Chapter 592 The miracle from China(1/2)
Chapter 592 Miracle from China
Of course, "Dingdang.com" can make money this way mainly due to its huge customer base. Ordinary express delivery companies want to make money through advertising, which is basically delusional. After all, they do not have the support of "Dingdang.com" and rely on everywhere.
Although you can earn a living by attracting business, the business volume is not as large as that of "Dingdang.com". Without such a large customer base to support it, those manufacturers will naturally not place advertisements on it.
For this sudden extra income, Liu Yingying admired Lin Feng. She never thought that she could make money like this. Therefore, for the "Unlimited Express" under "Dingdang.com", the free express delivery of "Legend of Sword and Fairy Collectible Edition"
"Of course she enjoys it. I'm afraid what Liu Yingying is thinking about at this moment is that the more players who buy "Legend of Sword and Fairy Collectible Edition" online, the better. The more they buy, the more "Dingdang.com" will make.
In this regard, many bosses who have carefully investigated and found out everything can only say nothing. Who knows Lin Feng is so good at making money and taking advantage of everything to the extreme!
However, although they have accepted it, Lin Feng has not stopped his promotion of "Legend of Sword and Fairy Collectible Edition".
Under the depressed, jealous and greedy attention of many game company bosses, Lin Feng announced that for every set of "Legend of Sword and Fairy Collectible Edition" sold, he would invest an additional US$100,000 in the "Legend of Sword and Fairy" trilogy of movies.
This point has undoubtedly completely ignited the passion of all "Sword and Fairy Fans". Originally, "Legend of Sword and Fairy Collectible Edition" is not expensive, and its price is basically affordable for all players. It is only 28 yuan.
Even playing mahjong is a big loss. Two packs of cigarettes lost are included in the loss. Now every time a set is sold, Lin Feng invests an additional US$10, which is undoubtedly stimulating them.
Whether players buy the original or pirated version, they have the same enthusiasm for "Legend of Sword and Fairy", especially Lin Feng's willingness to spend 100 million US dollars to film "Legend of Sword and Fairy" and adapt it into a trilogy.
Absolutely support it. Think about Li Xiaoyao’s hometown with small bridges and flowing water in the game, the "Fairy Island" that is as beautiful as a fairyland on earth, the "Shushan Sect" standing proudly on the top of the mountains, and the various magical arts in the game
All the "Fairy Sword Fans" were so excited that they couldn't contain themselves.
But what has been worrying everyone is, is 100 million US dollars enough to shoot the "Legend of Sword and Fairy" trilogy? Can it make the "Legend of Sword and Fairy" in their hearts? In the past, I heard that someone was willing to spend 100 million US dollars to make the movie.
"Legend of Sword and Fairy" trilogy, many "Sword and Fairy Fans" will be very happy, but now the richest man in the country and the third richest man in the world, Lin Feng, has spent 100 million US dollars to film, so he should first prepare only
I shot one film and later changed it to a trilogy.
Under this psychological change, many "Fairy Sword fans" felt that the US$100 million was too little. After all, Lin Feng was so rich, investing US$100 million was a bit small. People also appealed, but Lin Feng never responded positively.
, leaving many "Fairy Sword fans" quite dejected. Of course, no one blames Lin Feng, after all, being able to invest 100 million US dollars is already very exciting.
Just when many "Sword and Fairy Fans" have accepted US$100 million to film the "Legend of Sword and Fairy" trilogy, Lin Feng made a bold statement - for every set of "Legend of Sword and Fairy Collector's Edition" sold, an additional investment of 100,000
Dollar.
This bold statement made many "Fairy Sword fans" scream in excitement. After setting a sales record of more than 300,000 units in the first week, it even set a domestic game sales record of more than one million units in the second week.
Faced with this sales record, all game company CEOs' eyes almost fell out of their sockets. This is too outrageous, too exaggerated, and too abnormal. In particular, many "Fairy Sword fans" even organized "Fairy Sword Genuine Rights Protection" for this purpose
Group", "sweeping" all game forums every day, calling on all "Fairy Sword fans" to support the genuine version, and asking everyone to buy the genuine version.
QQ is opened every day. When game fans meet, the first greeting is - have you bought the genuine version of "Legend of Sword and Fairy Collectible Edition"?
What? I didn’t buy it! Go buy it quickly or don’t tell me you are my friend!
...
Haven’t bought it yet? Damn, go quickly or I’ll slap you!
...
In this fanatical atmosphere, it is no wonder that the sales of "Legend of Sword and Fairy Collectible Edition" exceeded one million units in one week. Of course, some netizens questioned whether Lin Feng was just putting up satellites to fool everyone, purely to promote "Sword and Fairy"
The sales volume of "The Legend of Heroes Collector's Edition".
