Chapter 547 The King of Society
On University Road, [Yi Lian Network] Office, Zhou Yanbin and Zhang Xiangmingzheng welcomed Lu Ze's arrival with a flattering look on their faces.
Today, I won’t do anything else, just because QQ’s instant messaging software is going to be officially launched.
"Mr. Lu, I can keep the best QQ number for you. Today you will become the first user to log in to QQ." Zhou Yanbin said flatteringly.
Lu Ze did not come alone today, and he also brought Tony Fadell's assistant, Rocky Joseph.
I brought him here, of course, not to let Rocky Joseph experience the QQ product, but to discuss it with Zhou Yanbin and the others for the matter of the navy.
The navy cannot be built in a short while, so it must be prepared in advance.
Lu Ze nodded, sat in front of the computer, looked at the fat panda icon of the QQ software on the desktop, and couldn't help but laugh in his heart.
Before this, Brother Ma’s OICQ icon was still a slender penguin.
Originally, Lu Ze wanted to grab the fat penguin icon, but Brother Ma was still faster, so he registered in advance.
Perhaps after the trademark infringement lawsuit came at the end of last year, Xiao Ma Ge had already submitted the registration expression.
It’s just that the name matter was because he was careless at the beginning and did not expect to lose the lawsuit.
This is not a big deal for Brother Ma. If any lawsuit is fought in China, even if Tencent is not Nanshan Pizza Hut now, ICQ will not be able to sue him.
The reason why ICQ can win is not because the United States is their home court.
If Brother Ma had known that the lawsuit would have lost, he would have changed his name in advance.
Therefore, the current OICQ version has the same trajectory as in the previous life. The icon was replaced with a fat penguin in advance, but the name was not changed.
You should know that in my previous life, Brother Ma changed the name QQ and it was only started in the QQ2000 version released in November.
So the current situation is that Brother Ma has retained the icon and did not get the name QQ. [Yi Lian Network] has the trademark name of QQ, but there is no fat penguin icon.
Then, [Yi Lian Network] designed the QQ icon into a Q-version cute little fat panda.
Pandas are the national treasure of China and the cutest and most cute animal in the world, no doubt about it.
Have you seen a few animals that can still look honest and honest after they grow up, and instantly make everyone cute.
So it is also good to use the little fat panda as QQ icon.
Anyway, the LOGO thing is just like that, and I will naturally get used to it over time. It’s like the cat and dog icons of the two major e-commerce platforms in the previous life. Don’t you feel it like after watching it for a long time?
After reading it, Lu Ze couldn't help but smile and said, "Very good, send the relevant documents to Lawyer Song as soon as possible, so that he can apply for trademark registration with the software and icon LOGO immediately."
"It's been sent over long ago, hahaha." Zhou Yanbin responded with a laugh.
Lu Ze asked: "What is the account? I'll log in and experience it."
"Five 9s, the password is the same." Zhang Xiangming quickly answered.
Five 9? Nine Five?
Do you want to be so vulgar?
Lu Ze was speechless, but didn't say much, and he entered his password account and logged into the QQ interface.
Unlike OICQ, it is closer to the interface style of ICQ.
This is not the fault of Zhou Yanbin and the others, after all, they are also imitating the software they make.
However, Lu Ze still reminded: "Yes, there are all the functions you should have.
In the future, we still need to recruit some product designers and redesign the UI interface to make the product more recognizable.
Otherwise, it looks like a copycat product, and it would be too much to take it out."
"Don't worry, Mr. Lu has already arranged someone to do it, and it is expected that the QQ2.0 version will be launched next month.
At that time, there will be a brand new interface." Because the product UI is under the responsibility of Zhang Xiangming, he quickly reported it.
Lu Ze nodded, and asked Zhou Yanbin and others to tell him the QQ number and add it as the trend. These guys also knew to give him convenience. The QQ number was either 5 3, 5 6, 5 8.
This operation really showed Lu Ze's face. He asked angrily: "Where is Yiyi's QQ number?"
"Haha, don't worry, I've kept it for a long time. Five 1s are Junior Sister Su's QQ number." Zhou Yanbin replied immediately as if he offered treasure.
Good guy, can the boss’s number be bad? It must be 5 1s.
[Yi Lian Network] Although it was invested by Lu Ze, the legal person and manager are both junior sister Su Jinyi. Therefore, the QQ number "11111" must be left for her.
The number "1" not only represents the first person in the company, but also has a homophone for the nickname of the boss Su Jinyi. Who dares to grab it?
After hearing this, Lu Ze nodded with satisfaction and took the opportunity to add the QQ number of "111111".
After experiencing various functions, Lu Ze was quite satisfied.
In terms of functions and operations, it is not inferior to Xiao Ma Ge's OICQ at all. It is already a mature software product and can be launched on the market at any time.
