This is a normal penalty, but it is worth pondering. The league that has always protected the Warriors seems to have normalized after the Warriors failed to win the championship for two consecutive years. After all, every time they indulge, the public opinion pressure they bear has increased exponentially. Now that you can't even achieve the lowest championship requirement, what you should have will become a luxury.

Although it was the league's decision, fans also saw another light at this time.

Shuai Tang and his Lakers' blockade against the Warriors have to a certain extent restrained the league's trend of merging together.

Although the effect is not very obvious, with the announcement of this penalty, fans have greater expectations for the Lakers.

The game against the Warriors ended, and the Lakers finished five games in the pre-season, leaving only the last two opponents.

After this series of games, the most intuitive things fans have watched are two things.

First, the impact of the Lakers' double-fewer and as expected, it achieved an effect of 1+1 or more than 2, and the offensive restraint is bug-level;

Second, Yi Jianlian's condition is better than he imagined. At least from the preseason, he has met the strength requirements of the team's power forward.

In addition to these two things, the Lakers and the substitute players have also shown good shape after more than a month of closed training.

In other words, the Lakers are ready for the season.

This day, the Grizzlies won the home game, and the team welcomed six consecutive wins in the preseason. Tang Shuai and Billups went to discuss tactics for the new season, and the other players stayed in the locker room to blow water.

"Guys, don't tell me that it's bad for you. What I want to show you next is absolutely good things!"

At this moment, Stephenson found a box of videotapes from somewhere and said mysteriously to the Lakers players.

"Lance, you kid, can you find some a.v or love video tape? Although Coach Changxi is easy to talk to, if you do this, something will really happen." Gasol saw Stephens' mysterious appearance and reminded him.

"That's right, Lance, let's just communicate in private. It's not appropriate for you to put this place." Batum also said.

"Go, you will know who you think of me," Stephens said, tucking the videotape into the DVD machine.

The team members looked at the TV with suspicious expressions, and when the content was released, they couldn't help but be stunned.

As soon as the image came out, there was a young man with a green face. After watching it, it turned out to be an advertisement for Tang Shuai to endorse Adidas.

"How is the quality of our Tang's advertising?" Stephenson pointed to the TV and said.

"Very good, very appropriate, and a strong sense of substitution." Noel said the first.

"To be honest, this advertising idea is really perfect, as if the person who sees this advertisement in the next second may become like Don." Batum said.

"It can be seen that Adidas is really trying his best to do it. This advertisement may become a classic." Mike Dermott also agreed.

"Hehe, this was the first time I downloaded it from the Internet last night. Do you know why? Because a friend of mine is the boss of the official brand store of Adidas. You don't know. He said that less than half an hour after the advertisement was released, the sales of sneakers in their store increased by 20 percentage points compared to usual. Now I will show you it. Just one day has passed, and the sales have doubled. Isn't it? This is in the United States, and it is said that in China, Adidas' brand store has exploded!"

"Lance, are you teasing us?" Batum said suspiciously. Although he thought the quality of this advertisement was very good when he was filmed, it took at least several months to achieve the effect of the advertisement. How could it be as magical as Stephenson said, rising by 2% in half an hour and doubled in a day? This is not drug use...

"Nicholas, this is why I show you this. It's really abnormal, but the facts are right in front of me. Although I also think that advertising is like a little bit, it is a slow effect, but this advertising is an exception. It's like a strong medicine. It's really unusual." Stephens kept sighing.

Sneaker endorsements are different from what many people imagine. They are not a star privilege. Basically, after players enter the NBA, even if they sign an unsecured contract, sneakers will come to them. The difference is only the size and age of the contract.

This endorsement contract is a considerable off-court income for the players present, so it is natural that they are more sensitive to this area.

After listening to what Stephenson said, they turned their heads unconsciously and looked at each other.

"So, brothers, I think we're likely to play with a historic player." Stephenson couldn't help but say when he saw the players whispering.

Stephenson gave people the impression that he was funny, but this time, the players nodded unconsciously about what he said.

A successful NBA player will not only have a high influence on the court, but also off the court. Like Jordan, Kobe, and James, perhaps, Tang Shuai is on the next road, and a very important point is that Tang Shuai is just 22 years old.