In response to the doubts of many netizens, Lin Feng smiled slightly and directly announced that 3 players from the genuine players of "Legend of Sword and Fairy Collector's Edition" will be selected to join the filming of the "Legend of Sword and Fairy" trilogy and will supervise the entire process.
During the filming of the movie, he has the right to financial information and is allowed to put everything he sees on the Internet. Of course, Lin Feng's "Second Entertainment" will pay him according to the national average salary, and his three meals a day will be
Free food and accommodation with the crew.
When Lin Feng's announcement came out, "Fairy Sword fans" were so shocked that they almost fainted. It was unheard of for players to participate in the filming of the movie and get paid. This is simply unheard of. It is so happy.
There is only one consequence - a surge in sales.
Damn it, are you done yet? You keep making moves like this one after another, and we can't survive! -Many game company CEOs are "full of guilt" in their hearts, looking at a reissued version of "Legend of Sword and Fairy"
"Collector's Edition" has sold more than 1.3 million units. I'm so jealous that it makes people angry. If the weather hadn't been getting colder now, I'm afraid these bosses would have to stand under the air conditioner all day just to cool down a little bit.
Oh, forget it, comparing people to each other makes people mad. We are the elders and we should let these younger generations do it. Anyway, we can’t spend so much money and we can’t take it away. It doesn’t matter! - Many game company CEOs comforted themselves.
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However, they sadly discovered that Lin Feng had not finished using his tricks. Looking at the sales of 1.3 million units in two weeks, Lin Feng was not satisfied. The number of players of "Legend of Sword and Fairy" nationwide was at least over 50 million, and it had only been previously
Only a million sets have been sold, which is too little. Since I am going to make the "Legend of Sword and Fairy" trilogy this time, I want to take advantage of this opportunity to hype this once classic.
Of course, the vast majority of players across the country have already played "Legend of Sword and Fairy", and some have played it at least several times. However, since the name is "Legend of Sword and Fairy Collectible Edition", I naturally hope that players will buy the collection and watch it in front of everyone.
Collect these beautiful memories. A beautiful memory costs more than 28 yuan. Of course, in order to make this memory even better, Lin Feng has some new moves.
"In order to thank all 'Sword and Fairy Fans' for their support of "Legend of Sword and Fairy Collector's Edition" and their love for this masterpiece, I hereby formally announce that all players who purchase "Legend of Sword and Fairy Collector's Edition" will
With the CD-key included in the genuine game, you can purchase a movie ticket at a discount of 10 yuan when the movie "Legend of Sword and Fairy" is released in the future. And it is valid for all three movies, but you can only buy one ticket for each movie.
A discount ticket." Lin Feng told all "Fairy Sword fans" the good news with a smile.
After this news was announced, it had an absolutely shocking effect on "Fairy Sword fans" across the country. If the various previous discounts were not attractive enough, this discount is definitely a naked temptation. With the CD-
Key can buy a discounted movie ticket with a discount of 10 yuan, and the trilogy can be discounted by 30 yuan. The discount money for watching the movie alone is enough to buy this "Legend of Sword and Fairy" Collector's Edition.
What's more, as a "Sword and Fairy Fan", with an investment of at least 100 million US dollars, can I not watch the "Legend of Sword and Fairy" movie, which is still a trilogy? Obviously impossible. And this temptation is not only for everyone
"Fairy Sword Fans" has a fatal temptation, even for those who don't usually like to play games.
During this period, Lin Feng also used his influence as the owner of three of the four major domestic portals to write beautiful fan fiction about the poignant love stories between Li Xiaoyao, Zhao Ling'er, Lin Yueru, and Anu on the major portals.
The publication aroused the sympathy of many women, coupled with overwhelming publicity, especially after logging into QQ, a window will pop up to promote the relevant information of the "Legend of Sword and Fairy" trilogy. It can be said that at least more than 100 million people know about it.
What kind of game is "Legend of Sword and Fairy" and what is the general plot?
In addition, Lin Feng invested US$100 million in making a movie, which itself set a record for domestic film investment. In addition, Lin Feng's boast of investing an additional US$100,000 for every set of "Legend of Sword and Fairy" sold was even more irritating.
Numerous media reporters have additionally reported that almost half of China knows that this country’s pride, China’s richest man, will invest hundreds of millions of dollars to film a movie adapted from the game.
In this case, Lin Feng announced that anyone who purchased "Legend of Sword and Fairy Collectible Edition" can watch the movie at a discount of 10 yuan with the CD-key. Its influence is huge and it is very stimulating to people.
It's hard to say no.
In the third week, under Lin Feng's strong promotional slogan, the sales of "Legend of Sword and Fairy" exceeded 4 million units, with total sales exceeding 5.3 million units, of which more than 90% were purchased through "Dingdang.com".
, and also brought millions of yuan in advertising revenue to Lin Feng’s “Dingdang.com”.
