Zhou Yanbin and the others can’t count on talent in management software, databases, and data analysis, so Lu Ze can only wait patiently for Su Jinyi’s news.

IT talents are scarce these days. If you don’t introduce them to an acquaintance, you may not be able to recruit truly useful people if you have money.

Some people may ask, why not recruit from the public?

That can only be said that your understanding of talents is far from enough.

Not to mention now, even in an era of overwhelming talent in more than ten years later, I don’t know how many entrepreneurial bosses have been cheated by the so-called “technical elites” from large factories.

If it was really easy to distinguish between a muddy with half a bucket of water, NetEase's Ding Sanshi would not have been waiting for Zhou Feng to return from studying abroad at Berkeley University in three or four years.

This kind of technical gangster is not only a cheat on you for salary, but also abominable things that will delay your major events.

In his previous life, Didi's coyote Cheng was also cheated by the outsourcing company gangsters when he was working on APP in the early stages of his business, which almost caused him to collapse in the middle of the business.

So Lu Ze would not waste time trying and making mistakes in mining pits, and it would be reliable to find someone who knows the truth.

After chatting, Lu Ze invited Zhou Yanbin and the others to have a meal, then said goodbye to Su Jinyi and took Li Yanlin back to school.

As for Yilian Network Company, he didn't want to worry too much, so he could just be free.

After all, it is still the beginning of the day, so it’s better to let Zhou Yanbin and other technical oters perform freely. If you are too ruthless, it may backfire.

He was too lazy to change the name Kaixin.com.

First, I can’t think of a better name for the time being, and second, I will be able to transform into a pan-social platform in the future and I can barely make it work.

Besides, after the QQ domain name and trademark were completed, he still wanted to let Zhou Yanbin and the others get instant messaging software.

At that time, maybe Kaixin.com will be merged into it and become part of the QQ series of products.

In the next week, Lu Ze will receive Zhou Yanbin's work email every day. The email will not only update the work progress of Kaixin.com, but also attach a trial link to the website.

The entire website is also being modified and optimized in the direction Lu Ze imagined, taking shape day by day.

Although it is incomparable to those cool web pages in later generations, it is definitely unique and excellent these days.

Although Lu Ze is not a professional product manager, he knows that the common problem among domestic Internet people these days is that no matter what function is, it is full of all kinds of chicken feathers.

Every corner of the web page must be used and filled with spam.

It seems that the more content the web page is, the more powerful the website appears.

In fact, this concept is completely wrong. Sometimes the simpler the page, the better the experience it can bring to users and win the user's favor.

Just like Google's homepage, there is only one search box that has not been broken for more than ten or twenty years.

Any more invalid information will be considered as losing.

The same is true for Kaixin.com now. The home page is filled with several content sections stacked in staggered manner, and it also adopts the waterfall flow page layout suggested by Lu Ze, which looks extremely tall and elegant.

This page design concept has a super-economic beauty in this day.

Unfortunately, the Internet has not yet entered the picture era and is still mainly based on text information, otherwise the layout of the waterfall page will look more fashionable.

Seeing that the time to leave Xin.com is getting closer, Lu Ze is worried about website marketing and promotion again.

Internet cafes are not fully popular now, and it may not work if you want to advertise online. Maybe you can spend the money, but not many people come.

With the number of netizens before the Millennium, there is no major IT companies that have not falsely reported the numbers.

What kind of click rate, what number of users, what kind of fake it? Even the tens of millions of users claimed by Brother Xiao Ma a year later, it is estimated that there are not even half of the real users.

It is common for a person to register several QQ numbers, not to mention those birds who want to stock up on good numbers.

In this case, it is definitely not feasible to promote Kaixin.com online.

I didn’t look at the next door, and I burned more than 100 million in the next year, and the number of real users was only one million.

When the Internet bubble arrives, the market conditions are not good, a new round of financing is ruined, and the listing plan is broken, you will face "out of food". When I look back at the time, I would like to think back a few months ago that I would invest tens of millions of advertising. This is simply ironic.

It is impossible for Lu Ze to do such a stupid thing, so he still set his mind on [Shiguang Cultural and Creative].

With the millions of distributions of Shiguang member journals, isn’t it better to advertise than any portal?

Lu Ze was very glad that he took the right step.

It is easy to do anything with the media resource killer in your hand.

However, if you are advertising in Shiguang Membership Journals, the effect will definitely be average. If you really post a block and display it, maybe readers will not look at it carefully at all.

If you want to have good marketing and promotion results, you have to find another way.

At this time, Lu Ze thought of the most sensual operation in his previous life in the early stages of the Internet development - soft article promotion.

