Chapter 957: When your excellence is seen by others, there will be a "great scholar" to argue for you (1)(1/2)
Overnight, public opinion changed.
Domestic science fiction blockbusters that have always been highly sought after seem to have been overly popular and suffered backlash. Related negative reports poured in like a torrential rain, surprising domestic moviegoers, audiences and fans who surfed the Internet as soon as they woke up. Public opinion also followed.
It begins to ferment.
However, a large number of reports are reprinted from abroad, and many of them copy the comments and comments of so-called audiences in overseas countries, which makes the majority of movie fans and netizens feel a little at a loss and speechless.
If it is a spontaneous negative report from the media, then netizens can still roll up their sleeves and get on the keyboard to criticize it.
But facing the same "audience" who is watching the movie, and the negative comments from viewers in various countries are relatively consistent, it is difficult to get on the keyboard.
This is like a general trend, and the general trend is irreversible. If you speak out against it, you can't seem to find any reason or reason.
However, many Chinese people are also singing bad words.
"I just say that domestically produced movies are not good. It's okay to just make waves in your own country. It's really too arrogant to go abroad to lose face." - Anonymous netizen.
"Let's make our own movies with traditional themes. Science fiction still depends on Hollywood. It's really not suitable for China." - Anonymous netizen.
"With an exaggerated character and a fake background story, it can only be used as a gimmick to deceive the domestic audience at home. Once overseas, the secret is exposed. Coupled with the performance that has no acting skills at all, it can only be used at home."
If you get a movie star, the overseas high-end market will not pay for it." - Anonymous netizen.
"Some people, please wake up. Don't think that domestic films will surpass Hollywood. This will never happen." - Anonymous netizen.
A large number of media reprints and reports, as well as a large number of pessimistic remarks by the navy, filled the domestic public opinion field for a while.
This made many movie fans and viewers feel a sigh of relief, but it was hard to express and felt very uncomfortable.
In the Brilliant Era, Wang Jinhua, Li Hu, Han Sanping, and Wei Haolong were also talking about this matter.
"Where are Xiaoxuan and Qianqian?" Han Sanping learned about this public opinion situation when he got up early in the morning. It was obviously caused by the Western media. On his way to work at Huaying, he deliberately took a detour to Bright Times, just to talk to Wang Jinhuaqian.
Let’s talk about this.
"I passed by their house and called them. They were still sleeping. They said they were angry. They slept until the anger subsided." Wang Jinhua said with interest.
Hearing what she said, one could imagine the angry mood of the couple after hearing the news. Such a picture made several people present couldn't help but smile.
Wei Haolong also made a special trip to talk about this matter. He said: "I also learned some information from Brother Tang in Los Angeles. The ultimate purpose of this "Avatar" is to promote their 3D equipment.
"
"I heard that a set of 3D cameras, electronic screens, etc. costs five to six million U.S. dollars. If all the global film companies and crews pay for it, then the current box office of "Avatar" of nearly 2 billion U.S. dollars will be nothing.
A big witch."
"Products derived from 3D technology are conservatively estimated to have a market size of hundreds of billions of dollars. If they are put into the global financial market and the leverage is increased, it will be a scale of hundreds of billions."
"Yes." Han Sanping nodded slightly and said, "So, when I got the news about the public opinion situation in the morning, my first reaction was that "Sky Curtain" blocked the way of "Avatar"."
"The second reaction is that the movie has just been released, so it blocks the way of "Avatar"? That all means that the situation of the movie released earlier in East Asia must be very good, which is why Hollywood has deployed such public opinion means to attack "Canopy"
》.”
"I think so too." Li He crossed his legs and said: "We have almost no theaters overseas, including in East Asia, so we cannot know the situation of the movie at the first time. Even now, we don't know whether the movie is in East Asia.
The situation over there.”
"But Hollywood capital is closely related to theater chains in East Asia. They can get the first time to know the release status of East Asian movies and make preemptive responses."
"As Mr. San said, they immediately learned about the good situation of "Sky Curtain" in East Asia, and it must be very good. They are worried that this good situation will be copied in the West and interfere with the market of "Avatar" and subsequent 3D equipment.
sales situation, so as to preemptively mobilize public opinion to suppress "Tianmu"."
Wang Jinhua was boiling tea, fiddling with the tea cup and listening.
After listening to the speeches of several people, she concluded: "Because of Sissi's feminist momentum in East Asia, it is difficult for the Western media to suppress public opinion, but there are not so many obstacles in their own territory in the West. It depends on the situation.
, they probably want to block "Tenmaku" within East Asia."
Everyone nodded, agreeing with Wang Jinhua's statement.
"Actually, it's nothing." Wei Haolong said: "If our film can win the East Asian market, then we will be very successful. If it hits the streets in the West, it will not have much impact on our own development.
, it will not affect our domestic development, and it can also expand the East Asian market."
"That said, it would be better if the movie can win box office in the West." Han Sanping said: "But having said that, focus on the country. The movie has been successful in the country. This public opinion will have an impact on our producers.
It’s really not big, but it will have a blow to the cultural confidence of the Chinese people.”
Li He said slowly: "Culture is an ideological thing, and cultural self-confidence is a mysterious thing to say, but it is indeed a real emotion."
"Due to the influence of "The Sky", many viewers have increased their cultural confidence. This is why after the release of "Avatar", its popularity still cannot suppress the popularity of "The Sky"."
