After Zhao Yongqiang and the others left, Lu Ze didn't think about it anymore.

You don’t need a bookstore or a stationery store to pay, you can earn hundreds or thousands of dollars more in a month. If you don’t agree to try it, the store owner will be ill.

I believe that Zhao Yongqiang and others will be more relaxed in promoting the market.

The handbook product is not a mass consumer product. Instead, it is similar to genuine music tapes, novels and magazines, and is a luxury product for spiritual enjoyment.

The frequency of consumption of this product by customers will definitely not be too high. Therefore, the profit must be increased.

The handbook gift box set is priced at 50 yuan. The handbook book is priced at 15 yuan. This is the result of the trial when doing sales tests in the early stage.

Just these two pricing doesn’t have to be too complicated, and students can afford it. Don’t think it’s more expensive than ordinary notebooks, whoever buys them will be proud.

You should know that in more than ten or twenty years, the single manual books of big brands will cost dozens of yuan for cheaper ones, and the expensive ones can even be sold at a high price of more than one hundred yuan.

Now that Lu Ze is doing business with a handbook, the first wave is still the freshness of the little girls.

Among them, poster promotion, membership system, and content journals are indispensable. This is an important marketing tool to establish a circle of hand accounts step by step.

Without these supporting facilities, what is the difference between operating a so-called manual product and selling an ordinary notebook? It’s nothing more, that is, the notebook is just a bit more exquisite.

The content examples in the manual content journal, the exquisite manual work, are the greatest attraction for young girls.

Although the manual book is inherently destined to be a niche product, there is no problem in making Lu Ze the first pot of gold.

There are more than 1,000 middle schools in Jiangyou Province, and each middle school deceives two or three hundred little girls. As the first person to eat, it is not difficult.

When handbook products are launched on the market, the set will inevitably be more popular in the early stage. Because the various gadgets in the set are simply worth the price and have member benefits.

As time goes by, the demand for handbook sets will decrease. In the future, it will be long-lasting and make money by relying on single books and handbook peripheral products.

Therefore, it is very important to establish brand influence. Without brand influence, if you sell peripheral products in the future, you will definitely not be able to compete with those manufacturers in Yiwu that are fighting price wars.

Building brand influence also depends on supporting services.

Fortunately, Lu Ze is the first person to do a manual business and can get the first wave of dividends. With the scale of more than 1,000 middle schools in Jiangyou Province, if the first wave of market is spread, the sales volume will be very exaggerated.

According to the goal of selling 200 sets per middle school, a class can achieve sales targets if only 3-4 girls can buy them. This consumption ratio is already estimated by the minimum standard.

In total, more than a thousand middle schools, all sales volumes combined have the hope of exceeding tens of millions.

So, don’t underestimate any business. As long as you plan well and operate well, you will have a chance to make money.

The handbook set is priced at 50 yuan, and the production and ordering cost is less than 20 yuan. The sales share of each distribution store is 10 yuan, leaving Lu Ze with a gross profit of only 20 yuan per set.

Among them, 5 yuan has to be given to Zhao Yongqiang's team. In other words, Lu Ze can only leave a profit of 15 yuan for each account set.

In this case, the membership system, journal content, and daily operations cost must be deducted, and finally some taxes must be paid. Overall, the net profit margin is only around 25%, which is not considered a particularly profitable business.

Despite this, the first wave of promotion in Jiangyou Province alone can bring Lu Ze a net income of two to three million. If promoted nationwide, Lu Ze's first pot of gold will be quite small.

You know, Xiao Ma once wanted to sell Penguin Company, but it only cost 1 million yuan.

Even if the sales of the manual account are not as expected, plus the sales of a single book, this wave of net income of one or two million yuan will definitely be fine.

Lu Ze took great pains to prepare for this business for so long, which is much more difficult than opening a bun shop at the beginning.

The most important thing is that Zhao Yongqiang and a group of younger brothers will join in. Otherwise, his first pot of gold plan would have to be pushed back.

Just setting up a company, recruiting sales staff, and training and assessment can't be done for a month or two. Not only will it cost a lot of start-up capital, but Lu Ze also needs to withdraw from the school.

With Zhao Yongqiang and others joining, it not only saved Lu Ze time and trouble, but also saved a lot of start-up capital.

This prompted him to advance his business to such a level in a short period of time. Otherwise, Lu Ze would never have played so much at once.

Doing things is far less easy than imagined. Time, place, and people are indispensable.

In terms of the market, when Zhao Yongqiang and his friends went to distribute goods, Lu Ze asked each bookstore or stationery store to directly transfer the pre-sale money to the company account.

This not only makes it formal and credible, but also ensures the safety of funds, so that any younger brother will not be confused when he sees the money and act irrationally.

With the brand of [Shiguang], the introduction and account information of Shiguang Cultural and Creative Company, plus the mechanism of remittance first and then delivery, there is basically no problem with it.

I believe that even if a younger brother wants to fill his pockets, there is no chance. Lu Ze will not be too naive and will be in a position to do things, and everything is under the control of his design.