Tang Shuai and Westbrook came out of the coach's office, and Billups told them some ideas about the new season, including issues about the distribution of ball rights on the court, and issues about Yi Jianlian. With only one game left in the preseason, this is the last discussion before the start of the game.

The two of them chatted and entered the locker room. After entering, they found that the atmosphere was a little wrong. The team members looked at them with envy. No, they looked at Tang Shuai.

Tang Shuai unconsciously touched his mouth and said, "Is there a crumb on my mouth?"

"Tang, when you come out your signature sneakers, you have to give me a pair of them." Batum said the first.

"Signed sneakers?" Tang Shuai was stunned for a moment, feeling that the monk Erzhang couldn't touch his head.

"Yes, I have to give me a pair, no, even if I sell it, you have to find a way to find a pair for me." Noel said.

"You guys just don't know Tang. When he comes to his signature sneakers, you will need them wherever you need them. He will give us a pair of them." Stephenson said.

As soon as his words came out, they immediately caused others to burst into laughter.

"Are you going to use Adidas' signature sneakers?" Westbrook turned to Shuai Tang and asked.

"No." Tang Shuai shook his head. He felt a sense of inexplicableness and couldn't help asking Stephenson, "Lance, what the hell are you doing? Today is not April Fool's Day."

"Dang, you don't know yet? After your ad was released yesterday, the sales of Adidas' sneakers had exploded." Stephenson said directly.

Tang Shuai was stunned for a moment. The advertisement he shot during the offseason was indeed the first time he was released yesterday. Duffy had reminded him of this, but what the hell did the sales explode?

"Buzz~"

At this moment, the cell phone in his pocket vibrated. He took it out and saw that it was Duffy who called him.

He gestured with the team members, and then took his cell phone out of the locker room.

"What are you doing?" When Tang Shuai went out, Westbrook also looked at the others in a daze.

...

"Tang, why haven't you answered the phone?" As soon as the phone was connected, a voice of Duffy was heard from there.

"I was in the office and talked to Changxi and the others about the matter. The phone was silent. What happened?"

"A big thing, something big happened!" Duffy spoke a little anxiously.

"..., what happened?" Tang Shuai also became nervous. Duffy had always been very calm, and his tone was brought to his anxiety.

"Yesterday I didn't tell you about the advertisement. Today, Mr. Nick called me and said that just yesterday, Adidas' global sneaker sales increased by 5% compared with yesterday!" Duffy said unconsciously with TikTok.

"What? Are you sure?" Tang Shuai was shocked after hearing this. Global sales increased by 5% in one day. What is that? If Adidas' sales volume the day before were 100 million, it would be a 500 million yuan increase, which is just one day.

"Yes, I'm sure, and this increase is still going upward, and the increase in China is 9%. Tang, you have created a miracle!" Duffy said impatiently.

After hearing this, Tang Shuai took a deep breath. Although the contract he signed with Adidas for 2 years and 20,000 yuan, it also includes a share clause. He can use Adidas' global sales of one hundred thousand. Although it is only one hundred thousand, the sales of sneakers in a year are amazing. In the conversion, it was about a few million US dollars, but now the sales volume has increased sharply, and the money is likely to be directly passed by the contract he signed.

No wonder Duffy was so excited, because no one knew where the limit of sales increase was, and no one could predict when this amazing sales growth would reach a bottleneck.

"So, now it seems that our contract is not as disadvantaged as we imagined." Duffy then suppressed his excitement.

"Well, I think, maybe Pavlovic should regret signing this share contract with us." Tang Shuai said jokingly.

After hanging up Duffy's phone after chatting, Tang Shuai felt much better.

No one will be unable to get over money. As long as it is earned through hard work, it will have a place to spend it.

Back in the locker room, he finally knew why Stephenson and the others asked that, signature sneakers. According to the current momentum, maybe he should really consider it.

"Don, I think you should give me a pair when you come out with your signature sneakers." Westbrook said to him with a smile as soon as he walked into the locker room.

“…” (To be continued.)8
Chapter completed!