There is only one principle for arranging films in theaters, profit!

But specifically, there are two models. One is that the theater chain issues unified guidance, and its theaters make appropriate adjustments within the recommended film schedule according to their respective regions and audience preferences. Wangda Cinema Line and Dadi Cinema

This is the pattern of the line.

In addition, in most cases, the theater manager is directly responsible for arranging films.

How to determine the schedule?

Look at the subject matter and type, as well as the star lineup, and look at the producer's box office estimate template...

Why did "Emergency" avoid the Spring Festival release and rush to release in December?

Because of the previous large-scale screenings, the feedback was not ideal. If it is released during the Spring Festival, the probability of being cannon fodder is very high!

"Tang Detective 3", "Assassination of Novelists", "Hello, Li Huanying", "Samurai God Order", "The Crowd"...

Who can it beat?

And... I guess the producers also regretted using Peng Yuyan, as it was the time when the public was disgusted with Peninsula actors.

I was thinking that I might as well try out the less powerful Lunar New Year movies, and then I came across "The Bomb Disposer 2" and "A Little Red Flower for You"...

It’s very miserable, it didn’t even reach 500 million box office!

To bring it back, before every movie is released, especially during important dates, it must be negotiated with the theater chain...

Without the support of theater chains, the probability of your movie being released is very low!

For example, "Shaun the Sheep" is really a well-produced and well-received film, but it is useless and has no theater support. From the first day to the last day of release, the film schedule did not exceed 5%...

Box office deaths are rarely dramatic, often silent.

By the way, there are also malicious smears from opponents...

When it comes to the impact on the box office, things other than the quality of the film far outweigh the quality of the film itself.

How to tell if your opponent is slandering you?

It's very simple. Check the reviews as soon as Douban opens, especially the reviews on the first page. If there are half negative reviews and half positive reviews, you should be suspicious...

It is very likely that there are navy troops taking the lead!

Is there any navy that doesn’t attack?

Of course there is, and this is the case for "The Return of the Great Sage" and "The Sorrow of Charlotte" from the original time and space. After these two movies were released, there were very few negative reviews on the homepage of Douban's short review area in the first three days.

You say because of the high quality?

hehe…

Are "The Wandering Earth", "This Killer Is Not So Calm", and "Hello, Li Huanying" not of high quality?

The scarcity of negative reviews, especially the scarcity of negative reviews on the homepage, means that trolls have avoided it - no one regards it as an opponent or a threat.

After all, hiring navy forces also requires money!

"Journey to the West: Havoc in Heaven" opened on the first day. Time.com gave it a score of 6.9, and Douban also gave it a score of 6.2!

Still okay?

Who knows how much money they spend to maintain their reputation? Considering the quality, it is estimated that the cost to maintain the taste is at least seven figures!

Of course, they only lasted one day - the movie itself was terrible.

Let's not talk about the plot. In terms of styling and art, this "Journey to the West: Havoc in Heaven" is no different from the "Legend of the Gods" that left a name in the history of bad movies. It has a Western-style magical architecture and a Western fairy tale.

Character image, plastic gold armor style dress...

A typical bad movie!

As for the special effects…

The heaven is designed to be the Asgard city of "Thor"!

Why do movie theaters schedule nearly 30% of the movies, with 30,000 shows scheduled on the first day?

Because the publicity is good and the star lineup is unprecedentedly strong: Donnie Yen, Chow Yun-fat, and Aaron Kwok, the salary of these three is estimated to be 80 million!

Bringing it back, does "Charlotte Trouble" need to maintain its reputation?

I definitely want it. This is a movie supervised by Shen Changlin. The probability of it taking off at the box office is very high. Once it takes off and affects the film schedule, it will be your cake!

I wish I could kill this movie.

It’s no use, the results on the first day are released: “Havoc in Heaven” ranked first with 82 million;

"Dad, Where Are We Going" ranked second with 72 million;

"Charlotte" ranked third with 62 million;

"Macau" is 24 million...

The filming schedules of the four movies are 30%, 24.5%, 18% and 13% respectively. By the way, the first day shooting of "The Ex-Raiders" was 7%, and the box office on the first day was 9 million but not...

The one with the highest attendance is of course "Charlotte Troubles"...

The next day, "Charlotte" directly topped the single-day box office list with a single-day score of 92 million, and the film schedule was 22%...

On the third day, it exceeded 100 million, and the number of films increased to 28%.

Basically what was cut off was the schedule of "Havoc in Heaven"...

…

In the past few days, Shi Shi has been paying close attention to film market news, browsing Weibo, visiting forums, and posting bars, and has been very busy.

Just think she cares about domestic movies!

Shen Changlin…

I just made a phone call and only posted one message on Weibo: Happy New Year!

It’s unbelievably calm!

As the victorious party, of course it is qualified to remain calm...

The reputation of "Havoc in Heaven" collapsed very quickly, and the Internet was full of jokes - this is inseparable from the efforts of Enlight's publicity team.

"Macau Storm", starring Da Tiantian, this is the original sin - Jingtian starred in, it must be a bad movie, this is engraved in the mark!

As for, "Dad, Where Are We Going"...

Variety movie…

What they have registered is a 'documentary', and they have clearly told you during the promotion that this is an extended and upgraded version of the variety show. The money they make is the fans' money. People who like to watch it will naturally be happy. People who have never watched the TV show are not in this movie. Within the target audience of moviegoers.

For many years, parents have taken their children to spend money to watch extended versions of variety shows in movie theaters. Is there any problem?

Of course, there is no need to be tolerant of it - just like the fans of "Tiny Times" claimed that this is not a movie made for cold film critics, but as long as it is released in theaters, it should accept reviews from a film perspective. "Dad, Where Are We Going?" 》Same reason.

By the way, "Dad, Where Are We Going" was also released by RayLight, and it was a master release.

"Charlotte Trouble", Ray only syndicated release!

…

On the fifth day of the Lunar New Year, send off Father Shen and Mother Shen - they are going home to visit relatives...

Shi Shi and Chang Lin finally found time to do some exercise...

If he continues to hold it in, Shi Shi will probably pester Shen Changlin to get a room!

After the exercise, Shen Changlin broke out in sweat, took a quick shower, and then sat down in the living room. Shi Shi came out with a tablet: "Is this "Charlotte Troubles" so powerful?"

"...Let me see!"

This is the news released by Maoyan: "Charlotte Trouble" has been a hit to the end. After breaking 100 million in a single day on the third day of the year, the box office yesterday was 120 million. Today may break yesterday's record...

Shen Changlin smiled: "Of course, otherwise, I wouldn't have arranged it for the Spring Festival... My expectation for it is 1.5 billion, breaking the record set by "The Thieves"..."

"...Is it purely based on the movie itself?"

"I spent 20 million on ticket compensation in the past three days, what do you think?"

"...ticket replacement?"

"Maoyan Films is in charge of the distribution of "Charlotte" and there are a bunch of special tickets for 19 yuan and 9 yuan. Didn't you see it?"

Click on Shishi to open Maoyan to purchase tickets, and the platform will directly push special ticket viewing activities.

"I said..."

"Maoyan statistics show that during the Spring Festival, users who purchased tickets online accounted for 40% of the total tickets issued... That's why I want to invest in Maoyan. I tell you that online ticket purchasing will become a trend..."
Chapter completed!