If you grasp the finance and audit well, nothing else will affect the overall situation. If you really dare to be brave and greedy, don’t blame Lu Ze for sending him in and stepping on the sewing machine.

If they are honest and obedient, they will naturally become rich and prosperous in the future. If they are disobedient, such as growing hair, they will just go out.

If you want to make a fortune with them, unless you share some benefits from other brothers. But to that point, it means that people eat meat, so he can only drink some soup with them.

After all, who would think that the money is too much? Why should I share so much for you?

Just like Changmao, he still has no idea what he has lost. He will definitely regret it in two years. One or two years is enough to make a huge gap between his brothers and him.

At present, Zhao Yongqiang and others are going to promote the market, and Lu Ze also needs to start preparing for the next step of work, that is, the daily operation of subsequent business and the content maintenance of manual journals.

When the first money arrives, I will rent a cheap venue and serve as the company's office.

How can a cultural and creative company be without an office space? At that time, phone, fax, computer, etc., all the ones that should be equipped must be equipped, at least they should look like a regular company.

The second step is to ask Zhao Yongqiang to set up a branch in Yiwu and rent a venue as a warehouse.

After the product is produced, temporary workers are recruited there to sort and pack them, and then mail them directly to each store. There is no need to ship the freight back to Zhongling County and then turn it over again, and the freight is extra out of thin air.

In the future, the market will definitely not only be just one region of Jiangyou Province. The manual business will gradually expand to the whole country. It will be more efficient when directly mailing the goods at the production site.

The above can be carried out step by step.

However, the content of the account member journal gave him a headache. This matter still had to fall on Lin Youyou.

In terms of content, it must be controlled from a female aesthetic perspective, which is more reliable. After all, most of the audiences of handbook products are mainly girls.

After school was over at noon, Lu Ze ran all the way and came to the door of Class (9) to wait.

As soon as Lin Youyou went out, she ran into Lu Ze's figure and was stunned for a moment, and another smile came to her eyes. This was the first time Lu Ze was waiting for her at the door of the classroom. In the past, she took the initiative to find Lu Ze.

Lu Ze saw her coming out and went straight to the topic: "Let's go, take you to dinner, and tell you something."

Lin Youyou said "um" and nodded happily and followed.

The students in the liberal arts class were all shocked to see this. Especially the boys, they were even more amazed. It turned out that the cold and indifferent Lin Youyou could even laugh?

The melting snow and the moving smile made them sour, and the eyes of Lu Ze were filled with all kinds of resentment.

Lu Ze took Lin Youyou to his third uncle's rice noodle shop again. There was no way. He was short of money now and had no money to go to the restaurant. If he came to his third uncle's place to eat, he could save a meal.

He couldn't waste his first pot of gold before he got the money.

Lu Ze himself ordered beef mixed powder and ordered the powder of Lin Youyou.

The vegetarian sanitary diced potatoes, cucumbers, and carrots are made by diced and fried. This is a product specially developed by Sanjiu for customers who don’t like eating too greasy early in the morning.

After Lin Youyou tasted it for the first time, she fell in love with this delicious and refreshing topping. Seeing that Lu Ze ordered the santou powder for herself, her heart felt warm again.

Being able to remember your preferences means he has you in his eyes.

The last time I had dinner with Su Jinyi, he didn't ask when ordering the dishes. All the people who came were Su Jinyi's favorite food, which made Lin Youyou feel so uncomfortable at that time.

Today, Lu Ze didn't ask, so he directly asked Su Sanding, and brought a bottle of his favorite coconut milk and put it in front of him. Lin Youyou was overjoyed and suddenly felt much more balanced.

The two started eating, and Lu Ze began to talk about the main things: "The manual account has finally started to be sold, thanks to the manual account content you made before."

As he said that, he handed her the first issue of the Hand Account member journal. Each page above was a photo of the Hand Account content made by Lin Youyou with care.

This journal is equivalent to sending a tutorial for beginners to the first batch of girls who play with their hands.

"Yeah." Lin Youyou responded with a smile. It is more at ease to help Lu Ze than anything else.

Lu Ze stopped and continued: "This journal has to be published once a month, so I will ask you to help you in the future."

"It's okay, I can do one or two pages every day." Lin Youyou agreed immediately without hesitation.

Seeing her misunderstanding, Lu Ze hurriedly explained: "No, you don't have to work so hard. From now on, you only need to complete one or two pages every month. Other content can be created by mobilizing the class and classmates and friends around you.

In this way, not only will the content and style be richer, but you can also be more relaxed. You must also prepare for the college entrance examination. This is the key and it will not delay your study.

Moreover, there are also submissions sent by the members of the account, which are all materials. In the future, you only need to help control the quality of the content.

Lin Youyou, I formally invite you to serve as the editor-in-chief of the [Shiguang] Handbook Journal. I wonder... are you willing?"

Lu Ze's rice noodles and teasing invitation did not look very positive, but it made Lin Youyou both excited and happy.
Chapter completed!