He then asked, "When will it be online?"
"Or what if we choose to go online on August 8th? Let's invite some active users of [Kaixin.com] to test it first?" Zhou Yanbin asked tentatively.
Lu Ze asked again: "Have you thought about how to promote it? There are many instant messaging software these days.
And there is a competitor, OICQ, who is quite active recently. Have you done any corresponding promotion plans?"
"This... we haven't thought about this problem yet. The initial idea is to bind it to Kaixin.com, and many users can be promoted through Kaixin.com." Zhou Yanbin responded confidently.
Nowadays, [Kaixin.com] is becoming more and more popular among young people, especially college students.
Especially the two functions of "Student Record" and "Inner Jokes" have attracted a large number of users to check in every day.
At present, the number of users of Kaixin.com has exceeded 2 million, reaching the 3 million mark.
Moreover, most of these 2 million users are active users. It has to be said that the functions developed by Lu Ze do have great advantages in attracting users.
Although the traffic is incomparable to large sites such as portal websites and Tianya Forum, the growth momentum of [Kaixin.com] is getting stronger and stronger.
Especially for the personal homepage function, the more content users update, the more often they come back to view and update dynamics.
The number of interactions between users through their personal homepage is also increasing.
If a third-party research institution carefully evaluates and compares it, you will find that the data of [Kaixin.com] has become more and more exaggerated.
Although the total number is not as good as that of Internet giants like etang.com, after all, they have a lot of money to burn traffic.
But if you convert the same proportion, the user activity and sticky data of [Kaixin.com] will instantly kill these two websites.
If Kaixin.com's traffic is also enlarged to the same as those websites, then it is now the well-deserved "king of social interaction".
So Zhou Yanbin is very confident in speaking. Just relying on Kaixin.com’s recommendations can keep the number of QQ downloads and registrations rising. There is no need to promote it.
Moreover, in Zhou Yanbin's opinion, it is good to let QQ grow with [Kaixin.com], so as not to influx too many users and not have enough funds to support QQ's development.
After all, he was in a dilemma when he asked Lu Ze for money last time.
Now neither [Kaixin.com] nor QQ have a clear profit method, and the advertisements are not large enough at present, so it is better not to develop so fast.
He plans to arrange salesmen to go out for a little more recently and talk to the advertising company to see if he can have some advertising revenue.
Even if there is a advertising fee of tens of thousands of yuan a month, it will be much easier to talk to Lu Ze when he continues to invest money.
Although Zhou Yanbin thought so in his heart, he didn't dare to say it in front of Lu Ze, for fear that Lu Ze would be unhappy and would be troublesome if he didn't continue to invest money.
Lu Ze didn't know the little Jiujiu in his heart, and ordered: "Take the operating data of [Kaixin.com] over the past two months and I'll take a look."
"What about this, what about this." Zhang Xiangming immediately handed over the document printed in advance.
Lu Ze took the data table and flipped it out page by page. It didn't matter if you didn't look at it, and I was really shocked when I saw it.
[Kaixin.com] The user growth rate and daily active user data are a bit scary.
He asked worriedly: "Is this data sheet correct?"
"How could it be wrong? I just pulled the data from the background yesterday to print it out." Zhang Xiangming promised confidently.
Lu Ze was shocked. If the data was true, it would have really exceeded his expectations.
He asked worriedly: "According to this data, did the money I gave you last time have to spend almost the same amount again?"
"Uh, [Kaixin.com] has expanded the team and added a lot of servers, which has indeed cost a lot of money. Moreover, QQ is about to be online, and it also requires additional servers and bandwidth to be purchased. This is like flowing money every day." Zhou Yanbin scratched his head and replied embarrassedly.
I originally thought that one or two million would be enough to operate [Kaixin.com] well.
I asked for another 2 million last time. I originally planned to use it to operate QQ, but QQ has not been fully launched yet. [Kaixin.com] has spent more and more, and the two million are about to come to an end again.
Only then did he truly realize what Lu Ze said before that the Internet is so fast that it is so fast to burn money.
Lu Ze was in a good mood when he saw the operation data, and he was too lazy to bother with them.
Anyway, the United States has made a lot of money, so he can continue to invest some money. However, he still doesn't support spending money on traffic.
The same thing is true, it’s just overthinking to spend money in the country now.
It’s better to invest less money and just watch [Kaixin.com] and QQ grow naturally.
Just keep it slowly like this without much effort. With the super data shown by [Kaixin.com], it will sooner or later become the "king of social interaction" in China.
If you combine it with QQ, the instant messaging software, you will definitely be in trouble in the future.
With the content accumulated by Kaixin.com and the convenience of QQ, you are not afraid of any challenges.
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PS: Today's first chapter, continue to rush for tens of thousands of dollars a day.
Chapter completed!