Hard advertising is worse than soft articles. This has been the result of Internet people verified countless times over the years.

I hired a few part-time editors of the article and wrote soft articles for Kaixin.com. It seems to be a short story, but it is actually an advertisement containing private goods.

Like what:

[My husband attended the class reunion and cheated on a female classmate after drinking. Should I divorce or forgive him?]

【A woman went home all night after attending a class reunion, and her husband fainted in the toilet.】

[Billionaire pretending to be poor and was ridiculed to attend the class reunion, but she had no choice but to show off the keys of the Rolles car.]

These soft articles are all compiled by a few tricks, but the class reunion in the story is organized through the alumni records of Kaixin.com.

Netizens are seeing it, so why don’t they go to Kaixin.com to check it out?

As long as you go to Kaixin.com, you will definitely be tricked by the [Connotation Jokes] section and the [Personal Home Page] section.

Lu Ze doesn't believe that the two products that were so popular in the past will not fool novice users who have never seen anything in the past when they are in the budding era of the Internet.

Just let Zhou Yanbin and the others make an automatic posting program and go to major forums and BBS to automatically post on their posts every day.

I believe that not many Internet users can withstand this overwhelming soft article offensive.

However, this is just an online marketing and promotion strategy, and it can only attract some online users. If you want to attract more offline users to become happy members, you still need to publish the soft articles in Shiguang Membership Journals.

Because of the special nature of Shiguang Magazine, soft articles cannot be so vulgar. You must have an aesthetic love story that is no less than "First Intimate Contact".

But you don’t have to write a novel like that, just write a short story.

For example, a pair of infatuated men and women who have a crush on each other have obviously liked each other but have never dared to confess their love.

Until before going to college, the heroine was about to go her separate ways, and the heroine secretly ran to a tree where the two of them often played in the back mountain of the school, and secretly engraved a sentence on the trunk:

Charlotte, I will be your girlfriend when I see this sentence.

Unfortunately, fate is always a coincidence.

It was not until the heroine put on the wedding dress and was about to get married that the hero saw the words from the juniors on the homepage of the middle school recorded by the alumni.

Then there was a bloody marriage snatching scene, and the two elope for love and went to the end of the world.

With this cool story, the little girls can't go crazy after reading it. If you don't go to the Internet cafe to watch this love miracle, you can't be considered a literary young woman.

Of course, Lu Ze asked himself that he could not control such a pretentious love story.

I have to entrust Lin Youyou to help with this matter, after all, this matter is professional.

Lu Ze picked up his cell phone and called immediately. But the phone rang out and he hurriedly hung up again.

If you have something to do, you will find someone and don’t ask if you have nothing to do. It seems a bit inappropriate.

Especially when his relationship with Su Jinyi went further, he became more and more guilty when facing Lin Youyou again.

Just as he was thinking about how to talk about this, Lin Youyou returned the phone.

"Are you looking for me?" Lin Youyou asked happily on the other end of the phone.

Lu Ze had to take care of her, "Well, I just wanted to call and ask how you are doing recently, but I'm afraid of disturbing your crew's work."

"It's great. The crew can finish the filming in just one month." Lin Youyou replied briefly.

Lu Ze followed the conversation: "It's great, I'll go see you on the day of the filming."

The TV series "The Best of Us" was completed, and he had to go over and watch it in terms of emotion and reason.

Perhaps at that time, while Lin Youyou was happy, he just happened to mention the matter of soft article, and kill two birds with one stone. How great is it.

Anyway, Kaixin.com is not so anxious to promote it once, so let online netizens try it out first.

By filling in rich content on the website, they can attract more offline users to stay.

At that time, we will promote soft articles online and offline together until we can fly. After this combination of punches, we will not believe that Kaixin.com will not be able to get up.

"Well..." Lin Youyou didn't know that the little Jiujiu in Lu Ze's heart was so happy that he couldn't speak anymore when he heard Lu Ze want to see her.

The TV series was completed and Lu Ze also came to see her, and she was just a happy moment.

After chatting for a few more words, I hung up the phone.

Lu Ze, who had dealt with it, breathed a sigh of relief, and then started to have a headache again when he saw Lin Youyou next time, he should give him some gifts.

If you ask for help, you can't leave empty-handed.

Alas, who made him feel guilty?

----------

PS: The biological clock is messy, I stayed up late and I haven’t been sleepy at all until now.

The three chapters last night were added up, and it was almost ten thousand days ago. I made up for what I owe two days ago.

Alas, it is not without benefits to seal it at home.
Chapter completed!