Speechless! Many domestic game company CEOs can only describe themselves as speechless. In a country like China where piracy is rampant, a "remastered" version of "Legend of Sword and Fairy" can actually sell 5.3 million copies. They can only use
To describe it as a miracle. This result is not only jaw-dropping in China, but even in gaming powerhouses such as Japan, Europe and the United States, sales of 5.3 million in three weeks are enough to rank among the top three in the rankings, and it is only a "reissue".
Faced with this sales performance, many game company CEOs can only sigh - if you are born with Yu, why should you be born bright? Since Lin Feng is still alive, why let them enter the game industry.
Game magazines around the world have also made relevant reports on the sales performance of "Legend of Sword and Fairy Remastered Edition".
Japan's most famous "Fami" published a promotional poster for "Legend of Sword and Fairy Collectible Edition" on its cover. The book is even more amazing - the world's largest piracy market can actually sell 5.3 million sets in three weeks.
The astonishing sales of "Legend of Sword and Fairy" can only be described as miraculous. But after careful analysis, in addition to the charm of "Legend of Sword and Fairy" itself, we must admit that what really makes "Legend of Sword and Fairy Collectible Edition" sales in China is three
The reason why the weekly sales reached 5.3 million units is - Lin Feng. It lies in the planning of this super young rich man, the richest man in China and the third richest man in the world. Looking at the planning he made to sell "Legend of Sword and Fairy Collectible Edition", we will not
It's hard to understand why this young man is so successful.
The mainstream European and American game magazine "gamespot" used Lin Feng holding a poster of "Legend of Sword and Fairy Collectible Edition" as its cover - 5.3 million units. It is amazing that a game with such a simple production can sell 5.3 million units. Of course.
, what is even more amazing is the operating model and marketing methods used by Lin Feng behind it, which may be worth learning from all our game companies when promoting new games. The Internet has made the world more colorful, but Lin Feng, this "
chineseboy", but makes the world full of miracles.
The Los Angeles Times, as a newspaper that covers almost all aspects of society, also reported that movie adaptations of games have historically proven to be failures. We don’t know yet about this movie adaptation of "Sword and Fairy Man" with an investment of hundreds of millions of dollars.
"Collector's Edition" trilogy, whether it is inevitable to escape this fate in the end, but we must admit that through this incident, this "chineseboy" has achieved three things.
First, in a market where piracy is rampant, he sold an astonishing 5.3 million sets of games in three weeks. No matter whether any games can break this record in the future, his name will always be remembered in the history of games, and he also changed China.
The current state of the gaming industry.
Second, taking this opportunity, he undoubtedly greatly expanded the popularity of his "Dingdang.com" and the business volume of his "Infinite Express" company. Of course, he also made a lot of money through fantastic advertising revenue. "ebay
".com", this globally popular online shopping platform, has proven to be a complete failure in China. China's online shopping has become the world of "Dingdang.com".
Third, what is really important is that he promoted the movie "Legend of Sword and Fairy" very well. With only an investment of hundreds of millions of dollars, the game sold 5.3 million units in three weeks, plus Lin Feng's personal magic, it was enough to attract everyone's attention.
Eyesight. We can imagine that if the movie "Legend of Sword and Fairy" lands in the United States, how many Americans will watch the movie because of these elements. Especially, this movie is invested by Lin Feng, a Chinese who has repeatedly created miracles.
, and the script was written by him himself. I am afraid that many people will go to the cinema to watch it, even if it is just to scold him. Perhaps, this "Legend of Sword and Fairy" will also create a miracle at the box office.
Lin Feng marveled at the comments from the Los Angeles Times. Their analysis was so right, and they analyzed almost all their intentions clearly. This time, he planned all of this in such a high-profile manner, not just to make money from the game.
, also to make the movie a hit.
Now 5.3 million sets have been sold in three weeks. If the movie is staged, at least 5.3 million people will come to watch the movie. Calculated based on 40 yuan per ticket, deducting the 10 yuan discount, there will still be a gross income of 30 yuan. 5.3 million people.
That’s 159 million yuan in gross revenue. Although it’s still far from the investment expenditure, it’s only three weeks of sales. And everyone knows about this promotion, and Lin Feng believes that more people will come to watch.
What's more, this time Europe and the United States and other countries have also learned that "Legend of Sword and Fairy" will be adapted into a movie through the amazing game sales. With hundreds of millions of dollars invested, Lin Feng believes that many people in Europe and the United States will be interested, or at least want to watch it.
Look at this movie adapted from a game that came from the East and invested hundreds of millions of dollars.
Maybe it will still be a loss, but Lin Feng believes that this is enough to satisfy him, and it will also set a box office record for Chinese movies in the world.
"Boss, you are so awesome." Wu Zhaopu admired Lin Feng completely. A single-player game actually sold 5.3 million units in China within three weeks, bringing a gross profit of 95.4 million to the company. It is really amazing.
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To be continued...