When watching groups of workers wearing light blue jackets chatting and laughing, walking or pushing their bicycles into the factory gate, Sha Zhengyang felt that Huafeng Electric had been half successful, because Huafeng Electric had successfully grasped the workers' hearts.

Compared with the fashionable jackets in Wanzhou enterprises that mainly focus on labor fabric work clothes, these are undoubtedly a creative idea of ​​Huafeng Electrical Appliances.

When at Yintai, Sha Zhengyang gave Thunder a suggestion to fully demonstrate the style of Huafeng Electrical Appliances as the first Sino-foreign joint venture in Yintai. Therefore, the factory clothing design abandoned the original old-fashioned workwear that was durable, but adopted jackets that were closer to the most popular styles of the times.

Even the styles are based on the clothing designs of Hong Kong. In terms of colors, light blue in spring and autumn clothes and navy in winter clothes, and white striped shirts in summer clothes.

Because Huafeng Electric Appliances mainly focuses on assembly and simple processing, unlike mechanical processing companies that mainly focus on turning, turning, milling and planing, it actually does not cause serious damage to clothing. Taking this fashionable style of clothing as factory clothing is not only conducive to establishing a corporate image, but also inspiring and attracting employees to wear more, and can also have an advertising effect when wearing it outside.

Especially when the image of the enterprise is gradually established, whenever these employees go out, they will naturally form a psychological advantage that is superior to outsiders. This is also the process of forming a corporate cohesion and centripetal culture.

After finalizing the acquisition of Wanzhou Electrical Appliances Factory, Lei Ting asked to ship the ordered production line equipment as soon as possible, and also required the clothing production companies that originally produced Huafeng Electrical Appliances in the Yintai Factory to process a batch of ready-made garments as soon as possible so that they can be shipped to Wanzhou as soon as possible for employees of newly joined enterprises to use.

The first batch of light blue spring and autumn clothes that were processed can still be worn in December, while winter clothes are probably not available until January.

Standing in front of the window on the third floor of the office building, Sha Zhengyang looked at the scene in front of him and nodded with satisfaction.

As the ringtone rang, the factory gate slowly closed. Except for a security guard dressed in a police uniform standing on the door booth and a security guard observing in the guard room, there were basically no people on the roads in the entire factory.

"Thunder, it seems that these workers are in a state very quickly, not as lazy and undisciplined as they imagined." Sha Zhengyang turned his head and said with a smile: "It's really good to be able to do this in such a short time."

"I still thought of many ways, both economic encouragement and punishment, and human nature, and to compare myself with one's own interests." Lei Ting seemed very proud. "From the beginning of the initial training, we repeatedly emphasized that we are a joint venture and must strictly follow the company's rules and regulations, so we have repeatedly reminded everyone to strictly abide by factory rules and regulations. In addition to deducting performance awards, if the number of times exceeds three times, it may be included in the re-learning training sequence and the income will be greatly reduced."

"Well, this is what you mean. What do you mean by talking about human feelings and comparing your heart to yourself?" Sha Zhengyang was very curious about this.

"A certain number of late maneuvers are allowed every month. This is also considered that if there is really something urgent on the way to work, contingency is also allowed, but the full attendance award from individuals to work teams will be affected after more than a certain number of times." Lei Ting smiled, "We also say that we will not be confused after the break. If we really need to deal with it in the future, we cannot say that we will not be prepared."

"Why is the effect not good?" Sha Zhengyang asked thoughtfully on his desk.

"It's okay, after all, this involves the interests of everyone, and personal interests are tied to the interests of a team. If you have problems one after another, it is hurting everyone's interests, and everyone will naturally not tolerate you." Lei Ting smiled, "Over time, everyone gets used to it, and everyone can get the full attendance award."

"Management is also a very complex and profound discipline. Hong Kong is very different from the mainland, but most of them are similar to those in the mainland, so it is still possible to learn from it." Sha Zhengyang changed the topic, "How fast are these employees adapting to the new assembly production line?"

"In general, it is much better than the worst idea, but it is slightly worse than the most optimistic idea, but it is considered satisfactory." Thunder did not hide it. "After all, there is still a familiar process. I hope this side will catch up with the bank station in the next three months. There is no big problem. The quality rate will be worse than that side, but it is within the acceptable range."

"It seems that you are confident, where is the production capacity?" Sha Zhengyang asked again, this is the key.

"I am still in a slow increase, and I dare not urge too quickly. The defective rate has risen and the losses are even greater. I would rather bear it." Lei Ting breathed a sigh of relief, "The expansion of the production line at the Yintai Factory is expected to be completed and put into production after the year. By then, all production capacity will be released, and the competition between Huafeng and Angel will be invincible in terms of production capacity. The key is how to occupy the market with the expansion of the barreled water market."

