"Selling newspapers, selling newspapers, "Daming Daily News Agency, only two cents."&1t;/p>

"Sell newspapers, sell newspapers, the Dongjiang army guerrilla warfare, and more than a hundred Jiannu people were killed."&1t;/p>

On this day, there were waves of newspaper boys shouting in the streets and alleys of the capital, and newspaper sales sites were also spread all over the shops in the capital.&1t;/p>

A small newspaper selling site was set up outside restaurants and grain shops run by Royal Capital. Pedestrians rushed to the surprise, Daming Daily?&1t;/p>

After a closer look, it turned out to be a newspaper.&1t;/p>

This is not surprising. The private newspaper industry existed in the Ming Dynasty, and many of them achieved profitability. However, as the official newspaper, the Daming Daily made people feel strange, so they paid for it.&1t;/p>

But after some literati bought it, they couldn't help but curse.&1t;/p>

"How come this Daming Daily is so typed? The text is actually written from left to right? And it is written horizontally." Some people are very uncomfortable with it.&1t;/p>

"Although it's not very adaptable, these segmented symbols are quite practical and seem much more convenient." Some people also found their advantages after reading the newspaper, that is, punctuation marks.&1t;/p>

Why did ancient people use the writing method from top to bottom and from left to right? Why did Westerners write from left to right?&1t;/p>

There is some mystery in it.&1t;/p>

China is a civilization based on Taoist culture. The main theory of Taoism is to cultivate immortality. If a person wants to become an immortal, he will sail against the current. After being born, he will go from innate to acquired nature, and what Taoism does is to return from acquired nature.&1t;/p>

The left hand represents the innate, and the right hand represents the acquired.&1t;/p>

Then, it forms a paragraph arrangement from right to left. Generally speaking, Chinese culture is an elite culture and is not suitable for the popularization of the whole people.&1t;/p>

What Westerners exhibit is civilian culture, and they follow the laws of humanity, from left to right.&1t;/p>

Zhu Youxiao adopted the layout method of later generations, mainly to decide to promote civilian culture. The use of this civilian culture is basically limited to letting the people read, and it is still inferior to the traditional Chinese elite culture.&1t;/p>

Basically, people can recognize words in later generations, but ignorant people are not still everywhere, and the whole world is like this. In essence, even if ordinary people in later generations can recognize words, they are not very different from the ancient illiterate illiteracy. The rulers of countries around the world will not want to make the people too smart. It is best if the government says whatever the people believe.&1t;/p>

&1t;/p>

However, after learning the traditional Chinese elite culture, a dialectical and analogical way of thinking will be formed. People like this are easy to see through the essence of things. It is a bit difficult for rulers to fool these people. Especially in the Han Dynasty, before Emperor Wu of Han, they used Taoist Huang-Lao techniques to govern the country, which led to the cultural elements becoming elites. Therefore, Emperor Wu of Han began to pursue Confucianism and parasitize Confucianism on Taoist culture. Emperor Wu of Han's attempt made the later rulers feel quite successful, so they continued to use it throughout the ages.&1t;/p>

By the Ming Dynasty, Confucianism had become obsessed with it.&1t;/p>

Zhu Youxiao is now going to kick Confucianism aside, and at the same time exhibit some civilian culture and universal education. The text layout naturally needs to be changed, so try it first in the Daming Daily. If it is not successful, the layout can be changed back.&1t;/p>

However, the business of Daming Daily was still very smooth.&1t;/p>

Nearly 50,000 copies were sold in Beijing that day alone. Although readers have many complaints about the typesettings, "Daming Daily" successfully captured readers with its cheaper price than the private newspaper industry, richer content, more straightforward words, and more obvious punctuation marks.&1t;/p>

It is impossible for a private newspaper to be as large as the Daming Daily. Although there is a private newspaper industry these days, it generally has regional restrictions. Large amount of information means more costs. If a region cannot sell, it will lose money. The newspaper industry itself is not a very profitable industry. Many information in the private newspaper industry actually comes from the officialdom of the court, and its scale is generally small.&1t;/p>

