has been discussed for a long time. Qualcomm obviously didn't care about this patent, but it refused to give in and kept delaying it. Later, it was discovered that Gushici Company was secretly developing processors, and it became even more dissatisfied.
In layman's terms, it's: "It's your attitude that matters now!"
Wei Qingfan was very aggrieved, but he had no choice but to hold it in as he had to use someone else's processor. When he went back this time, he was going to have a good talk with Qualcomm.
Even if we increase procurement and replace all low-end processors with Qualcomm, we still have to take this patent off the sharing list.
This was one of the "moats" of the ancient poetry company for three to four years after the popularization of fingerprint recognition and before the popularization of full-screen displays. It was something that no one had and I had, and I must keep it if I could.
The high-endization of a brand is not about stacking parameters, fighting against hardware, or even not caring about hardware parameters. The "moat" is the focus of high-endization. If no one has it, I have it. If you want a certain function, you can only buy your product, even if it is other products.
No matter how bad it is, I can only tolerate it.
Such as apple.
The importance of the "waist round key" cannot be compared with Apple's IOS, software and hardware integration and other advantages. They are not at the same level in terms of difficulty and function. But if you want to climb up from scratch, you have to accumulate little by little.
Chapter completed!