Chapter 721 Propaganda War
The research and development team of "Lost Treasure" said that they were very unhappy about it.
It’s clear that I was the first to buy movie IPs and do game promotions. How could I still let Thunder Interactive Entertainment intercept??
If it is another company, then GA must have scoffed at it: "Get the popularity!"
Indeed, they are all treasure hunting games. If you don’t do it sooner or later, you have to wait for the global hit of "Lost Treasure" and do it when the game of the same name is announced to be developed. Isn’t this just a ride on the popularity?
However, for Thunder Interactive Entertainment and Chen Mo, no one dares to say that he is taking advantage of the popularity. Because Serent is internationally famous, he is already as famous as many famous foreign designers. The games he makes, whether online or stand-alone games, are all sold well, as well as high-quality games with extremely distinctive characteristics and self-styled styles such as "Dark Souls".
If you say that this kind of person is taking advantage of the popularity, no one will believe him!
Most players think that Chen Mo's move is nothing more than two purposes, either to slap ga in the face and teach them how to do adventure games; or to just happen to crash, and the R&D plan has been decided long ago, but it just happened to catch up with the hot topic of "Lost Treasure".
In fact, if it is a player who is familiar with Chen Mo's personality, he will know that he is really riding on the popularity...
Of course, the statement of riding on popularity is not particularly accurate. Strictly speaking, it should be considered "borrowing publicity funds from other companies to help your game achieve better publicity effects." Whether it is to take advantage of the designer's business, can it be called "get riding"?
For Chen Mo, the "Underworld" series will inevitably be popular when it is launched, but it will be more suitable to launch it at this critical moment.
...
In the field of film and television, the influence of "Lost Treasure" is still spreading, and the aftermath will not disperse for a long time.
First, the production team of the "Lost Treasure" confirmed the shooting plan for the sequel, and then it was reported that "Lost Treasure" was going to shoot a TV series. Later, many movies similar to treasure hunting were also filming, and they were scheduled to be released.
It can be said that in the field of film and television, "The Lost Treasure" has set off a wave of treasure hunting themes, and enthusiasts with similar themes are going to feast their eyes.
In the field of games, treasure hunting has also become a hot topic at the moment, and the discussions are all focused on Chen Mo's new game and "The Lost Treasure" produced by GA. However, there are many discussions, but none of them are produced by following the trend.
The reason why I don’t do it is because one thing is that the risk is too great.
Although "The Lost Treasure" has been popular, there is a huge gap between movies and games after all. How to adapt it into a rich enough game is still a problem that plagues many designers.
If you can't get the "Lost Treasure" IP, developing a treasure hunt and adventure game is a relatively risky thing. If you do it, there is no original IP and players don't like the gameplay, then you have to lose money?
Therefore, most manufacturers are still waiting and watching, letting ga and Chen Mo be this pathfinder.
If one of these two games is successful, it will not be too late to follow the trend.
Although following the trend is definitely not as good as the pioneers, there are ready-made successful examples for reference, and the risks will be greatly reduced. What's more, the pioneers may not necessarily make money, and they may also be traumatized.
Compared with "Lost Treasure", many people are more interested in Chen Mo's new game.
So far, Chen Mo has only released an original painting and an introduction to the protagonist of the game, full of style and suspense, which has left players with more room for imagination.
To give an inappropriate example, GA frequently releases game information like flirting with clothes: "Come on, uncle, I'll be ready soon!" Thunder Interactive Entertainment only gives a graceful silhouette, which instead arouses the players' infinite imagination.
On the Internet, many players are studying several key locations announced by Chen Mo, such as Golden Country, Thousand Pillar City, Shambala Kingdom, Pirate Paradise, etc.
"The Kingdom of Shambhala is Shangri-La. It is said to be hidden deep in the snow-capped mountains of the Qinghai-Tibet Plateau. There is the Calabar Palace. The residents there have extraordinary wisdom and huge wealth..."
"Henry Every is also a cruel person in history. He participated in the British Navy and later became a pirate, organized a pirate alliance of more than 400 people, robbed the Mughal Empire's pilgrimage fleet, and disappeared with countless treasures..."
"It's amazing, so is Chen Mo planning to make up for these treasures that have never been concluded in history?"
"So many places, you can't make all one game, right?"
"We should only make one, and the other sequels, right? I think the first one should be the Golden Country?"
"The person upstairs is not familiar with Chen Mo's urine properties at first glance. This guy who never counts 2 is likely to do it from behind..."
Ga expressed dissatisfaction. Why do you have less information and players are more interested in your game?
Although I don’t say it, in fact, the promotional war between these two games has been underway since Chen Mo announced the development plan for the new game.
...
After a period of brewing, Ga used a big move and released a trial video.
In the video, the player fully experiences a short adventure of the protagonist of "Lost Treasure". After an explosion, he rolls into the cave and goes to the bottom of the cave through the vines on the wall, and finally discovers a key clue of the treasure. At the end of the picture, the player's vision is raised, and in the gap under the sunlight, a golden light in front of him gives people an unparalleled shock!
This video still caused a great response because the scenes in the video have a very high degree of reproduction of the movie "Lost Treasure". Although the picture does not reach the extreme level of the movie, it is already very exquisite. What's more, from the first-person perspective, the player's sense of substitution is greatly enhanced, which is a completely different experience from the movie.
Those players who were not optimistic about "Lost Treasure" suddenly became more confident in the game after seeing this trial video.
"Awesome, I didn't expect the reproduction level to be so high?"
"Also, it feels so substitutable. It seems to be acquaintance with movies, but it is completely different?"
"When the protagonist grabbed the vines and climbed down, I felt my legs were a little weak. It would be so scary if I reached the VR perspective!"
"This is exciting, and you can experience the adventures in "The Lost Treasure" for yourself!"
"By the way, it is said that the game version of "Lost Treasure" has a lot more content than the movie version. It was written by the original author himself. I'm looking forward to it!"
"That's very good! But then again, the content of the game version must be more than that of the movie, after all, the duration is much worse."
"Suddenly I'm looking forward to this game!"
Chapter completed!