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Chapter 289 Sky-high bonus fee

Lu Ze was very moved when he heard about the store in Meiluo City.

But the original plan of the [Hi Xiaoyang] hot pot restaurant was to first expand the stores and shopping malls near the community, which was the next plan.

And now the good opportunity suddenly comes in front of me. If I miss it, I don’t know when the next time it’s my turn.

After all, that is Meiluo City in Xujiahui. After two years, you may not be able to rent money.

However, once you have to rent a shopping mall store, the pressure on management will increase again. You should know that the operation of shopping malls is completely different from that of community shopping street stores.

Except for paying rent on time and abiding by normal business order, the rest of the community commercial street stores are relatively free.

Shopping mall stores are difficult to deal with. Not only are the property rules annoying, but there are also restrictions on business hours.

It is impossible for the property in the mall to stay up all night with you. It usually ends at 10 o'clock in the evening. It is impossible to do a few more tables of business. Want to do a midnight snack business in the mall? It doesn't exist.

But the biggest advantage of shopping malls these days is that they have a large crowd and don’t worry about the source of customers. They can start business from the morning and last until ten o’clock in the evening.

As long as you have a good business, customers will keep coming to queue up, and the rate of table turnover is by no means comparable to that of street shops in the community.

Lu Ze thought for a moment in his mind and made a decision. He wanted this store in Meiluo City.

But in this way, the hot pot restaurant will have to add a management team. Because the management model of community street shops is very different from that of shopping mall shops.

Since you have decided to open a shopping mall store, it will inevitably become out of control in the future, and the development of shopping mall stores will be immediately included in Lu Ze's market planning.

Shopping mall stores will expand on both lines and community commercial street stores. It is impossible to stop alone and only develop one of the lines.

Therefore, two small management teams managed one of the lines separately, and joined forces to form the management department of [Hip Xiaolang]. This was the countermeasure that Lu Ze had thought of just a moment of decision.

So Lu Ze asked, "Wenbin, have your friend handed you a secret? How much is the rent for this store, and what price does it cost to rent it?"

He is not a boss who doesn't know anything about the business. Lu Ze is very familiar with the routines of the mall. Wanting to rent a store in the mall is far from simply paying the rent.

In addition to rent, each month also requires property fees, entry fees, and operation management fees. The most ruthless thing is not just these. The key points are that you need to pay certain benefits privately to the investment promotion department.

That's why Lu Ze asked this question.

"Boss, my friend introduced it. Because the store is large in size, the unit price is not high. Two yuan per square meter per day, and the property fee is two yuan per square meter per month.

I think the unit price of the rent is relatively high, so there should be room for discussion. He didn't explain the other fees in detail, but I guess it's not much lower." Xiao Wenbin explained in detail.

A large store with a total of 2,500 square meters per day, and a month's rent is 150,000 yuan.

With the property fees, entry fees, operation and management fees, and benefits fees, maybe the total cost of the store will be 200,000 yuan a month.

The Demon City is indeed the Demon City. The cost of renting this store is enough to keep many small businessmen out.

However, there must be a negotiation of the price, and this is just a public quotation to the outside world. The final rental price is impossible to open as much as the mall. If you do some secret operations, there will be more tricks in it.

Lu Ze frowned slightly: "Did your friend not reveal any inside information? If we want to take this store, how much benefit will we have to pay?"

"He said this when he was drinking that time. But he was talking about another store, which was only 500 square meters, and the tenant paid a 100,000 yuan benefit fee.

If we wanted to win this 2,000-square-meter store, it would probably be impossible to handle the store without 200,000 yuan." Xiao Wenbin himself was shocked when he heard the sky-high benefit fee.

Donghai's commercial real estate is too dark. No wonder his friend turned over after seeing him for a few years. He invited him to dinner that day, but the other party was a little disgusted that the hotel was not of sufficient quality.

When Lu Ze heard the number of 200,000, he felt a clear idea. Perhaps the layman felt that Meiluo City Shopping Mall was too dark and he actually had such a sky-high price of benefits.

But to be honest, this benefit is not much for a large store of 2,000 square meters. Because the money is not taken by the investment department itself, and they have to manage it to ensure that the interests of leaders of all departments of the mall can be handled equally.

I remember in my previous life, Lu Ze opened a store of one or two hundred square meters in a shopping mall in a third- and fourth-tier cities, and the benefits were all worth 100,000 to 80,000 yuan.

The Magic City was even more exaggerated at that time. Moreover, it was useless to have money in some popular shopping malls, and others might not be willing to accept it.

When commercial real estate was the hottest, the hottest shopping malls in Magic City were just a milk tea shop of about ten square meters. If you don’t mention one or more than one million yuan in cash, the investment department would not be too rare to pay attention to you.

The most ruthless example I have heard in the industry in my previous life was a restaurant owner who made the dry mix skewers and skewers. He started his first store in Dragon Dream Mall, and his monthly turnover exceeded 1.8 million yuan.

Then he was out of control and opened more than a dozen stores in Magic City in succession.

In order to win the shop in Raffles Shopping Mall, the top restaurant in Magic City, he directly raised two million yuan in cash before smashing the door to Raffles Shopping Mall Investment and Promotion Department.

But the money is worth it, because the Raffles Mall has a stronger crowd, and I made a return in two or three months. Later, with the endorsement of Dragon Dream and Raffles Mall, I opened twenty or thirty stores in the Magic City in a row.

Unfortunately, his business has no technical barriers and is easily copied.

As soon as he saw that he had made money, dozens of similar brands appeared on the market immediately, and traditional braised food brands also launched dry mix skewers and fragrant products.

The market competition instantly entered a white-hot stage, which also led to the business scale of this restaurant owner who was Gan Chuan Chuanxiang quickly reaching the ceiling.

However, it can also be seen that at this time, Meiluo City has a conscience to ask for a benefit fee of 200,000 yuan. After all, Xujiahui Meiluo City will be the top abortion business district no less than the Raffles Shopping Mall in People's Square in the next ten years.

Then, Lu Ze ordered: "Wenbin, please make an appointment with your friend again, invite him to have a meal and have a detailed discussion.

We asked for this store. There is no problem with the benefits, and we can even promise your friend that we will give him another sum of money.

The only requirement is that we can give us the best conditions in terms of rent and other costs. Moreover, we have to sign a long contract, and even if the contract expires, we must have a priority renewal right.

You must not play any text traps on the contract, and we must guarantee our rights and interests in the rental. You can clearly tell him that as long as both parties have been working happily, the benefits will not be missing from them every year."

"Okay, boss, I'll ask him out for a talk tomorrow." Xiao Wenbin's heart was filled with huge turmoil.

When [Juewei Baozi] was responsible for market expansion, he felt that the company was developing rapidly. He slowly watched the size of the bun shop grow bigger and bigger, and he was quite proud.

But now, it is not the same order of magnitude as a hot pot restaurant. Opening a hot pot restaurant is enough to open more than a dozen or twenty bun shops just by giving the sky-high benefits to the mall.

At this moment, Xiao Wenbin was a little envious of the friend who was in charge of investment in the mall.
Chapter completed!
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