"Most of the hot topics on "Avatar" on the Internet are talking about 'black technology', talking about the 3D glasses that allow people to watch the movie immersively, and praising its beautiful pictures."
"In addition, in terms of story, characters, and imaginary settings, based on the data provided by the company's marketing department, our "Sky Curtain" is significantly more popular than "Avatar" in this regard."
"I think this situation is also caused by cultural confidence."
"Well, that's it." Han Sanping nodded slowly: "Due to the emergence of "Sky Curtain", the Chinese people's sensory and aesthetic expectations for "Avatar" are not so high."
"If you put it this way..." Wei Haolong mused: "Today's public opinion has suppressed the cultural confidence of the Chinese people, which will allow the Chinese people to regain their high expectations and aesthetic heights for Hollywood special effects films, which is equivalent to compressing
The market space for domestic special effects films brought by "Sky Curtain"."
"Yes, this is the key point that this public opinion can influence." Han Sanping said.
"But..." Li He frowned. There was something she couldn't figure out: "It hasn't even been a day since the movie was released in the West, and the specific data is not yet known. But the Western media does this, and they are not worried about the film's headwinds in the West.
A reversal?"
Hearing this, Han Sanping shook his head: "Mr. Li, it seems you don't really understand what Western media is."
Li He raised his eyebrows and looked at him, waiting for him to explain.
Han Sanping lamented: "Back then, the domestic brand Lotus MSG was hyped by Western media as being toxic, causing Chinese people to stop consuming and turn to buy MSG and chicken essence from companies controlled by Western capital."
"Not long after, CCTV personally helped clarify and said that there was no problem with Lotus MSG."
"However, the people did not buy it, or they were led astray by Western media, which ultimately led to the bankruptcy of this leading domestic MSG brand."
"Look, does reversing public opinion work?"
Everyone was thoughtful, and there were expressions of emotion on their faces.
"Just like the current public opinion, once someone is deeply brainwashed and thinks that domestic films will not work overseas and that the national film and television culture is not as good as Western Hollywood, then even if the film situation is reversed, it will be difficult to reverse this person's
This mentality.”
"Furthermore, who is the media that publishes these negative reports? They are some bullshit media in our own country!"
"Even if there is a twist in the movie, once the brainwashed Chinese people find out that they have been deceived by their own media, people with a bad mentality will be even more annoyed, and they may even hate society."
"According to CCTV's research, people who have been biased by the media over the years and deceived into world-weariness have now formed a certain population base in our country."
"So, the general situation of this public opinion is that if "Sky Curtain" hits the streets in the Western market, it will affect the cultural confidence that the Chinese people have finally gathered to a certain extent;
"If "Sky Curtain" is reversed even in Western markets, people will find that they have been deceived by their own country's media, and negative emotions will also erupt, and it will even affect the credibility of the national media."
"This is the terrible thing about Western media. Both sides benefit. Otherwise, how could they use the media to disintegrate the Soviet Union?"
Everyone frowned. After Han Sanping's narration, they all had a deeper understanding of the horror of Western media.
"Then what should we do, fight back?" Wang Jinhua asked.
Han Sanping shook his head: "When we fight back, we must first come up with real movie data, and good data, so that we can quickly eliminate the negative impact of public opinion. But now don't we have no data? And the data from the West must be
It’s too late to wait a few days.”
"But, I think..." he thought for a moment and said, "We don't have to worry, I think the official media will speak out."
Official media?... Everyone's eyes lit up. When "Hero" was released in North America, it was widely reported and praised by the official media.
Their "Sky" is even better than "Hero". It was not only released in North America, but also the first movie to be released globally.
Now that movies are being maliciously attacked by Western media, the official media should also support them.
Just as Han Sanping thought with his high political awareness, "Sky Curtain" is the first domestic film to export culture to the world, and its significance and cultural value are naturally unique.
Under such circumstances, after the staff of various official media outlets became aware of the public opinion situation after work, the editors-in-chief of each media outlet did not need to report or ask for instructions from their superiors. Just like political correctness, they all unanimously spoke out for "Tianmu".
Huaguo Youth Daily: #"On Cultural Self-confidence"#
[Overnight, negative reports about the movie "Skyfall" flooded in, mostly from overseas audiences' comments about the movie.
It is the first domestic science fiction blockbuster and the first special effects blockbuster. Coupled with its strong patriotic sentiments, this movie has established a deep spiritual connection with the audience.
Under such circumstances, the emergence of negative reports in the film made the film's overseas situation look not very good, which also hit many people in the film.
What I want to say is that it doesn't have to be this way.
First, we need to understand what cultural confidence is.
Confident people often only care about what they do.
Only people who are not confident will care about whether what they do is recognized by others.
Therefore, I must praise the film producer for doing something that has never been done in the domestic film industry. It spent a lot of effort and money to make a science fiction special effects blockbuster to explore the market and the feasibility of science fiction themes. This is confidence!
I must also praise the audience who applauded this movie. You are also proud of the confident performance of the film producers and your confident exploration of this new theme and new film culture. This is cultural confidence!
Secondly, "Sky Curtain" has been a great success in China. Its popularity and commercial value are obvious to everyone across the country. They are all looking forward to the arrival of its possible sequel, and are deeply looking forward to the release of a second Chinese film in China.
To be continued...