Another thing is that the private newspaper industry in the folk era did not follow the cheap and expensive model. A newspaper costs three to five cents at the cheapest price, and the page is generally small. Moreover, most folk newspapers are actually hand-written newspapers, not using movable type printing technology. Because the scale is small, they can indeed be hand-written. The newspapers they sell more of them are selling information.&1t;/p>

People always have a sense of knowledge about the outside world, especially cultural people. At this time, whether it is a newspaper with three cents or a newspaper with ten cents, they can accept it in an environment where information is lacking, but the price affects the purchase frequency to a certain extent.&1t;/p>

Moreover, in the Ming Dynasty, the private newspaper industry did not dare to make the scale too large. Who would be targeted by the court? After all, the imperial court did not have relevant laws, so if it was too large and it would be a lawsuit, it would not be a joke. So basically no private newspaper industry chose to make the scale very large and thus make advertising profits.&1t;/p>

Since hand-written newspapers can make money and are relatively safe, why do you need to make cheap newspapers?&1t;/p>

As a result, as soon as the Daming Daily appeared, the volume of the goods exceeded 50,000. Because of its low price and a large amount of content, it was popular in the market.&1t;/p>

Especially those groups who care about political news, many of the reports in the Daming Daily are related to the emperor. If you want to understand the emperor's trends, just buy a Daming Daily.&1t;/p>

On the first day, the Daming Daily did not have much hot news, but the amount of information was still very large, especially the refutation of those rumors, which still played a certain role in guiding public opinion.&1t;/p>

Ordinary people have the ability to distinguish, but in fact they do not have the ability to distinguish. They only look at who is in control of the information and whether the information is spreading is too outrageous.&1t;/p>

However, even if it is a relatively outrageous information, if the official promotes it repeatedly, three people can become tigers. Repeating lies ten thousand times is the truth.&1t;/p>

The emergence of the Daming Daily was undoubtedly the concern of those officials. On that day, the officials of the Donglin Party basically had a copy of the Daming Daily, and they cursed about the layout, and then carefully read the newspaper.&1t;/p>

The emperor suddenly posted a newspaper to guide public opinion. Ye Xianggao and other wise men naturally saw the emperor's intentions. He couldn't help but feel the crisis. If the emperor combined with the public opinion of ordinary people and the two sides were united, it would be a big problem.&1t;/p>

While Ye Xiang Gaoren was discussing countermeasures, the next day, the Daming Daily threw a bombshell.&1t;/p>

The oooo2 issue of "Da Ming Daily" was published on the prominent front page, and objectively analyzed the report theme of "Da Ming Taxation" in the more than 200 years since the founding of the Ming Dynasty, the population has multiplied and lived in life and commerce has continued to develop, and the tax revenue has decreased instead of increasing. In the past, the imperial court's annual income on land tax even reached more than 30 million stones, but now the scale of land tax in the Ming Dynasty has dropped to 20 million stones. At the same time, military households in the past did not need to allocate military pay, but could also pay more than 20 million stones of grain every year. Now the imperial court has not only lost this part of its income, but also subsidized 20,000 taels of military pay to Jiubian every year. At the same time, the military pay in Liaodong has increased to 50,000 taels of financial difficulties.&1t;/p>

At the same time, it also lists the fiscal expenditure items of the imperial court over the past year, the scale of the fiscal deficit, and the royal annual expenditure list.&1t;/p>

Judging from the list, the fiscal deficit of the court in one year was as high as more than 40,000 taels of silver.&1t;/p>

On that day, the sales volume of Daming Daily in Beijing soared to 80,000 copies. The tax issue of Daming reported on the front page immediately aroused strong response and discussion among the public.&1t;/p>

The emperor and the Donglin Party cannot explain this principle, so how about explaining this principle to the people?&1t;/p>
Chapter completed!