"Well, I heard it. Are you planning to shake Dongfang Hong away?" Sha Zhengyang smiled faintly, "Why, I feel a little guilty?"

"Haha, you can understand that although Natural Hall is strong, the national market is too big after all. Even if you have been staking land for three to five years, you will not be able to occupy this market. After all, due to the restrictions on the transportation radiation area, the two points in Wanzhou can now radiate to Hubei and Henan provinces, but they can only be western Henan, southern Hubei and northern Hubei and western Hubei. But the mineral water market in East China has begun to get hot. I have to consider that if Huafeng is not going, Angel and the local brands in East China are going to enter."

When it comes to business, Thunder is also very calm.

"Well, understand, this is normal." Sha Zhengyang also knew that such a large market was the time for the heroes to emerge, and it was far from the era of big-name monopoly more than 20 years later, so it was necessary to seize the market.

"But Thunder, it is important to seize the market, but it is more important to establish a brand. Water dispenser is a rapidly developing market, and the elimination rate in the future will also accelerate. In addition, if the Huafeng brand is developed, it will not be limited to the single product of water dispenser. Now air conditioning fans are being made. In the future, there are advanced water dispenser products, water purifiers, and small household appliances such as vacuum cleaners and juicers. As long as the Huafeng brand becomes a golden sign, its value is not as simple as the market percentage of a certain product."

Thunder was also a little amazed at Sha Zhengyang's ideas and suggestions.

Although I had heard Sha Zhengyang mention it, so many things suddenly popped up, especially when the water dispenser market is still far from saturation, I always feel a little ambitious, but Thunder also knows that if it is not planned early at this time, then when it is really necessary, it may be too late to prepare again.

"Zhengyang, the goal you set is too big and far, and I feel a little overwhelmed. Well, or is this necessary for a great company with a long-term goal?" Thunder's tone was filled with teasing and skeptical tone, "Then do you think we are doing right now? And what should we do if we don't do enough?"

"Thunder, this is just one of my suggestions. Of course, the most urgent thing is to occupy the water dispenser market and establish the brand. But if the benefits are good next year, then I think you can consider starting to prepare for the research and development of new products and technology reserves." Sha Zhengyang's tone was full of decisions, "A company that cannot continue to invest in technology research and development in products should not be great, but can't even be able to do it in the long run. It can only follow the market and go with the flow. In the end, if you don't pay attention, you may overturn the market in the market storm."

"Zhengyang, what you mean by technological research and development refers to the development of new products?" Lei Ting pondered.

"It not only ends with this, but also includes the performance optimization and improvement of existing products, or upgrades, and also the reduction of product costs. This is an important means to increase profit margins." Sha Zhengyang patiently explained: "It also includes the research and development of related products to form a system, such as water dispensers and water purifiers, and household and commercial ones."

Lei Ting listened very seriously, and he really couldn't figure out why Sha Zhengyang knew so much about this industry, and his eyes looked at Sha Zhengyang were full of strangeness.

Sha Zhengyang ignored nothing and continued: "It also includes products that have nothing to do with existing products but have long-term vitality, such as air purifiers, dehumidifiers, ironing machines, vacuum cleaners, juicers, microwave ovens, ovens, range hoods, water heaters, dishwashers, etc. This needs to be considered based on the actual situation of the company and the product development needs of each period."

Finally, he realized the strange look of Thunder looking at him, and Sha Zhengyang couldn't help but want to slap him in the mouth.

This is so much talk. Many products have not appeared in China yet. For example, air purifiers and ironing machines, I know them all, so why don’t Thunder doubt?

After coughing twice, Sha Zhengyang explained quietly: "Due to the backward and imbalance of economic development in China, there is still a big gap in living consumption standards with foreign countries, especially those in Europe, the United States and Japan. Many products are even unexpected for us. However, with the development of the domestic economy and the improvement of people's living standards, in cities such as Beijing, Shanghai, Guangzhou and Tianjin, and even in cities with faster development, fast-growing developments such as Nanjing, Hangzhou, Shenyang, Harbin, Chengdu, Wuhan, Suzhou, Wuxi, Chongqing and Ningbo, they will soon form a middle class with a large income."

"In the next ten to twenty years, their consumption will drive the overall upgrading of the entire market, and the country will strive to cultivate more and more groups who have escaped from food and clothing and achieve a well-off society into such a group with strong consumption capacity, which is the goal of the entire electrical appliance market."
Chapter completed!