In the past, Wendong County Chemical Factory also had trademarks and brand names, but it was printed by itself and had not registered at all. Even if others pretended, they had no good idea.

Of course, in the past, the fertilizers in the Wendong County chemical factory were only bought by black-hearted dealers to counterfeit other famous brands, and they had no value for counterfeiting.

It’s different now. Whether it is mushroom-specific fertilizer, tea base fertilizer, or tower sulfur-based germination fertilizer, they are rare products on the market. Once these products are on the market, they can become good brands trusted by mushroom growers and tea growers. By that time, they will inevitably encounter the problem of being faked.

Even if not, it is necessary to do a good job in brand management, and the premise of all this is to have a set of legal trademark brands.

In fact, Wendong County can also register a brand, but there is no advertising company with good standards in small places, so they cannot design LOGOs and advertising plans that satisfy Ran Jiang, so Ran Jiang simply came to the provincial capital to do it.

He went to see several advertising companies, chatted with the person in charge, and found a down-to-earth advertising company to sign a contract, asking them to design the logo and formulate promotion plans.

Fertilizers are not suitable for fancy things. These products are targeted at growers and must be promoted in language and pictures that growers like and are easy to remember.

This is like a mobile phone card advertisement. You can use literary and artistic advertising slogans such as "The world is like a neighbor" in the city; when you go to the countryside, you have to use "Chinese mobile phone card, you can use the blow to plow the fields while you are working" to promote it.

Ran Jiang also went to the Tiannan Branch of Wu's Group. In addition to telling them that the tea special fertilizer laboratory products had been completed, he also discussed promotion with them.

Ran Jiang thought so. When the fertilizer is produced, the first batch will definitely be used for Huangping tribute tea! Put the words Huangping tribute tea on the packaging bag and tell other tea farmers that Huangping tribute tea uses this kind of fertilizer; borrow the reputation of Huangping tribute tea to sell Cui Jin fertilizer.

Now that the Huangping Gongcha brand belongs to the Wu Group, if you want to use someone’s name, you must tell them, otherwise they will cause trouble.

"I have to ask Manager Wu for this, but I guess Manager Wu won't have any objection!" The other party agreed readily, and did not ask them for money. First, Ran Jiang had worked with them well before, and was a little embarrassed; second, it was produced with special tea fertilizer, which would also be beneficial to them.

The two parties have a long-term cooperative relationship, so it would be boring to be petty. Instead of asking him how much money he has, it would be better to give him favors. In this way, if there are more people who want special fertilizer for tea in the future, they can get enough fertilizer first, which is the greatest benefit.

The LOGO of fertilizers does not need to be too fancy or complicated. Ran Jiang visited a few acquaintances in the provincial capital, and the advertising company made the pattern.

Ran Jiang did not make a decision immediately, "I took these names and patterns back and showed them to the local tea farmers. They thought that one was the best, and that one was the most impressive one! "

LOGO is not to make the leader happy, but is used for publicity and promotion. If that is the case, you must respect the opinions of the target customers! If the customer thinks it is good, it is really good.

"After confirmation, I will call you, and then you will complete the modification and send me an email. I will reply to you after receiving it, so that I don't need to run back! You can do it and come over and bring the things to register a trademark." In this way, the task of coming to the provincial capital this time has been completed.

Ran Jiang returned to Wendong County. After returning to the factory, he asked Master Jin to lead people to study the industrial production process of these two types of tea special fertilizers. He went to Huangping Town with the LOGO pattern and found old tea farmers such as Fan Jiangwu and Gui Taichang, and asked them to choose one of them.

The company's level is pretty good. Several logos were recognized by Fan Jiangwu, Gui Taichang and others. Finally, they chose the one with the most support and called the advertising company to determine the style of the logo, so that they could seize the time to design it.

After staying in Huangping Town for a day, the next day, he returned to the county town and was about to start work, Li Zhigang called, "Director Ran, you have been a little too busy recently, right? I said that you returned to the county town. Even if you didn't work in the Agricultural Bureau, we could always get together and have a drink or something. As a result, so long has passed, and you haven't even come out once. I'm afraid this is a bit inappropriate, right?"

"My fault, my fault, isn't this a little busy just taking over a new job? Brother, please tell me about time, I'll give you a drink and apologize for me!" Ran Jiang replied with a smile. Working in the county town is always inevitable. If you gather with everyone from time to time and drink wine, it will be unsociable. It will be inconvenient to find someone if you have any serious business in the future.

"You don't need to arrange it, just come! Just tonight, I actually wanted to call you yesterday, but people said you were going to the town. I called the town a few times but couldn't find you! It's only now that I've called it. Isn't this a temporary idea?" Li Zhigang explained.

You have to call people in advance for treating guests to dinner. It was so impolite that day, so he also gave Ran Jiang a lot of reasons.

"Okay, okay, who are there? I'm so mentally prepared!" Ran Jiang agreed, and then asked, only to know who the people who went there could judge the purpose of the banquet.

"There are no outsiders, just a few old acquaintances in the office. You have met before! There is also Director Li of the county hospital who has helped me before. This time, there seems to be something to ask you for help and ask me to help me! I think it would be more convenient to get acquainted people in the hospital in the future!"

"Oh, Director Li, I have heard of it, and everyone said that he was good at treating the doctor!" After chatting for a few more words, asking about the time and place, Ran Jiang hung up the phone.

Then he thought about it carefully and suddenly called someone he didn't know to have dinner together. This must be something wrong! However, from Li Zhigang's words, it seemed that this matter was a bit difficult to deal with.

Because he had been emphasizing that he had signed Director Li's favor, and seemed to tell Ran Jiang again that he had agreed only if he couldn't refuse. If it was a good thing, he would definitely not say that.

Moreover, he didn't say what Director Li was doing to him. Generally speaking, he had to ask clearly for helping him. Since he didn't say it, Li Zhigang felt that he had little chance of agreeing, so he pretended not to know, so he wouldn't blame him in the future.

Alas, if Li Zhigang hadn't introduced Du Ping to him before so that he could understand the chemical factory's background as soon as possible, Ran Jiang really didn't want to go.
Chapter completed!